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Business Consultant at SearchDRVN | CRM and E-Commerce ExpertImproving Dealership Efficiency and Performance with DataI am a business consultant at SearchDRVN, a company that combines dealership data analysis with proven process design and optimization to increase store efficiency and performance. I have over 8 years of experience in the automotive industry, where I have helped dealerships save thousands of dollars with SEO, digital marketing, lead management, vendor accountability, and workflow automation.At SearchDRVN, I specialize in ensuring that dealerships' third-party tools and digital marketing vendors are configured properly, capture accurate engagement data, and deliver results. I also leverage the dealerships' CRM data to optimize their marketing budgets, reduce waste spend, and increase total opportunities. Additionally, I have co-founded and served as the director of technology and marketing at Cheddar Auto, a vehicle acquisition platform that was acquired by the Ken Ganley Companies, the fourth largest privately held automotive group in the USA. My work has been featured in several industry publications and case studies, and I hold multiple Google certifications. I am passionate about helping dealerships grow their business and achieve their goals with data-driven solutions.
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Co-FounderHrizn Apr 2023 - PresentAs Co-Founder of HRIZN, David is a visionary leader in automotive dealership financial technology. With extensive experience in both the automotive sector and tech innovation, David has been instrumental in developing HRIZN's AI-driven platform to address unique industry challenges. David is passionate about leveraging technology to enhance operational efficiency and profitability in dealerships. His expertise in dealership management, marketing, AI, financial management, and strategic planning has been key in positioning HRIZN at the forefront of financial tech solutions for automotive dealerships.Observing consistent inefficiencies across his automotive client base, David recognized an opportunity to disrupt the status quo within dealerships. He envisioned bringing a transformative software solution to market, one that harnesses artificial intelligence and leverages existing dealership data, which was often siloed in disparate systems. HRIZN, the result of this vision, effectively solves these challenges, unlocking data for analysis and driving dealership management towards unprecedented efficiency and profitability. David's insight into these industry-specific challenges has been crucial in shaping HRIZN's innovative approach.
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Business ConsultantSearchdrvn Sep 2019 - Jan 2024𝗦𝗲𝗮𝗿𝗰𝗵𝗗𝗥𝗩𝗡 𝗰𝗼𝗺𝗯𝗶𝗻𝗲𝘀 𝗱𝗲𝗮𝗹𝗲𝗿𝘀𝗵𝗶𝗽 𝗱𝗮𝘁𝗮 𝗮𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝘄𝗶𝘁𝗵 𝗽𝗿𝗼𝘃𝗲𝗻 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝗱𝗲𝘀𝗶𝗴𝗻 𝗮𝗻𝗱 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝘁𝗼 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝘀𝘁𝗼𝗿𝗲 𝗲𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 𝗮𝗻𝗱 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲.I specialize in ensuring a dealership’s 3rd party tools & digital marketing vendors being held accountable, are configured properly, and setup to accurately capture engagement data. This approach is then paired with the dealer's CRM data to ensure those engagements that convert to leads are being worked in an optimal way. My combined data approach allows for optimizations to be made to marketing budgets to allocate dollars to what is working and to reduce waste spend where it isn’t, all while increasing total opportunities. Need someone to take a peek under your digital marketing hood? Need help developing a lead management process? Need someone to handle vendor accountability? Looking for help automating daily repetitive tasks? Want to collaborate on a project?Send me a message and get your free analysis today! -
Co-Founder, Director Of Technology & MarketingCheddar Auto Sep 2020 - Nov 2022𝗔𝗰𝗾𝘂𝗶𝗿𝗲𝗱 𝗯𝘆 𝗞𝗲𝗻 𝗚𝗮𝗻𝗹𝗲𝘆 𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 - 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟮 - Ongoing ConsultationCheddar pays what your car is worth when a dealership won’t! It's as simple as entering your license plate! Cheddar Auto does all the heavy lifting to determine some of the most important details of your vehicle. Simply tell us the rest and your offer will be ready in under a minute.Once you have your Cheddar offer, simply contact us to schedule a quick inspection to verify the condition of your vehicle, which ensures we are able to give you the most money possible.Selling your car couldn't be simpler, with our straight forward document process. You will be heading out with your Cheddar in minutes.It's really that simple, and we pay you on the spot! No waiting days for a check in the mail. Get paid for your vehicle today and take home that extra Cheddar! -
Director Of Digital MarketingDrive Taylor Auto Group Apr 2019 - Nov 2022Director of Digital Marketing at Taylor Kia of Boardman, Taylor Kia of Hermitage, Taylor Chevrolet & Toyota of Hermitage, Matt Taylor Kia of Lancaster -
General ManagerKia Of Bedford Dec 2017 - Aug 2019Ensure the profitability of Kia of Bedford by overseeing the various departments which include variable operations (sales & financing), fixed operations (service & parts), and the business office (accounting & administration). By implementing an Agile software development style workflow in the dealership, I was able to solve problems efficiently which lead to a near doubling of monthly sales volume, while reducing total expenses. Top 10 Kia Dealership by volume 2018.
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Director Of Digital MarketingKia Of Bedford Sep 2016 - Dec 2017Using past experience in digital marketing strategy, I was able to reduce overall ad spend, while increasing the total number of valuable leads, leading to increased sales and service conversions.
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Senior DeveloperPrometheus Global Media Dec 2013 - Sep 2016New York, Ny, UsLead all development efforts related to off-platform websites for internal & external clients. Work closely with product management, marketing/sales and editorial teams to execute projects under extreme time constraints and with limited operating budgets.Deliver high-quality, cost-efficient solutions that regularly exceed client expectations and drive key metrics (revenue, user engagement, audience development).Based upon project needs; responsible for solution architecture, hands-on coding, as well as software evaluation, implementation and extension.Executed 25+ sales and editorial projects and microsites that generated over $5 million in revenue. Working with top brands, such as: Mercedes Benz, Delta Airlines, American Express, Activision, 1800 Tequila, Grey Goose, NBC, USA Network.Significant participation in full product development lifecycle; from initial scoping and needs analysis through development, testing and release.Drive cross-departmental communication with key partners from product mgt, design, quality assurance, back-end development and technical operations.Established best-practices and new processes for handling the development of sales projects that decreased operating expense by 27%.Participate in technical road map planning and resource scheduling. -
Director Of Development & Network AdministrationTotal Management - Property Management Software Jan 2011 - Nov 2013Cleveland, Oh, UsManaged and executed all web development and network administration for the launch and maintenance of SAS property management platform, TotalManagement.com.Designed and developed the software’s primary user interface and user experience leveraging Google Web Toolkit and ITV we web development technologies.Designed and developed the Total Management website (Totalmanagement.com).Owned the product development road map, resource planning and quality assurance.Built and maintained the network infrastructure using Amazon Web ServicesManaged a team of front-end and back-end developers.Trained new hires and provided hands-on onboarding for new clients. -
Manager, Support ServicesLakana, Llc Jan 2010 - Jan 2011Created and managed support team for a venture-backed SAS content management system that serviced the local TV market, headquartered in Los Angeles, CA.Hired, managed and mentored team of 2 support technicians.Designed and developed secure support portal consisting of “how to” guides, videos, FAQ’s and escalation procedures.Implemented scalable client ticketing system leveraging RT: Request Tracker and XML feeds to custom notifications platform.
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Founder, Cto/CeoMobileweb4U, Inc. Jan 2003 - Jan 2010Built a mobile IT services and software platform capable of providing feature phones with mobile access, bypassing the primary Verizon network.Designed rich mobile web experience for feature phones.Sold bulk service to Verizon Wireless and their Mobile Virtual Network Operators (MVNO) nationwide as a Strategic Alliance Partner.Supported a network of 2 million nationwide Verizon subscribers.Sold Blackberry Enterprise Service in conjunction with hosted Microsoft Exchange.
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Creative Director & Project ManagerCollege Couture Feb 2009 - Jul 2009Lead company through a redevelopment and shift from in-house to external manufacturing to increase output and lower overhead.Brought on to assist in the re-development of the brand and to refocus the company. Implemented new technologies such as Voice over IP (VoIP) and e-Commerce solutions to both cut costs and use technology.Created an organized apparel ordering and production process. Procured new manufacturing processes which cut down on time to market and operating expenses. Used graphic design skills to aid in the creation of an entirely new Vintage Style apparel line for College Couture.
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Project CoordinatorCampus Village Aug 2002 - Dec 2003Designed and deployed an apartment complex wide distributed Internet and Satellite TV head end system, which provided high speed internet access and cable tv to over 300 residents spread out across 12 buildings.Handled hardware & software procurement.Designed system specifications.Created documentation.Worked hands on with outside contractors to complete installations.
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Digital Output CoordinatorKinko'S Jun 2001 - Sep 2003Plano, Tx, UsManaged 2nd shift employees and provided oversight on the completion of all production jobs.Trained new associates.Handled all aspects of digital content creation from signs and banners to wedding invitations.Ensured all equipment was maintained and properly serviced by outside contractors.Provided highest level of customer service.
David Gruhin Skills
Frequently Asked Questions about David Gruhin
What company does David Gruhin work for?
David Gruhin works for Hrizn
What is David Gruhin's role at the current company?
David Gruhin's current role is Innovator & Co-Founder at HRIZN - Empowering Dealerships with AI-Enhanced Strategy.
What is David Gruhin's email address?
David Gruhin's email address is in****@****ent.com
What is David Gruhin's direct phone number?
David Gruhin's direct phone number is 121624*****
What are some of David Gruhin's interests?
David Gruhin has interest in Children, Project Management, Emerging Technologies, Pinball Machine Collection And Repair, Education, Training, Science And Technology, Current Technologies And Trends, Human Rights, Health.
What skills is David Gruhin known for?
David Gruhin has skills like Sales, Vmware, Data Center, Os X, Sales Operations, Html, User Experience, Customer Satisfaction, Start Ups, Windows System Administration, Adobe Creative Suite, Html 5.
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