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Dia Muthana is a VP Market Development at Sun Tyre & Wheel Systems, Sri Lanka at SUN TYRE & WHEEL SYSTEMS. She possess expertise in strategic analysis, cross functional team leadership, competitive analysis, analysis, strategy and 15 more skills. She is proficient in Spanish and Tamil.
Sun Tyre & Wheel Systems
View- Website:
- sun-tws.com
- Employees:
- 106
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Vp, Market DevelopmentSun Tyre & Wheel Systems Jun 2013 - PresentSri Lanka -
Project LeadSvc2Uk Jul 2012 - Nov 2012- Co-managed the planning and execution of over 10 events that brought together leading investors and serial entrepreneurs as well as budding startups and technology experts from Silicon Valley and the UK- Helped launch website (svc2uk.com) and liaised with speakers, advisors, and event leads to update site content -
Consultant, Dealership And DistributionTv Sundram Iyengar & Sons Limited Sep 2010 - Aug 2011Multiple Locations In India- Performed strategic analysis of the Ashok Leyland and Honda vehicle dealerships to understand the competitive scenario for product segments, determine market penetration, and measure profitability and customer satisfaction- Developed proposals for improving market share, addressing bad debt, and increasing service revenue in several branches across India- Worked closely with senior managers across India to pilot proposal for boosting market share in 3 branches; initial impact was US$209k within 2 months- Established relationships with long-standing clients and new customers, initiated meetings to understand their expectations and resolve their concerns with the vehicle sales and service process
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Account Strategist, Google AdsenseGoogle Inc Sep 2007 - Jun 2010Mountain View, California, Usa- Co-planned the launch of AdSense in Your City, a series of roadshows across the US: identified target audience for the program, created marketing collateral, and coordinated logistics for presenters, volunteers and participants- Managed social networking campaigns: headed an international team of 15 and worked with product teams on marketing communication for new products and features; coordinated the news releases on Blogger, Twitter, and Facebook in NA, EMEA, Asia and LATAM markets- Created and presented proposal to obtain budget to revive the AdSense house ads account. Initiated an ad campaign on the Google Display Network to capitalize on new revenue potential, and optimized existing search campaigns to bring in 11,000 new accounts worth over US$700k per annum- Analyzed weekly revenue reports to identify key trends and drivers of page views, RPMs and revenue, and worked with the business analytics team to set revenue targets for sales teams- Managed a cross-functional team on a research project aimed at understanding customers’ online businesses, challenges, and monetization needs. Prioritized and communicated ideas for improving the AdSense user interface (UI) to the product design team; organized the first external launch of the improved interface- Led competitive analysis on customer support for SMEs; using the results, developed and implemented new, automated model that improved operational efficiencies by over 40%
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Public Relations SpecialistTattva Dance Academy Aug 2008 - Apr 2010Milpitas, California, UsaPublic Relations Specialist: Assisted with fundraising, and planned events for enthusiasts to learn about world dance
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Summer Analyst InternCitibank Jun 2006 - Jul 2006Chennai Area, India- Examined the real estate market of Chennai and compiled data on the stock prices of real estate firms, their price- earnings ratios, and the trends of property prices in Chennai over a period of five years- Analyzed the to identify the fastest growing real estate firms in Chennai, and built a valuation model based on the firms’ projected future profits and discounted cash flow, to recommend companies for new investment
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Operations Management InternSundram Fasteners Ltd Jun 2005 - Jul 2005Trained in the Radiator Caps Division to examine and evaluate the efficiency of manufacturing operationsConducted weekly presentations to management, on supply/demand trends of the domestic radiator caps market Researched alternative solutions for procuring raw materials, and proposed method to lower inventory costs and reduce cycle time by 15%
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Information Management TraineeRoyal Sundaram Insurance Jun 2004 - Jul 2004Received training in the fields of industrial risk, auto insurance, and health and accident insurance Implemented an information management system that enabled employees in the Human Resources Department to easily access information about training programs from the company's database
Dia Muthana Skills
Dia Muthana Education Details
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Finance -
Magna Cum Laude -
Economics
Frequently Asked Questions about Dia Muthana
What company does Dia Muthana work for?
Dia Muthana works for Sun Tyre & Wheel Systems
What is Dia Muthana's role at the current company?
Dia Muthana's current role is VP Market Development at Sun Tyre & Wheel Systems, Sri Lanka.
What is Dia Muthana's email address?
Dia Muthana's email address is di****@****ail.com
What is Dia Muthana's direct phone number?
Dia Muthana's direct phone number is +165040*****
What schools did Dia Muthana attend?
Dia Muthana attended University Of Cambridge, Brown University, Wellesley College.
What skills is Dia Muthana known for?
Dia Muthana has skills like Strategic Analysis, Cross Functional Team Leadership, Competitive Analysis, Analysis, Strategy, Business Strategy, Seo, Product Management, Product Development, Management, Business Development, Strategic Partnerships.
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