Dheeraj Lilani Email and Phone Number
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A Business Leader encompassing over 20+ years of experience in Media & Entertainment industry, with a compelling vision and focus on learning, innovation, partnerships and building high performance teams to drive success,An effective market maker with a strong client network and an understanding of the MediaTech domain & practices enabling to consistently provide successful product and services to some of the leading Television Broadcast, OTT / Digital & Studio companies in the areas of Content Ecosystem, Rights Management, Ad Sales, Subscription & Billing Management, Programming and Analytics.Partnering with the TechArch group in successfully defining the technical and solution architecture blueprint for a Cloud hosted, Distributed, Enterprise Scale, Multitenant Platform. The platforms have key focus on analytics, and leverage Data Science (AI & Machine Learning/Predictive modelling) to drive value for our customers. Extensive cross functional expertise in Digital Enablement, Large Scale Technology Transformation, Product Strategy, Delivery Leadership, Go-to Market Strategy and Client Engagement.Currently spearheading Business Development and Product Management & Design @ U-TO Solutions. My role encompasses diverse functions across P&L Management, Business Planning, Sales, Strategy, Marketing, Product Innovations, Solution Design, Technical Architecture, Business Operations Excellence, Client Servicing and Strategic Alliances & Partnerships. Prior to joining U-TO, Dheeraj was a part of Advertising Sales Team at Star India Pvt Ltd (A News Corp Company) for more than 8 years. A major part of my role was delivering automations through technology enablement. Specialties: Business Development, Strategy, Marketing, Planning, Product Innovations & Development, New Technologies, Solution Architecture, Business Processes, Client Servicing and PartnershipsSolutions: Broadcast Management Systems, Content Rights & Royalty Management Systems, Ad Sales Tools, Channel Placement & Carriage Management Systems, Subscriber Management Systems, Business Intelligence & Analytics Tools.
U-To Solutions (I) Pvt. Ltd.
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Chief Business OfficerU-To Solutions (I) Pvt. Ltd. Oct 2016 - PresentMumbai Area, IndiaKey Responsibilities• Sales & Business Development - Identifying New Business Opportunities and Leading Sales.• Strategy – Broad Ranging Organization Strategy including Sales, Segmentation and Product Positioning.• Product Owner - Lead the core Product teams for all existing & new Product’s design and functionality to build creative solutions focussed on CX.• Team - Leading a team of highly competitive and specialised members across Sales, Account Management, Project… Show more Key Responsibilities• Sales & Business Development - Identifying New Business Opportunities and Leading Sales.• Strategy – Broad Ranging Organization Strategy including Sales, Segmentation and Product Positioning.• Product Owner - Lead the core Product teams for all existing & new Product’s design and functionality to build creative solutions focussed on CX.• Team - Leading a team of highly competitive and specialised members across Sales, Account Management, Project Managers, Client Services, Implementation, Training & Support Specialists, Finance and HR.• Customer Success Management - Conduct Value Assessment exercises for customers to identify the benefits that can deliver successful long-term engagements.• Technology – Adopting Cloud Native technologies to transition, migrate and build newer Next Gen platforms thereby enhancing the speed of innovation and delivery. (Exposure across Microsoft & Open Source, SQL & NoSQL, On Premise & Cloud including implementation of Elastic, Redis Cache etc.) • Operational Excellence – Through Increased collaboration between teams, customers as well as partners to implement and service large scale enterprise solutions.• Data and Analytics – Proficient in leveraging Data Analytics and carving the path to AI/ML for Business Intelligence to enable decision making and predictive analysis as part of the Toolsets. Show less -
Sr. Vice President - Strategy & Business DevelopmentU-To Solutions (India) Pvt. Ltd. Apr 2012 - Oct 2016Mumbai Area, India -
Business Head - MediaU-To Solutions (India) Pvt. Ltd. Jul 2008 - Mar 2012Mumbai, Maharashtra, India -
Manager, Commercial - Ad SalesStar India Pvt Ltd Jul 2000 - Jun 2008Mumbai, Maharashtra, IndiaExpertise in AdSales and Commercial functions across Credit Control, Revenue, Invoicing, Receivables Management and Foreign Remittances. Led a high-performance team to achieve better financial performance by formulation of sound risk management program including policies, procedures and systems that work together to identify, analyze, evaluate and mitigate risk.Key Responsibilities• Working with the Leadership team for formulation of Credit policies and defining mechanism for… Show more Expertise in AdSales and Commercial functions across Credit Control, Revenue, Invoicing, Receivables Management and Foreign Remittances. Led a high-performance team to achieve better financial performance by formulation of sound risk management program including policies, procedures and systems that work together to identify, analyze, evaluate and mitigate risk.Key Responsibilities• Working with the Leadership team for formulation of Credit policies and defining mechanism for business review, evaluation process and approval workflows• Setting of Customer Credit Limits and monitoring or Credit Risk including Exposure Management • Responsible for approval of Ad-Sales business through credit analysis of Agencies and Advertisers• Proficient in structuring terms for Ad Sales contract with agencies in partnership with the Channel Sales Teams• Parallel Regional Reporting to HQ – STAR Hongkong • Forex remittances – Dealing with RBI and various compliance / regulations governing foreign remittances• Managing Audits - Statutory, Internal and SOX from Ad sales perspective to ensure due compliance.• Responsible for Enterprise-wide TDS on AdSales payments compilation and filing• MIS and Reporting to Leadership across - DSO, Collection Forecasts, Cash Flows, Billing & Collection, Doubtful Debts / receivables, Debit & Credit Notes etc. • Cross Functional Expertise across Sales, Programming, Traffic, Finance & Media Operations.• Steering Implementation of New Systems & Processes to achieve automations & operation efficiencies Show less
Dheeraj Lilani Education Details
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N.L. Dalmia Institute Of Management Studies & ResearchMarketing -
M.M.K College Of Commerce & EconomicsCommerce
Frequently Asked Questions about Dheeraj Lilani
What company does Dheeraj Lilani work for?
Dheeraj Lilani works for U-To Solutions (I) Pvt. Ltd.
What is Dheeraj Lilani's role at the current company?
Dheeraj Lilani's current role is Media | Technology | Digital Transformation | Strategy | Chief Business Officer.
What is Dheeraj Lilani's email address?
Dheeraj Lilani's email address is dheeraj.lilani@uto.in
What schools did Dheeraj Lilani attend?
Dheeraj Lilani attended N.l. Dalmia Institute Of Management Studies & Research, M.m.k College Of Commerce & Economics.
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