Dharshini K Email & Phone Number

Dharshini K is a MBA Student | Marketing & Data Analytics | KCT Business School.

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  Digital Marketing Intern

  Teàniru

  Jun 2024 - Aug 2024 - Coimbatore, Tamil Nadu, India

  • Performed market analysis and researched latest trends.• Conducted thorough competitor analysis, identifying key opportunities for growth in the market landscape.• Designed and presented social media campaign ideas.• Enhanced customer retention rates, managing a consistent content calendar for blog posts and social media updates.• Supported the marketing team with administrative tasks, ensuring smooth operations within the department.• Maintained editorial calendar to keep content timely, relevant and engaging.• Assisted in creating written blog posts, video, and image content for marketing channels.• Collaborated with team members to help expand marketing channels.• Helped with planning and hosting of marketing events.• Researched competitor trends and interpreted findings • Created content strategies for digital media.• Optimized website content and images to improve search engine rankings.• Developed and deployed content marketing strategies to improve organic search traffic.• Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.• Crafted and implemented strategies to increase search visibility and website traffic.•Created blog posts ideas for each products to increase the search traffic .•Assisted in guest posting for PR sites and helped in link building •Managed Search Engine Optimization for a few products and generated reports•Learned about influencer marketing and identified influencers for partnerships and collaborations