Over 13000 employees and revenue of €3.1Bn in industries, public authorities or governments with innovative solutions for Test & Measurement, Technology Systems, Networks & Cybersecurity and Broadcast and Media.With over 30 years of experience, the Broadcast and Media division provides Broadcast playout, Signal Monitoring, Studio Ingest, Cinema Mastering and Media Storage.Brought in to modernise and increase traction for the existing storage range. Working closely with Product… Show more Over 13000 employees and revenue of €3.1Bn in industries, public authorities or governments with innovative solutions for Test & Measurement, Technology Systems, Networks & Cybersecurity and Broadcast and Media.With over 30 years of experience, the Broadcast and Media division provides Broadcast playout, Signal Monitoring, Studio Ingest, Cinema Mastering and Media Storage.Brought in to modernise and increase traction for the existing storage range. Working closely with Product Owners, Developers, R&D, Support, and Sales and Marketing.Responsibilities• Overall responsibility for product and go-to-market strategy • Development of pricing strategies and contribute towards the marketing strategy • Educate, influence and motivate the international sales teams • Monitor and interpret industry trends and drive the roadmap accordingly • Product lifecycle management • Demonstrate product and evangelise at key trade events • Build relationships with strategic customers to understand their needs • Understand the competitive landscape and market value proposition • Develop a roadmap by gathering workflow and feature requirements • Provide interface between customer base and R&D to ensure product roadmap evolves to match market requirements • Collaborate within the Product and Solution Management team and across R&D, Sales and Technical SalesAchievements in position• Recipient of Prestigious Global Industry Award for Pioneering Enterprise Storage Solutions• Contributed to securing a major tender with a National French Broadcaster• Published as an industry commentator in round tables and technical discussions• Overhauled the communication strategy to increase sales capabilities to articulate solution benefits• Managed the integration of SMB high-performance networking to deliver a 93% performance boost• Boosted partner engagement and education• Pioneered new portfolio workflow resulting in major advances to the overall value proposition Show less

Executed strategic direction to deliver ambitious commercial goals whilst sustaining high standards of customer care, and pursuing opportunities to develop and deliver solutions to a wider market demographic. Selected highlights and achievements include: • Serving on the board as a Company Director.• Maintaining customer service excellence through the Covid lockdown.• Generating workflows to enable remote production.• Reduced support costs and improved response times by… Show more Executed strategic direction to deliver ambitious commercial goals whilst sustaining high standards of customer care, and pursuing opportunities to develop and deliver solutions to a wider market demographic. Selected highlights and achievements include: • Serving on the board as a Company Director.• Maintaining customer service excellence through the Covid lockdown.• Generating workflows to enable remote production.• Reduced support costs and improved response times by implementing new sales workflow streamlining knowledge transfer between sales, marketing and support.• Increasing the company’s online presence by starting a YouTube channel and posting content on digital and social media platforms, alongside working with the marketing team to produce whitepapers. • Upgrading the product range by adding a new 400-page HTML5 manual increasing value add and reducing support costs.• Designing and delivering training and demonstrations for partners and end users on products and software – including video workflow presentations – remotely and in person.• increasing the number of webinars, managing the full planning and production process. Show less

I was appointed to the board as a Company Director to coordinate the product roadmap, in collaboration with the CEO and Head of Development. Selected highlights and achievements include: • Collaborated in an updated range of products that increased performance, offered improved functionality for customers, and enhanced revenue.• Researching other companies within the industry to identify potential technical partners, assessing suitability, developing networks and building… Show more I was appointed to the board as a Company Director to coordinate the product roadmap, in collaboration with the CEO and Head of Development. Selected highlights and achievements include: • Collaborated in an updated range of products that increased performance, offered improved functionality for customers, and enhanced revenue.• Researching other companies within the industry to identify potential technical partners, assessing suitability, developing networks and building relationships.• Forging five new technical partnerships to further add value to the product range. Show less

I led on presales activities, increasing market research. Coordinated global sales office operations. • Establishing new presales department to boost client engagement and support the sales team.• Reduced exhibition deployment costs by over 40% by designing new exhibition stand workflows to support sales.• Creating new workflows to improve the product range (working closely with the head of research and development), elevating the brand and enhancing the company’s offering… Show more I led on presales activities, increasing market research. Coordinated global sales office operations. • Establishing new presales department to boost client engagement and support the sales team.• Reduced exhibition deployment costs by over 40% by designing new exhibition stand workflows to support sales.• Creating new workflows to improve the product range (working closely with the head of research and development), elevating the brand and enhancing the company’s offering. • Updating the CRM manager to centralise and streamline customer contracts, achieving further efficiencies through integration with marketing,• Devising a new training programme for partners to advance engagement and understanding, designed training materials and organised delivery of the course. Show less

Headed presales and product development, overseeing new European clients and global portfolio, and generating new collateral to extend market share and brand awareness. • Prominent role in the release of two new key product ranges.• Trained and developed new sales teams to maximise capability and engagement. • Oversaw the creation of marketing collateral, including the process of media production for video tutorials, alongside whitepapers, tech guides and other partner support… Show more Headed presales and product development, overseeing new European clients and global portfolio, and generating new collateral to extend market share and brand awareness. • Prominent role in the release of two new key product ranges.• Trained and developed new sales teams to maximise capability and engagement. • Oversaw the creation of marketing collateral, including the process of media production for video tutorials, alongside whitepapers, tech guides and other partner support tools. • Implemented a new feedback process with the development team, transforming the product UI. Show less

I expanded European client base to showcase innovative new ethernet storage platform, SPACE Storage, generating new leads, building relationships and made sales, signing up new partners.Selected highlights and achievements include: • Training and managing portfolio of new European partners, to increase revenue.• Signing up 15 new partners, enlarging reseller channel by 70%.• Overseeing operations for large tradeshows targeting the new market, uplifting sales by 60%.

Designed video storage solutions for the media industry, supporting clients through the full end-to-end process. Consulted with customers to prepare solutions tailored to meet their needs. Offered ongoing technical support. Devised production workflows alongside SAN NAS and editing solutions.

Established successful independent consultancy for IT and system integration solutions. Formed strategic partnerships and worked closely with resellers to deliver a number of projects.

0versaw operations, using detailed product knowledge to increase leads, boost sales and push maximise business growth. Trained, coached and developed new sales staff.

Pioneered company growth from only four employees to over 20 and a turnover of £4m per annum. Coordinated the full process for large-scale installations, from initial enquiry to sale, installation and completion.