Danielle Bangs Email & Phone Number

• Defined skill sets for projects based on strategic objectives, target audiences, project specifications and requirements.
• Led, developed, and motivated a team of 5 members to reach ultimate performance and achieve objectives & key results (OKRs).
• Provided monthly reporting and analysis on email marketing performance and website analytics to C-level stakeholders, offering valuable insights that supported strategic decision-making and drove business growth.
• Managed comprehensive marketing campaigns from inception to post-campaign analysis to bolster brand presence and foster customer engagement and product subscriptions.

Remote

• Boosted email subscribers by 61% in 2022 for a monthly newsletter by designing a tailored opt-in form, ensuring consistent subscriber growth.
• Directed, managed, and drove deliverables for the virtual Digital Readiness Bootcamp that reached over 170 people worldwide through email and social campaigns.
• Analyze email performance metrics and adjust strategies accordingly. Tracked and reported email and website project milestones and other key metrics to C-Suite. Optimized email campaign performance for B2C audiences.
• Partnered with 4+ departments across the company including Customer Success, Talent Acquisition, IT, Sales, and key Remote Team Leaders to redefine the B2C customer journey to optimize the go-to-market strategy and.
• Increased email subscribers by 61% for consistent subscriber growth for a monthly newsletter in 2022 by creating a customized opt-in subscriber form.
• Developed and implemented email drip campaigns to improve the customer journey resulting in a 12% increase in the average CTR.

Remote

• Established, executed and improved email marketing strategies for 63% email subscriber growth.
• Developed and executed nurture campaigns to refine email performance and generate leads.
• Managed and drove deliverables for the virtual Digital Readiness Bootcamp that reached over 200 people from all over the world through email and social. Launched Spring 2020

Watertown, Massachusetts, United States

• Provided voice-over and audio description for Perkins promotional videos for social media campaigns.
• Administrated Perkins' online edX course "Introduction to Inclusive Talent Acquisition" that reached over 8,000 Human Resource professionals, to facilitate increased employment opportunities for those with.
• Oversaw an edX course demonstrating how to serve as an ally to those with disabilities which increased employment opportunities.

Watertown, MA

• Developed a strategic plan and gained executive buy-in during COVID-19 to quickly pivot Perkins’ Early Connections Conference into a virtual event, Perkins.org/EarlyCC.
• Prior to virtual pivot coordinated with the Marketing Team to manage programming for the Early Connections Conference, created marketing materials and developed a marketing strategy that reached over 800 families and.
• Led research to optimize for SEO and drove deliverables in the discovery phase for a new online platform to connect families of children with Cortical/Cerebral Visual Impairment (CVI). Launch Fall 2020.
• Administered and managed Perkins' online edX course "Introduction to Inclusive Talent Acquisition" that reached over 8,000 Human Resource professionals, to facilitate increased employment opportunities for those with.
• Provided voice-over and audio description for Perkins promotional videos for social media campaigns.

Watertown, MA

• Used creativity and flexibility to develop, test and adjust marketing tactics for iCanConnect and the Early Connections Conference.
• Maintained and updated all social media sites such as Facebook and LinkedIn as well as Perkins’ website.
• Project managed and drove milestones for on campus publications to ensure print and digital deliverables were completed on deadline.
• Coordinated with all parties to include: Ethiopian project manager, editor and graphic designer to manage print and design deliverables for the 7th African Forum in Ethiopia, Africa.
• Developed, managed and promoted a marketing and promotional program in coordination with the Massachusetts Commission for the Blind, Carroll Center for the Blind and Radcliffe Institute for Advanced Study for the.

Watertown, MA

• Conceptualized and managed email, ad and website content featuring compelling messaging to boost registration for early intervention conference.
• Coordinated schedules and activities with various departments and freelancers for photoshoots.
• Negotiated freelancer and vendor contracts for photography, print materials and swag items.
• Developed ad and digital campaigns that reach over 4.5 million households in the U.S. to promote the National Deaf-Blind Equipment Distribution Program which provides free training and technology to those with.
• Ensured compliance with print and electronic accessibility standards using WCAG 2.0.
• Maintained and updated all social media sites such as Twitter, Facebook, LinkedIn as well as Perkins website.

Cambridge, MA

• Provided administrative support to the North American, Global Sales Directors, as well as 10 Sales Representatives in both North America and Europe.
• Collected due payments from customers, and provided accurate balances remaining for Cytopulse Sciences, a division of Cellectis.
• Generated quotes to vendors and customers.
• Managed and developed on-boarding and training for new employees nationally and internationally.
• Implemented and maintained new online travel system for the North American Office.
• Attended sales meetings in Paris, France and Gothenburg, Sweden.

Cambridge, MA

• Provided administrative support to General Manager as well as five Sales Representatives.
• Reported up-to-date information to the accounts receivable department.
• Generated invoices to vendors and customers.
• Professionally administered all incoming calls and redirected calls as appropriate; greet all guests.
• Responsible for general administrative duties: process incoming mail, copy and scan documents.

Boston, MA

• Organized scripts and tele-prompted for 5-6 am broadcast.
• Maintained the archive

Needham, MA

• Shadowed producers and reporters on the job.
• Researched stories, transcribed recorded interviews, and assisted producers.

Portland, ME

• Shadowed producers, reporters, and photo journalists on the job.
• Transcribed recorded interviews and assisted producers and desk editors for nightly newscast.
• Applied knowledge in news writing and editing using Avid Newscutter.
• Gained valuable firsthand experience in the field.

Master Of Business Administration - Mba, Marketing Management, General

Bachelor Of Arts, Communications

Activities and Societies: Society for Collegiate Journalists, Chock Full O'Notes all female a cappella group, KCS-TV NewsMinor in.