Doreen H. Anding Email & Phone Number

Greater Chicago Area

Drove C&SI Automation transactional revenue through Value Added Resellers (VARs) and Value Added Distributors (VADs) utilizing deep knowledge of C&SI products and strong channel experience.• Executed sales and marketing strategies through understanding and application of Network Management and Business Services Management portfolios, fostering collaborative business partner planning, focused on increasing revenues.• Built long lasting simultaneous relationships with multiple VARs and VADs at senior management level by providing guidance and direction on channel performance improvement.• Created a web of influence with tactical operational levels by providing consistent follow up on issue resolution related to competition, pricing, technology and channel incentive programs.• Drove increased revenue through development of creative “Partner with your Partner” program combining direct sellers’ leads with business partner portfolio knowledge, resulting in faster deal closings and increasing revenues.

Barrington, Il

Tivoli Service Quality and Network Analytics & Application Integration Middleware (AIM)Oversaw the launch of complex Network Analytics Solution focused on all aspects of business creation including business plan, sales strategy, internal cross brand negotiations and external Solution presentations for opportunity identification.• Launched complex Network Analytics Solution in less than 1 year, across 4 brands, facilitating $1B in forecasted revenues over 5 years.• Led product strategy, positioning and delivery, enabling Solution’s entry into highly competitive Communications Service Providers (CSPs) and Network Equipment Providers (NEPs) market within a limited time frame.• Managed x-brand collaboration developing pricing, packaging, group revenue splits, and Go-to-Market (GTM) plans, resulting in senior management concurrence to launch Solution program.• Presented Solution to clients, conferences, account teams, senior management, and partners, gaining clients’ willingness to become beta candidates as product development continued.

Greater Chicago Area

Led new mobile network optimization offering by creating, proposing, and driving strategic monetization opportunities directed at collaboration with NEPs and CSPs and resulting in expanded relationships and thought leadership with largest telecom clients.

Greater Chicago Area

Initiated, negotiated and delivered multi-million dollar OEM Intellectual Property technology contracts to global partners, creating additional revenue streams for IBM and global partners. Drove /executed IP asset divestiture worth upwards of $5M, creating alliance agreements and leading integration activities.

Propelled joint business opportunities for the emerging “virtual world” and real time internet as Lead Business Development Executive for the Sony / Toshiba / IBM Alliance.• Transformed Sony / Toshiba / IBM Alliance from disparate technical interests into focused, unified mission developing, enabling and promoting Cell Broadband Engine Architecture.• Negotiated complex licensing arrangements for creation of 3 global centers of competency, resulting in expanded development, utilization and testing of the CBEA.• Defined strategic direction, negotiated contracts and IP licensing and chaired executive partnership steering committee meetings, resulting in expanded ecosystem, solidified relationships, expanded joint R&D and increased HW / SW sales opportunities by 15%.• Created more than 10 global digital media segment ISV relationships focused on crafting and executing GTM alliances, resulting in long-term multi-million dollar prospective sales revenues.

Barrington, Il

Developed, expanded and terminated semi-conductor OEM / ISV relationships with keen focus on new business creation through the integration of Alliance hardware and IBM software.• Increased revenue by 8% through creating and leveraging 5 key partnerships including Intel, National Semi-conductor, Hitachi, Sharp Electronics and Motorola.• Increased middleware market share by 2% through solution selling initiatives and launching unique WebSphere middleware and Business Partners' hardware reference platforms.

Directed global product management for Intelligent Network Unit, inclusive of P&L responsibility for a $450 million portfolio, achieving 50-60% growth rate. Managed all hardware/software solutions for wireless, wireline and fixed mobile convergence, including strategy, competitive analysis, product evolution, pricing, forecasting, and inventory. Managed Third Party Alliance Program for all platforms and network applications; including contract negotiations and licensing agreements. Provided analysis/recommendations to senior management on prospective merger and acquisition targets. Managed 40 product managers, 50% of whom were remote (Europe/US). Position reported to Vice President, INU. International experience.

Senior Product Manager - Cellular Products Division Managed $2.0 billion portfolio of analog/digital wireless infrastructure products having global focus. Drove launch of innovative miniaturized base station for worldwide use in hot spots. Forged a comprehensive analog/digital migration strategy to ensure timely technology transition. Directed successful attainment of department’s ISO-9000 efforts. Position required extensive knowledge of global wireless technologies, strategies, competition. Position reported to Vice President/General Manager Cellular Products Division. International experience.

Mpa, Public Administration

Activities and Societies: Alpha Delta Pi Social Sorority, Alpha Lambda Delta, Academic Honorary, Mortar Board, Academic Honorary, Phi.

Murp, Urban & Regional Planning

Activities and Societies: Outstanding Urban and Regional Planning Student of the YearGraduated with a Bachelor of Public Administration.

Bpa, Public Administration

Activities and Societies: Alpha Lambda Delta Scholastic Honorary, Phi Kappa Phi Scholastic Honorary, Mortar Board Honorary, Alpha Delta Pi.