Market Research Coordinator
Current1. Determine credible data sources and leverage them to identify and collect appropriate customer, competitor, market, economic, financial and operational data for the APAC market - India, China, Singapore, Malaysia, Indonesia and Australia specifically.2. Perform financial, statistical and qualitative data analysis to monitor keyindustry trends, growth projections, market forces, current and potential clientsand competitors.3. Translate data into high-quality market research reports, highlighting key points that require further consideration.4. Conduct valid and reliable SWOT and PESTLE analysis to develop strong understanding of the market and competitors.5. Contribute to best practices by providing actionable recommendations drawn from market research activities to the leadership team, internal product stakeholders and project manager.6. Conduct market research of vendors and evaluate vendors fit for the executionof the marketing campaigns of LSAT—India and Pearson UG.