Owner
Wesley'S @ Theonlineclothingboutique.Com
Alameda, Ca
• Increased revenue by 300% and achieving gross margin percent of approximately 45% with additional capital infusion of only $15,000 during 2011• Developed social media marketing plan to achieve 10,000 newsletter subscribers, 80,000 Facebook Fans, and 5,000 Twitter, 700 Instagram, 400 Pinterest, and 200 Tumblr followers in 2013• Implemented search engine optimization campaign to achieve number one ranking for highly competitive keywords, such as "boutique" and "boutique clothing," in Yahoo! and Bing search engine for less than $1,000• Setting vision and strategic direction using analytical data,researching current & future market trends, and implementing traditional andinnovative strategies to work towards goals within limited budget• Oversee all daily activities from sales and marketing, accounting and finance,sourcing, logistic, merchandising, information technology, customer service, etc