Daniel Friedlander Email & Phone Number

Australia

Stockholm, Stockholm County, Se

Product lead for Spotify consumer experiences within several of our strategic partners' platforms (voice, gaming consoles, TV, desktop, app integrations, headphones and more).

Stockholm, Se

Managing products for internet media services companies including Netflix, Hulu, Viaplay, HBO, Cmore, Sony, Fox Sports and many more. In this role as Product Manager at Accedo.tv, I owned the roadmap for several of the company’s ‘hero’ products. I was quickly recognised as a leader in the company, being nominated for Accedo’s Rookie of the Year award within my first 6 months at Accedo.tv.My work at Accedo, along with partners at Jump TV won a Highly Commended award in the category 'Best Data & Analytics Innovation' in the 2019 CSI Awards, awarded at IBC. My work on the Accedo One portfolio also won the 2019 Streaming Media Europe Readers' Choice Award for best mobile video app or solution.

South Brisbane, Queensland, Au

Five Good Friends is a marketplace platform using technology connect the home to the health care system. I directed the Products team to focus ongoing development to support the company's expansion into new markets. I also successfully spearheaded initiatives to review and reimplement pricing to better align revenue and costs, while balancing customers' perceived value - ensuring the sustainability of the business as it grows.

New York, Ny, Us

Everydayhero.com is a ‘marketplace’ platform which allows consumers to fundraise on behalf of their favourite nonprofit. It operates in 5 markets (USA, UK, Australia, New Zealand, Ireland).In my role I executed the product strategy by working with software engineers, design and the business to build, commercialise and release B2B SaaS products as well as deliver engaging features for B2C users (fundraisers and donors). I led my team to improve business metrics - customer acquisition, utilisation and retention, as well as identifying new product development opportunities to further develop the market.

New York, Ny, Us

I led the product portfolio marketing strategy for everydayhero.com’s SaaS products for charity and event organiser customers. In conjunction with product management and sales, I developed and evolved the product’s positioning to improve acquisition and upsell outcomes for the business. Additionally, I created and implemented retention initiatives to reduce and prevent churn. Focusing on emerging market problems gained from observing and conducting discovery with customers and the wider sector, I worked with product management to share my competitive insights, groom the product backlog and advocate for improvements.I led the Go To Market strategies for new product and feature releases while also developing my own product portfolios which facilitated my move into Product Management.

Brisbane, Qld, Au

Reporting directly to the Chief Marketing Officer, I worked as part of a freshly­ formed marketing team to drive a software product marketing culture throughout the business. I played a key role in the development of marketing collateral for a suite of legacy products as well as Go To Market planning for the release of new products. In this role, I worked closely with the product management, sales and customer success to bring the product vision to life and ensure the sales story resonated with the audience.