• Support Salty Snacks project development in Latin America to achieve growth and brand consistence across countries. (Pringles & Cheez-It)• Business Strategy: Support market analysis and short-term plans development. • Brand Communication and Activation Campaigns: Lead creative, shopper and media strategy with regional agencies. • Regional Promos: Concept creation behind target interests, negotiation with partners, go to market development and financial viability. Initiatives implemented in 15 countries. • Budget Management: Responsible of regional budget with the support of our marketing intern. -Direct report-

• Support Marketing Snacks projects behind brand strategy and leveraged on consumer needs throughout Pacific Region (COL, ECU,CHL,PE, BOL, ARG, URU, PAR). • Bring I&Os depending on the country of the region understanding the financial implications and cultural taste of each country. • Work with cross-functional teams to deliver flawless execution of I&Os and promos on POS. • Lead digital media and influencer campaigns of Pringles® ensuring on time and flawless execution.

• Lead the proper execution of Brand projects in order to generate incremental sales (innovations, promotions, discounts)• Understand and capitalize products, channels, consumers and shoppers. The foregoing through reports of Sell In, Sell Out, Nielsen, Kantar and Tracking Views.

• Ensure fluid implementation of brand projects since the conception of the idea, its development, launch and tracking results ( Sell In, Sell Out and Nielsen).• Supported the design of packaging artworks. • Trained for sensory panels of new products.

• Lead purchase process according business unit budget. • Support the design of packaging artworks. • Support the national POP distribution. • Frequent visits to POS with direct communication with customers and consumers finding new business opportunities.