David Harju Email & Phone Number

West Linn, Or, Us

Pacific Northwest - Ak - Id - Mt - Or - Wa

Director of Franchise Development and Conversions to Wyndham brands in Alaska, Idaho, Montana, Oregon and Washington.

Portland, Oregon Area

Responsible for finding franchise sales opportunities for the franchise development team in Pacific Northwest, and selling the Knights Inn franchise in OR, WA, ID and MT.Results exceeded all other Knights Inn brand development managers and resulted in a promotion to Director of Franchise Sales and Development.

Western Us Based In Portland, Or

• Sales Training - Trained 200+ front desk associates in 2013. Trained in individual and group settings. • Training focused on increasing conversion/closing sales/guest service skills/ loyalty program enrollments. Results: Loyalty program enrollments were up 58% from 2702 to 4699 Jan to Aug 2012 to 2013.• Most recently responsible for revenue management, operational support, revenue generation, quality growth and customer care for 65 Travelodge properties. Raised regional QA scores – reduced failing properties 84%, and increased RevPAR by 7.96% in 2013, revenue increased annually.• Created a “Perception of Value” promotional tool/philosophy and implemented it across the region. Tool is designed to capture business from local competitors. – First property gained $352,000 in incremental revenue first-year.• Developed a Sales Blitz Training program which was adopted by two Wyndham brands as the single on-site new local-business-acquisition training program. The program continues to be implemented across the US in an effort to increase property selling skills.

Portland, Oregon Area

• Regional responsibility for two brands, Howard Johnson and Travelodge.• Territory and property-specific performance, relationship building to achieve operational excellence and revenue growth in 55 limited-service, full service and economy properties.• Utilized competitive industry information, local market knowledge, and available brand tools to grow RevPAR, Gross Room Revenue and Occupancy. Results included regional occupancy and room revenue increases driving RevPAR increases of 5% in 2004 (6 months in territory) and 19% in 2005. During that time areas of the Pacific Northwest experienced declines in RevPAR up to 9% in 2005 while Travelodge and Howard Johnson properties in the territory realized increases of 10.4% and 19.5% • Revenue Management, yield management, rates/seasons, inventory, internet and GDS marketing using five different property management systems.

Parsippany, Nj

• Regional responsibility for two brands, Howard Johnson and Travelodge.• Territory and property-specific performance, relationship building to achieve operational excellence and revenue growth in 55 limited-service, full service and economy properties.• Utilized competitive industry information, local market knowledge, and available brand tools to grow RevPAR, Gross Room Revenue and Occupancy. Results included regional occupancy and room revenue increases driving RevPAR increases of 5% in 2004 (6 months in territory) and 19% in 2005. During that time areas of the Pacific Northwest experienced declines in RevPAR up to 9% in 2005 while Travelodge and Howard Johnson properties in the territory realized increases of 10.4% and 19.5% • Revenue Management, yield management, rates/seasons, inventory, internet and GDS marketing using five different property management systems.

San Diego

• First year (after 9/11 - with client marketing funds eliminated ) gross revenues from these programs approached $1M• In this Start-up technology marketing company Designed, developed and implemented a sales program to address occupancy-building targeting the hospitality industry• Successfully negotiated programs with IHG, Carlson, Cendant, Leading Hotels of the World, Luxe Hotels, Prime Hospitality, Woodfin/Chase Suites, RFP Express, Indecorp/Sterling Hotels, Preferred Hotels and Resorts

San Diego

• Oversight of 50 Sales people and offices in 24 US markets• Built a National Accounts sales group to call on the most litigious of Fortune 500 companies, resulting in $7M in sales• Created, tested, implemented and standardized and automated the first sales program for the world’s largest litigation support company. (Court reporting, document management services, deposition/presentation software and videography.)• Originated an incentive-based compensation plan to focus Account Executives on exceeding targeted revenue figures• Managed reservation center /developed a cross-selling system to provide service opportunities in every zip code in US

San Diego

• Increased contracted sales form $1.2M to $21M first year• Built a 20 person sales team, policies and procedures for sales to 15 company-owned hotels• Liaised with several national brands for sales efforts and trade-show presence

Greater San Diego Area

• Created one of the first hospitality-industry sales force and CRM automation systems for tracking, booking, reporting, contracting, communications and Contact management, increasing efficiencies and helping achieve a growth in contracted business from $5.5M to $14.5M• Achieved the highest Worldwide Sales revenues in corporate-transient and group business, increasing corporate room nights by 46% and overall sales to the brand (all markets) by 36%• Managed global room night sales to the brand• Doubled leisure market contracts in the first year over the brand’s 50-year record by repositioning and refocusing Account Executives/adding support

Greater Los Angeles Area

• Increased contracted business from international leisure market through wholesalers and receptive tour operators resulting in record growth in that vertical market by 250K annual room nights to the system.• Launched a territory and account analysis vehicle for identifying and prioritizing sales opportunities and territory management resulting in growth of 27% and 35% in successive years. (This growth rate exceeded all 5 other North American Sales offices - booking nearly 1M room nights to the system annually.)• Developed a revenue stream from major motion picture studios for production crew housing resulting in 79K room nights annually