David Meredith 🍉 work email
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David Meredith 🍉 personal email
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David Meredith 🍉 phone numbers
I am a storyteller. Through storytelling, we learn, engage, and bring the community together. Stories are not just for communication, but for connection and to help build community. Throughout my career, I have built my own brand, One Ghost Industries, from an idea to achieving international recognition. This journey taught me invaluable lessons about brand storytelling, stakeholder engagement, and the power of strategic communication. During this period, I honed my ability to craft compelling narratives that captured audience attention, increased brand loyalty, and ultimately resulted in sustained growth and market presence. My experience at Crankbrothers as the Global Sports Marketing Director further reiterated the importance of integrated campaigns. I successfully led a worldwide outreach that emphasized collaboration and holistic communication strategies.My role as Head of Marketing at Full Speed Ahead, Inc., involves curating innovative marketing strategies and fostering a team dedicated to leveraging these narratives to drive participation and enhance our brand’s voice. This type of cross-functional collaboration is also necessary in leading such teams to execute data-driven campaigns.I call myself a storyteller because that is what marketing and communications are all about. As a trained journalist, I am driven by the truth and desire to share stories. As a marketing professional, I must take these stories and disseminate them clearly for all to understand. I chose communications in the bicycle industry because it gave me a place to focus my love for the environment and living a healthy lifestyle. I have done this for almost 30 years now. In this industry, I have done everything from bike shop mechanics to owning an international brand and designing large-scale marketing and communications plans for global companies. It has been during this tenure that my passion for storytelling has been refined using written, verbal, video, and social media. Storytelling is not just to sell a product, but to communicate the very lifestyle it represents. There is emotion behind everything because of human nature. It is through emotion that we build these stories that last for generations.
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Marketing ManagerTed Brown MusicTacoma, Wa, Us -
Head Of Marketing - AmericasFull Speed Ahead Jul 2023 - PresentMilan, Busnago, It -
Mtb Marketing Manager -AmericasFull Speed Ahead Jul 2021 - PresentMilan, Busnago, It• Arrange, organize all logistics, and attend events.• At events, represent and be the main point of contact (the face) for consumers, athletes, andmedia for the FSA brand.• Travel to events, tradeshows, and customers as needed.• Coordinate and manage NA & SA sponsored athlete program.• Provide product and brand feedback by organizing field tests and working with athletes.• Budget, plan, organize, and execute NA & SA advertising plan.• Create promotion opportunities for FSA through digital advertising campaigns, social mediapostings, e-newsletters, videos, etc.• Own and maintain global MTB and Gravel social media efforts.• Coordinate and work with other FSA offices on global marketing activities• And other amazing things
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Acting Ceo/ConsultantParkside Trail Land Management, Llc/Parkside Ranch, Idhao Aug 2018 - Sep 2023Operation and yearly planning of new bike park with educational element as land is 100+ year certified organic.Soon to be Idaho's premier destination for outdoor recreation with 400+ acres of trails built across multiple ridgelines with views of Lake Coeur d'Alene and beach access. -Ride/hike in camping and tiny house rentals-Trails for all skill levels -Pro shop with rentals -Farm to table cafe with vegan options-Open for nordic and fat biking in the winter (xc ski/snowshoeingI am in charge of:*Daily and annual management of business plan*Sustainability plans*Budget plans*Risk Management *Partners*Marketing and PR
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Experiential And Digital Marketing ManagerIncycle Bicycles May 2020 - Jul 2021San Dimas, California, UsHelped with design and layout of new site, https://incyclebicycles.com. curated and wrote fresh content for same. Performed front-end testing and user accessibility for site and held the key to it's user interactive presence and look. Daily customer interaction via web-facing engagement to help tell the story of Incycle Bicycles and grow market share. -
Chief Executive OfficerFeed Our Pets Usa Apr 2020 - May 2020A National 501c3 non-profit built to help build funds to feed the pets of the US who's families have lost work due to the COVID-19 pandemic and ensuing economic crash. The goal is to help those with newly found economic hardships keep food and needed supplies for their pets, especially when economic uncertainty may lead them to consider the decision to surrender their pet because of a lack of money to feed them.https://feedourpets.gvng.org/
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EnumeratorU.S. Census Bureau Jan 2020 - May 2020Washington, Dc, Us8-week contract -
Pr SpecialistStrider Sports Intl., Inc. Jan 2019 - Jan 2020Rapid City, South Dakota, UsDesign and implement marketing and public relations activations and partnerships for Strider Sports International and the Strider Sports Foundation throughout Los Angeles, Orange County and Riverside country of southern California. To be an on the ground contact for media, celebrities, companies, racers, donors and schools for SSI and SEF as well as all things above for the Strider Cup race happening at LA Live on May 4, 2019. -
Service DirectorSpecialized Bicycle Components Jun 2017 - Jan 2018UsService director/assistant store manager: SPECIALIZED BICYCLES RETAIL, LLC*Established processes that grew the productivity and profitability of the service department on an ongoing scale of 5% monthly * Created and wrote the service direction and management design for the global-scale retail* Developed cost-savings opportunities and processes to be used globally* Trained others in technical repair, brake bleeding, suspension rebuilding, carbon wheel building* Wrote and designed client-facing classes for establishing community outreach and trust* Established best in class practices on client-chain relations and communications* Established best in class service performances and 24-hour turn on all client repairs* Established strong report with community and built the trust between our sales and service and the greater cycling community within California* Established best in class service practices for global rollout of retail chain -
Global Sports Marketing ManagerCrank Brothers, Inc. Apr 2015 - Jun 2017Laguna Beach, Ca, UsInternational Athlete Relations• Work with the Global Marketing Manager to establish new marketing goals and programs to increase product visibility and market share.• Event organization, planning, logistics, and coordination. • Create exclusive web content and write interesting lifestyle stories.• Creation and execution of modern retail communication activities.• Work with the Global Marketing Manager to plan monthly social media calendar and execute posts using best practices.• Develop and generate marketing communication content (photography, videos, and stories) for social media, website, and other marketing collateral. • Support to Sales activities. -
Service Manager/Head MechanicOne Ghost Industries, Llc Jan 2006 - Mar 2014Plummer, Idaho, UsAnything and everything mechanical. Shimano certified technician, prominent wheel builder, god of hydraulic brakes and mechanical drivetrains. -
OwnerOne Ghost Industries, Llc 2006 - 2014Plummer, Idaho, Us* Establish new marketing goals and programs to increase product visibility and market share.• Event organization, planning, logistics, and coordination. • Create exclusive web content and write interesting lifestyle stories.• Creation and execution of modern retail communication activities.• Plan monthly social media calendar and execute posts using best practices.• Develop and generate marketing communication content (photography, videos, and stories) for social media, website, and other marketing collateral. ● Global Ad direction and placement ● Sponsorship of Global programsmanage and support teams and athletes with products and technical support at race events and office● Management of product introductions and creation of launch materials for new product● Ongoing media interaction with global outlets● Copy writing● Web direction● Event planning and execution● Social media management ● Retailer interaction● Global brand management and stewardship ● Develop and maintain external relationships – key contact for product samples, sales/dealer needs, outside vendors, assists with outside agencies on key marketing projects● Develop Marketing and Sales Plan product line for global Market and implement same ● Manage social media sites with current Facebook and Twitter posts as well as seasonal initiatives with various social media applications ● Organize and attend trade show events, including packing, shipping and inventory management● Provide marketing support to Sales Representatives and tools to act in assigned territories● Maintain inventory of product and collateral materials for assigned region● Process improvements● Help to Manage Distributor sales ● Foster and grow new sales avenues● Manage mobile demo/tech services● Manage, train and audit sales staff● Design and Manage sales promotions● Operations support ● Marketing budget adherence through corporate information● Sales promotions budget creation and adherence
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Sales/Technical Rep And Team ManagementRyders Eyewear Jan 2013 - Sep 2013North Vancouver, Colombie-Britannique, Camanaging multiple sales accounts throughout southern California from SLO to Mexico and everywhere in-between. manage sponsorships and action sport teams sponsorship product for shops and industry teams. -
Sales And Technical Rep/Marketing Professional-SocalRyders Eyewear 2012 - 2013North Vancouver, Colombie-Britannique, Camanaging multiple sales accounts throughout southern California from SLO to Mexico and everywhere in-between. manage sponsorships and action sport teams sponsorship product for shops and industry teams
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Service Production DirectorBike Gallery Jan 2011 - Jun 2011Portland, Or, Usdaily knockout of 3 or more tune ups and or overhauls. I get to stay in the back and handle the workload for the store while helping out our jr level mechanics -
Service ManagerBike Gallery Mar 2008 - Jun 2011Portland, Or, Usfixed problems, directed service and oversaw crew of 5-7 mechanics. worked as mechanic for experienced issues including wheel building and hydraulic issues
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Graphic Designer/Assistant To Marketing DirectorWhole Foods Market Feb 2005 - Jul 2007Austin, Tx, UsBrand adherence, creation and training, team management, creation and implementation of marketing collateral and signage. Public outreach and market driver for Rocky Mtn region. -
Marketing DirectorWild Oats Markets May 2004 - Feb 2005UsManage and implement marketing plans and budgets, including creating and executing in store marketing programs, signage, and promotionsDetermine and prioritize marketing spend on initiatives including Public Relations, Social Media, and Direct Marketing based on company goals and desired ROIAnalyze point of sale and store level data to determine trends and key performance indicators and business driversLead the development of branding and corporate identity initiativesDevelop Marketing organization structure recommendationsPlan and execute consumer insights studies and research, including surveys and focus groupsPerform new customer acquisition analysisCreate and execute social media strategyManage agency providers, consultants, freelancers and other vendors/external service providersManage strategic PR planning and executionWork closely with stores, district managers, other departments including the finance and buying departments to ensure proper execution of plansManage assessment and potential implementation of loyalty and gift card programs -
Marketing/SponsorshipMarzocchi Usa 2002 - 2003grassroots sales, team and individual sponsorship programs, marketing programs, global small OEM and global small distributor sales
David Meredith 🍉 Skills
David Meredith 🍉 Education Details
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Brooks InstituteMarketing Photography -
University Of IdahoPhotographic/Industrial Design And Theology
Frequently Asked Questions about David Meredith 🍉
What company does David Meredith 🍉 work for?
David Meredith 🍉 works for Ted Brown Music
What is David Meredith 🍉's role at the current company?
David Meredith 🍉's current role is Marketing Manager.
What is David Meredith 🍉's email address?
David Meredith 🍉's email address is dg****@****ail.com
What is David Meredith 🍉's direct phone number?
David Meredith 🍉's direct phone number is +194946*****
What schools did David Meredith 🍉 attend?
David Meredith 🍉 attended Brooks Institute, University Of Idaho.
What are some of David Meredith 🍉's interests?
David Meredith 🍉 has interest in Social Services, Children, Civil Rights And Social Action, Real Food, Environment, Bikes, Helping Others With Ptsd, Poverty Alleviation, Social Activism, Political Activism.
What skills is David Meredith 🍉 known for?
David Meredith 🍉 has skills like Social Media Marketing, Social Media, Retail, Marketing Strategy, Marketing, Advertising, Action Sports, Product Development, Brand Development, Cycling, Public Relations, Customer Service.
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