Diego Ferraz

Diego Ferraz Email and Phone Number

Gerente de projetos sênior @ Vivo (Telefônica Brasil)
State of São Paulo, Brazil
Diego Ferraz's Location
São Paulo, São Paulo, Brazil, Brazil
About Diego Ferraz

I have +10 years of professional experience in telecommunication, banking, consumer goods, and technology, reaching a vast experience in project leadership, strategic planning, and agile methodologies. These skills have led me to conclude countless large projects, and are my daily focus for development.As a professional management, my greatest satisfaction is to help people bring their 100% to the projects, in addition to finding personal fulfillment in their activities.I believe that the results are only achieved through good teamwork coupled with an excellent methodology.When I am not at work, you’ll probably find me dedicating time to my hobbies, visiting new restaurants, and participating in support actions for LGBTQIA+ institutionsIf you are interested in contact me, feel free to get in touch by inbox or through my personal e-mail address: ln.diego.frz@gmail.com

Diego Ferraz's Current Company Details
Vivo (Telefônica Brasil)

Vivo (Telefônica Brasil)

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Gerente de projetos sênior
State of São Paulo, Brazil
Diego Ferraz Work Experience Details
  • Vivo (Telefônica Brasil)
    Gerente De Projetos Sênior
    Vivo (Telefônica Brasil)
    State Of São Paulo, Brazil
  • Vivo
    Senior Project Manager
    Vivo Jan 2021 - Present
    ● Leadership of strategic projects in product development, data & analytics and digital solutions. Initiatives generated gains of R$57.5 million in the first year● Development of project plans across more than 12 squads covering relevant activities, complex dependencies and release plan. Use of scrum for diligent monitoring led to an average reduction of 15% in time to market● Coordination of the development of a digital sales platform for the product's E2E journey. The entire project lifecycle was completed in 10 months, requiring great project management and change oversight● Construction of an automated model to identify customer segments with high potential in a project that led to gains of approximately R$6 million● GTM project to execute the segment's Growth Plan through cross-selling on the current customer base, obtaining 62% of the segment's revenue in this channel
  • Vivo
    Project Manager
    Vivo Sep 2018 - Dec 2020
    ● Supervision of structuring projects for 2 years at Vivo IT – the company's IT ecosystem for B2B infrastructure (Hosting) and data products (Cloud and Big Data). Budget managed in projects worth R$20 million/year● Construction of a set of strategic projects and execution with agile methodologies among various internal and external stakeholders, increasing revenue by 22% for SVA products● Cybersecurity projects for identity management, data access and IT incident prevention, implementing +30 features using PMBOK, Prince2 and Agile best practices● Discovery studies identifying numerous data security issues and leading software development squads to address these vulnerabilities, covering 307.2 thousand impacted customers● Projects using deep learning for data infrastructure expansion planning and channel strategy. Cost/Risk Management generated savings of R$22 million for the investment plan● Winner of the Key People Award in Project Management (2020)
  • Vivo
    Senior Project Analyst
    Vivo Feb 2017 - Aug 2018
    ● E2E project leadership, including hypothesis testing, roadmap creation, requirements definition, documentation, delivery and integration of customer feedback. Projects generated R$2.3 million in cost savings● Leadership of the roadmap for building an advanced data product warehouse, managing a budget of R$13.7 million and coordinating multifunctional efforts with segment leaders● Intelligence projects on the customer journey and construction of metrics on the biggest performance and profitability offenders, generating +20% in customer acquisition● Thanks to the results achieved, I obtained approval from the executive team to double team capacity, accelerating the benefits of data intelligence projects
  • Impetus
    Project Manager
    Impetus Dec 2014 - Dec 2015
    ● Application of innovation methodologies for consultancy in project development and planning● Preparation of a series of workshops and training programs with clients, carrying out + 200 hours of agile training● Use of technical approach to systematically integrate customer feedback , performance metrics and data-driven analysis into project planning, shaping project objectives and milestones● Development of a customer service platform for delivery partners, coordinating a team of 7 IT Devs● Management of the delivery of several features, negotiating the fundamental attributes for the development of the MVP among different teams and carrying out scrum ceremonies
  • Itau Unibanco
    Digital Projects Analyst
    Itau Unibanco Dec 2014 - Dec 2015
    ● After working as Project Intern, received an offer to return as Analyst on a digital credit platform project● Use of agile methodology to promote disciplined and transparent project management, translating features into user stories in the team's backlog, while managing, classifying and prioritizing value● Management of KPIs related to the evolution of sprints, such as planned story points, burndown and lead time. Application of LEAN principles guaranteed a 27% reduction compared to the initially estimated effort● Strategic execution of system restructuring, prioritizing CRM integration and customer migration. Successfully migrated 8 million customers in one year by collaborating with the development team
  • Procter & Gamble
    Bi Intern
    Procter & Gamble Oct 2013 - Nov 2014
    ● Sectoral monitoring of the main drivers of results and competitor positioning ● P&L management in the implementation of product strategies and supervision of their fulfillment ● Creation of dashboards on profitability and customer behavior, generating R$ 1.5 million in savings on actions● Impact studies on marketing strategies implementation and execution of these actions (6Ps + A)
  • Itaú Bba
    Project Intern
    Itaú Bba Mar 2012 - Feb 2013
    ● Evaluation of internal projects results for executive board (ROI, NPV, development burndown, etc.), improving positive feedback by almost 20%● Construction of release plans for sprints with input from development teams, managing the backlog of user stories for several simultaneous initiatives, prioritizing actions for better value to the company● Implementation of an agility hub and structuring of OKRs/KPI Trees for the area

Diego Ferraz Education Details

Frequently Asked Questions about Diego Ferraz

What company does Diego Ferraz work for?

Diego Ferraz works for Vivo (Telefônica Brasil)

What is Diego Ferraz's role at the current company?

Diego Ferraz's current role is Gerente de projetos sênior.

What schools did Diego Ferraz attend?

Diego Ferraz attended Fia Business School, Faculdade De Economia, Administração, Contabilidade E Atuária Da Universidade De São Paulo.

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