Communications Manager | Media Relations & Marketing Strategist | Driving Impactful Communications & Business GrowthSummary:As Communications Manager at the Washington State Criminal Justice Training Commission (WSCJTC), I lead public relations, media strategies, and communications initiatives that strengthen organizational visibility and community trust. At WSCJTC, I lead strategic communications, public relations, and media efforts to elevate the agency's profile and foster transparency within the criminal justice system. With over a decade of experience in media relations, public relations, and leadership, I’ve built a strong foundation in crafting compelling narratives that engage diverse audiences, manage crises, and protect brand integrity.My work includes overseeing media relations, publication development, social media strategy, and website management, focusing on amplifying the mission of public safety professionals. Previously, as a Vice President of Marketing, I specialized in growth strategy, customer acquisition, and revenue optimization, blending innovation with cross-functional collaboration to deliver measurable results.Experience:Strategic Communications & Public Relations:Expert in managing public relations, media outreach, and crisis communications. Proactively shape media narratives to ensure a positive reputation and align with organizational goals. Lead communication strategies for key events and initiatives, ensuring impactful and consistent messaging.Media Relations:Develop and maintain strong relationships with media outlets, managing press releases, public statements, and media events. Serve as the spokesperson, representing WSCJTC in public-facing roles while addressing sensitive issues with clarity and professionalism.Leadership in Marketing & Communications:Oversee cross-functional communication strategies, building alignment between internal teams and external stakeholders. Leverage insights from past leadership roles in marketing and business development to enhance communication outcomes and drive organizational growth.Crisis Management:Skilled in navigating complex situations, handling sensitive issues, and safeguarding organizational reputation through thoughtful and timely crisis communications.Core Skills:Media Relations & PR StrategyCrisis CommunicationsStrategic LeadershipBrand Reputation ManagementSocial Media & Digital StrategyCross-Functional CollaborationMarketing Strategy & GrowthPublic Speaking & Spokesperson Duties
Listed skills include Journalism, Television, Breaking News, Broadcast Journalism, and 46 others.