Diana Nelson Email & Phone Number

Sunshine Coast, Qld, Au

Australia

Australia

About Bizcaps: Bizcaps Software is a tech company based on Sydney specialised on data solutions for large companies in Australia in the health and food industry. What did I work on?Worked on designing from scratch a no code platform specialized in data for transnational companies in the health and food industry.Also worked on designing a webapp that cleanses and updates product data coming from different suppliers for the Australian Government.Main… Show more About Bizcaps: Bizcaps Software is a tech company based on Sydney specialised on data solutions for large companies in Australia in the health and food industry. What did I work on?Worked on designing from scratch a no code platform specialized in data for transnational companies in the health and food industry.Also worked on designing a webapp that cleanses and updates product data coming from different suppliers for the Australian Government.Main activities:- Research (industry benchmarking).- Design the whole digital product (UX / UI): flows, wireframes and mock-ups.- Co-designed the branding (no-code platform).- Team and client presentations.- Participating in brainstorming sessions with the team (software developers). Show less

Guadalajara, Jalisco, Mexico

About Apto:Apto is a Strategic Design and product Development Firm that helps medium and large companies in Mexico in their digital transformation journey, by designing digital products tailored to their specific needs. The company is a consulting company similar to Fjord and frog Design. The company has around 30 employees and experience in different projects and industries around Mexico. Located in Guadalajara, which is considered Mexico's Silicon Valley, is one example of a successful… Show more About Apto:Apto is a Strategic Design and product Development Firm that helps medium and large companies in Mexico in their digital transformation journey, by designing digital products tailored to their specific needs. The company is a consulting company similar to Fjord and frog Design. The company has around 30 employees and experience in different projects and industries around Mexico. Located in Guadalajara, which is considered Mexico's Silicon Valley, is one example of a successful company focused on design, software and innovation.Main activities:- Train and manage team members.- Project development and quality.- Talking with C-Level Management to understand their vision and translate it to the team.- Designing digital products taking into account user's needs, business vision and technological viability. Show less

Guadalajara Area, Mexico

The role is about identifying consumers' needs and business' goals in order to create a digital product, that addresses these variables in an optimal and actionable way. It unites a user-centric mindset, a business view and technological capacities in a single product. The aim is to assist current operating businesses in their digitalization process as well as helping new entrepreneurs mature their idea and design a business.Main activities:- Identify key needs in consumers-… Show more The role is about identifying consumers' needs and business' goals in order to create a digital product, that addresses these variables in an optimal and actionable way. It unites a user-centric mindset, a business view and technological capacities in a single product. The aim is to assist current operating businesses in their digitalization process as well as helping new entrepreneurs mature their idea and design a business.Main activities:- Identify key needs in consumers- Design optimal experience for users in digital products- Design business model- Co-creation and interviews with stakeholders- Team coordination- Team training Show less

Main activities (Inbound MKT):Creating a unique communication concept for brands.Copywriting and creating content for social mediaExecuting multiplatform campaigns and continuously optimizing themMain achievement: redesigning the MKT methodology using Design Thinking in order to create better strategies regarding to client's diagnosis, KPI definement and budget.

Guadalajara Area, Mexico

Main activities (inbound marketing):Marketing strategies using Adwords, Analytics and Facebook Ads.Managing traffic generators whose base are in different parts of the world.Customer service (resolving doubts).E-mail marketing.Tracking leads through Hubspot.Designing content for social mediaCommunity management.What is Aspiria?A financial service fintech that provides business loans for entrepreneurs in Mexico. The company appears in the best 500 Latin… Show more Main activities (inbound marketing):Marketing strategies using Adwords, Analytics and Facebook Ads.Managing traffic generators whose base are in different parts of the world.Customer service (resolving doubts).E-mail marketing.Tracking leads through Hubspot.Designing content for social mediaCommunity management.What is Aspiria?A financial service fintech that provides business loans for entrepreneurs in Mexico. The company appears in the best 500 Latin American FinTechs catalogue, made by the IFC (International Finance Corporation) which is part of the World Bank and Above and Beyond. The catalogue is part of the Singapore Festival 2017.https://fintechlatam.aandb.tech/fintech/aspiria.html Show less

Online Course, Design Thinking

Online course for mastering key tools for Design Thinking

Bachelor'S Degree, Communication And Media Studies

Activities and Societies: Throughout the college experience I was involved in different activities: Extra-curricular classes: Gym Cooking.

Bachelor'S Degree, Marketing, Exchange Semester

Classes taken: International Marketing, Human Resource Management, French, Consumer Behaviour & Sales Processing. All classes were taken.