The engineering team at Cortex has been developing radiotherapy specific medical devices for well over 20 years, pioneering implanted fiducial localization and helping treatment facilities achieve superior levels of accuracy. Our patented mixed-media markers enable clinicians to visualize our fiducials in any imaging modality.

IOS was founded in 2016 by a group of medical sales, quality and supply chain executives with over 40 years combined experience in the fields of oncology and medical device. Engineers and physicists by background, our mission is to bring high-quality, reasonably priced products and services to patients and clinicians that solve unique clinical problems and make their lives better.

Define strategic direction for the organization by representing sales leadership on cross-functional executive leadership team, creating and directly managing execution of strategic pricing management plan, and recruiting, training and managing high-performing, cross-functional team of territory sales managers, sales support specialists, corporate and strategic account managers and clinical specialists to exceed revenue target of over $26 million.• Led 3 out of 6 Territory Manager direct reports to achieve President’s Club, two of whom were in their first full year of employment.• Led 2 Territory Managers to achieve +30% growth through activity-based management, guidance on multiple large deal closures and early implementation of strategic account growth initiative.• Promoted one successful Territory Manager to Strategic Accounts Manager, executing long-term corporate and strategic account growth strategy.• Guided new Territory Manager in first full year of employment to achieve Rep of the Year for 2015.• Hold seat on executive leadership team, defining high-level growth strategies and product development initiatives.• Rebuilt pricing management system implementing new strategic pricing methodology and generating over 2% in new annual revenue.• Developed sales manager compensation plans and set sales expense and revenue targets promoting and driving top-level performance from all team members.

Recruit, train and manage a high-performing, cross-functional team comprised of sales support specialists, territory sales managers and clinical specialists structuring winning strategies driving double-digit sales growth and operational efficiencies to benefit overall EBITDA in the defined zone and exceed revenue target representing over half of all North American revenue.• Consistently drove team to meet or exceed quarterly revenue objectives for Eastern U.S. zone and reach annual revenue target of over $15 million.• Drove 12% growth in coverage area more than doubling growth of company as a whole. • Managed company’s lowest performing sales manager in 2012 to become true top performer, demonstrating 50+% sales growth in his territory and earning back-to-back Sales Rep of the Year accolades (2013-2014).• Provided rolling 90-day sales forecast consistently within 3% of realized sales to executive management.

Promoted to manage five under-performing western U.S. territories representing 45% of total North American revenue, driving growth of over 12% through implementation of systematic, progressive management system and clinical excellence program.• Regional Manager of the Year, 2013 • Turned around area in double-digit decline driving revenue growth of over 12% while simultaneously transitioning three under-performing Territory Managers out of the organization.• Developed comprehensive, incremental growth strategy to stabilize the consistency of sales performance and drive long term growth.o Developed and managed comprehensive worldwide product and sales skills training program, which cut ramp-up time for new Territory Managers by 75% and enabled 5 out of 7 of them to exceed all sales targets in rookie year of employment. o Initiated activities-based management initiative to drive high-level performance from sales staff and consistently achieve company goals of growth and transparency.o Conceptualized, built and managed new initiative to compile and utilize historical analytics and geocode mapping to evaluate and implement operational optimization initiatives, increase efficiency and drive down costs of sales.

Managed a high-performing, cross-functional team of sales and application professionals to introduce and drive sales of CIVCO's robotic patient positioning solutions over half the country.

Utilized existing customer contact network and territory data to quickly develop robust sales pipeline in new expansion territory poised to exceed sales targets despite significant challenges with reimbursement and OEM partnerships.• Established capital equipment sales pipeline to exceed all territory targets in 2012.• Developed robust database of customer contacts to poise the territory for continued success.

Rebuilt sales territory underperforming from coverage gap to exceed all sales targets and expectations; structured winning strategies for introduction of new products and positioning of existing technologies.• Secured 107% of $3.4 million sales objective for IBA Dosimetry, 2010.• Developed and wrote technical development specifications for game-changing, software-based quality assurance solution released in 2012 with market potential of over $50 million.

Engaged in cross-functional team of radiation and medical oncology software and hardware sales professionals to identify and execute sales opportunities, which ultimately expanded market impact and business opportunities across an extensive innovative capital software product line.• Exceeded $850,000 quarterly territory sales objectives for Varian Medical Systems, 2009 (YTD), realizing $2 million in new orders during the period.• Served as legislative expert advising executive management on appropriate strategic product positioning based on the dynamics of new EMR legislation, resulting in redirected, consultative marketing approach to capture new opportunities and higher margins.

IIdentified, facilitated and closed sales opportunities in radiation oncology Dosimetry, making territory historically performing at 80% to plan into company’s highest growth territory (+20%) by developing targeted, strategic initiatives for territory expansion combining individual marketing, advanced territory management techniques, product expansion initiatives and personal branding as a trusted, consultative professional.• Top 2 performing sales territory for IBA Dosimetry, 2007, 2008• Increased order intake by 20% over previous year with 30% territory reduction• Conceptualized, co-developed, tested, released and sold novel use of existing product, doubling market potential and increasing sales of product by over 50%.• Initiated a new territory management protocol identifying entire installed base and competitive installations, quantifying their equipment needs, and targeting the sales approach accordingly.

Actively managed large product liability case load in busy law practice, routinely conducting depositions, preparing and examining expert witnesses and writing briefs, motions and memoranda, arguing many of which in both federal and state court.• Wrote appellate brief in $15 million products liability case, the logic of which was later adopted by the court.• Used procedural rule violations as basis to achieve a $30 million default judgment against a major automobile manufacturer.• Worked with expert witness to redefine theory of liability in vehicular accident case, resulting in several more Plaintiffs being identified, quadrupling the value of the resulting settlement.