Di Wu

Di Wu Email and Phone Number

Marketing/CSR Manager at Home Credit China @ Home Credit China
tianjin, tianjin, china
Di Wu's Location
Chaoyang District, Beijing, China, China
Di Wu's Contact Details

Di Wu personal email

About Di Wu

Di Wu has strong practical experience in marketing and sponsorship rights activation in multiple industries. As a goal-driven and accomplished marketing professional, organize online and offline marketing campaigns to support branding and sales. A team player works closely with consulting and event agencies, as well as a project manager can push projects on time and on goal. Actively involve in planning and execution of CSR projects and community works. Develop and maintain good relationships with global sports IP and associations.Enthuse in basketball, soccer, cross-country running, skiing, snowboarding, outdoor hiking and other sports. Enjoy traveling, travel destinations cover 12 countries in five continents, as well as Tibet, Xinjiang and other parts of China. Planned and completed a motorcycle tour around Hubei province in August of 2020. Self taught Cello and photography, and make own short videos. Read books, especially in history, politics and culture topics.• With more than 10 years marketing experience, focus on the sports industry, as well as the financial and automotive industries.• Advise and influence top management on sponsorship decisions of CBA, CSL, CTCC, Czech national basketball team, and responsible for sponsorships management, and activation of sponsorship rights.• Communicate internally and externally to create digital marketing mechanism using Tiktok, Wechat, and Weibo. Successfully implement nearly 300 brand roadshows in 2 years.• Responsible for company CSR projects in public health, culture exchange, and poverty alleviation. Organize internal campaigns for employees to support Hubei economy recover after COVID-19 epidemic. A regular blood donor, English basketball coach, and community activists.• Study and work experience in USA for many years, work as an interpreter for top management in the Chinese national basketball team, listed companies, and foreign own companies.

Di Wu's Current Company Details
Home Credit China

Home Credit China

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Marketing/CSR Manager at Home Credit China
tianjin, tianjin, china
Website:
homecredit.cn
Employees:
19188
Di Wu Work Experience Details
  • Home Credit China
    Marketing Manager
    Home Credit China Jun 2015 - Present
    Beijing City, China
    • Provide market insights, and support China and Europe HQ leaderships to evaluate and make decisions of sponsorships to large-scale sports events, incl. the Czech national basketball team, Beijing Guoan F.C., Shandong Luneng F.C., Tianjin TEDA F.C., Suning F.C. and Tianjin Women's Volleyball Club. Lead negotiate contract terms, track project progress, and develop overall marketing strategy for sponsorships. • Develop digital marketing plan, leverage hot topics of teams and athletes, work… Show more • Provide market insights, and support China and Europe HQ leaderships to evaluate and make decisions of sponsorships to large-scale sports events, incl. the Czech national basketball team, Beijing Guoan F.C., Shandong Luneng F.C., Tianjin TEDA F.C., Suning F.C. and Tianjin Women's Volleyball Club. Lead negotiate contract terms, track project progress, and develop overall marketing strategy for sponsorships. • Develop digital marketing plan, leverage hot topics of teams and athletes, work with agency to provide media team timely contents for company’s Wechat, Weibo, and Tiktok.• Support regional sales and facilitate resource exchange with partners by providing sponsorship solutions.• Organize hospitality programs for VIP clients and top sales personnel to Shanghai to attend the 2019 FIBA Basketball World Cup.• Plan and execute company's CSR projects in public health, culture exchange, and poverty alleviation, follow project progress in details, and provide story angles for marketing and PR.• Plan and manage near 300 roadshows with sports theme, which provide customers one-stop satisfying shopping experience. Show less
  • Baic Motor Ltd. Co.
    Event Marketing Manager
    Baic Motor Ltd. Co. Apr 2013 - Jul 2014
    Beijing
    • Set up BAIC car racing team, and compete in China's highest-level car racing championship.• Establish a brand promotion handbook for the BAIC racing team from scratch. Train and promot the brand promotion awareness to all key personnel on the team.• Lead the team’s VI design from the appearance of racing cars, staff clothing to garage layout.• Develop story angles for internal and external communications, draft media contents for PR.
  • Li-Ning (China) Sports Goods Co. Ltd
    Ceo'S Business Assistant
    Li-Ning (China) Sports Goods Co. Ltd Oct 2008 - Mar 2013
    Beijing
    • Responsible for on-site translation and meeting minutes with CEO at meetings with oversea partners and representatives, such as Real Madrid F.C. and CBA League, etc.• Develop and maintain close relationship with Chinese Basketball Association to discover industry insights, and cooperation opportunities.
  • Chinese Basketball Association
    National Basketball Team Leader’S Assistant And Interpreter
    Chinese Basketball Association May 2006 - Oct 2008
    Beijing
    • Key contact person with Infront Media, coordinate the team to attend domestic and oversea events and scrimmage games.• Accompany the team to visit the United States, Russia, Latvia, Czech Republic, Spain and other countries to participate in the Olympic preparation events and activities, and participated in the 2008 Beijing Olympic Games as a member of the support group of the State General Administration of sports.

Di Wu Skills

Leadership Marketing Management Product Marketing Sports Brand Development Retail Sales Market Research English Negotiation Strategy Marketing Event Management Administration Project Planning Public Relations Marketing Communications Marketing Strategy Sports Marketing Sponsorship

Di Wu Education Details

Frequently Asked Questions about Di Wu

What company does Di Wu work for?

Di Wu works for Home Credit China

What is Di Wu's role at the current company?

Di Wu's current role is Marketing/CSR Manager at Home Credit China.

What is Di Wu's email address?

Di Wu's email address is wu****@****ail.com

What schools did Di Wu attend?

Di Wu attended Cameron University, Allen Academy, Shenzhen Senior High School, Shenzhen, Di Wu.

What are some of Di Wu's interests?

Di Wu has interest in Photography, Social Services, Travel, Basketball.

What skills is Di Wu known for?

Di Wu has skills like Leadership, Marketing Management, Product Marketing, Sports, Brand Development, Retail, Sales, Market Research, English, Negotiation, Strategy, Marketing.

Who are Di Wu's colleagues?

Di Wu's colleagues are 张浩辉, 杨原野, 王源旭, 陈昶文, 李国杨, 钟国安, 李松柯.

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