- Build the brand from grown up. Which includes website, social media, sales channels, SOPs, B2C channels, B2B channels, media relations, international relations. - Build a team to control and managing the brand marketing, sales channels, social media, customer service, that lead to one of the top brands in the current category. - Manage all social media events, designs, content and execution. - Develop international and local influencers to expand the brand and product. - Analyze and manage digital marketing strategies, e-commerce listings, advertising PPC, marketing strategies, competitors research, market research, price positioning. - Expand the business internationally, offline and online. - Manage Amazon US, UK, DE, FR, IT, ES, and JP, Newegg, B&H, and other resellers in different countries. - Establish internal SOPs, ERP, CRM, budget control, year budgeting, logistics partners.- Ability to use tools like Tableau, Data Studio to analyze trends, PPC, marketing strategies.- Reduce teams ACOS from 100% to 40% and conduct more focus marketing campaigns.- Yearly growth in each market place from 40% in the US to 100% in Europe and 80% in Japan.

- Product sourcing - source for new products to distribute or to develop under our own private label. - Product development - coordinate with factories to meet our requirements as well as export requirements. Product quality, testing requirements. - Factory sourcing as well as product production - source and evaluate for new factories to cooperate with and evaluate new products to introduce into the market. - Quality control / Schedule control - Sample review, product quality control before shipment, documentation, as well as making sure the factories meet our deadlines. Forecasting. - Budget control - analyze and execute budget control, cost saving, overspending control, finding better sources.- Distribution agreement negotiations - Negotiated terms for distribution rights. Negotiate terms for production.

Moshi started with no brand recognition, and now being one of the largest Apple accessories provider. Established sales channels and distribution channels from the grown up in the US, EU, Oceania, and MEA. Maintain good relationships and develop the market and promoted the brand. Developed business with Apple Australia, Apple US and Apple Europe. Developed accounts like Dixon, Fnac, MediaMarket, Harvey, largest retail stores in Europe. - Lead and support all distributor relationships and overall market success in more than several countries. - Support with sales operations, product training, and strategic marketing activities to expand brand experience with our distributors and end-user brand experience.- See and seek out opportunities to increase revenue while respecting segmentation and maintaining a healthy market.- Collect data and forecast trends through existing market knowledge, sell thru/sell-in data analysis, partner feedback, and exercise appropriate marketing activities- Calculate pricing/margin for each region and sales channel structure. Including local MSRP, distributor price list and reseller price list and maintaining control in each market. - Performing regular inventory checks and maintaining stock levels- Actively monitor each region and sales channels for sales and marketing activities to stay in competition. - Consolidate Weekly and monthly sales Updates to Director.- Arranging meetings with customer and developing more effective marketing strategies in each region.- Develop and maintain relationships with Key customers, whilst facilitating ongoing product training and support.

-Maintained three major private label accounts from Europe by providing appropriate pricing, monthly forecasting, production schedules, product customization, shipping instructions, re-designing product packaging and labeling, approving / applying all necessary testing and import documents for the local country, resolved technical problems with the R&D team, and maintained schedule control for LCD TV products. They contribute about 50% of company’s revenue.-Worked with our outsourced partners to meet delivery schedules, quality control, forecast and planning.-Developed a leading account in the MEA area who secured monthly shipments for one product.

-Assigned to support the director of our department with one of Gigabyte’s major account in the United States.-3 month experience in the UK market visiting reseller and retailer businesses and to support UK branch office to increase market share for Gigabyte products and services. Provided customers with products updates, technical updates, and marketing materials. The market reflected with an increase in sales and loyal buyers to our products. -3 month of experience in the testing department to strengthen product knowledge, such as compatibility testing, system installation, de-bugging, and problem solving.-Lead, mentor, teach the other 6 members in our team to comply with the company and brand strategy. -Assisted other departments to proof read marketing material, documentations, user manuals in English and Spanish.