- Spearheaded comprehensive advertising campaigns with our TALENTS, who are specialised content creators in music and culture. Responsibilities included creative briefing, profile selection, crafting value propositions, budgeting, and in-depth analysis of metrics and KPIs to ensure successful outcomes.Strategic Planner: Conceptualised and executed targeted promotion strategies, digital marketing campaigns, advertising initiatives, and media plans for artists, festivals, and music events. Developed bespoke ideas tailored to each project's objectives and audience.- Provided artists with expert guidance on leveraging Instagram and TikTok creatively and effectively to enhance their projects and expand their reach.Public Relations Expert: Formulated and implemented communication plans, fostered strong media relations, secured interviews, and crafted and disseminated press releases for music launches, amplifying visibility and engagement.- Designed and executed content strategies, and managed the social media presence for La Trinchera across platforms including Instagram, TikTok, Twitter, and Threads. Engaged and grew the community, enhancing brand visibility through targeted social media activities.

- Discovery of new talents in the Spanish market, focusing on genres of indie, pop, rock and alternative. - Successful negotiation of contracts and financial advances - Managing over 30 clients simultaneously- Developing promising artists from scratch to reach over 150k monthly listeners on Spotify - Planning and execution of music releases: calendar, metadata, digital distribution to DSP, pitching to music editors, customized marketing strategies on social media (Instagram & TikTok) and creative consulting - Leadership of the artist's or record label working team, ensuring harmonious collaboration- Work cross with our internal departments: marketing, social media, publishing, operations, and legal- Educate clients with current and developing best practices in the music industry- Product Manager: new features development in Altafonte Back Office (ABO) within tech department

- Promoting our platform and services to independent artists and entertainment promoters- Communication between sales and marketing departments: direct management with promoters - Ticketing control on live music events (Festival Interestellar, Festival de Les Arts)- New opportunities manager in the United Kingdom: recruiting process, main music promoters, and media- Affiliate Marketing Specialist: dealing with new partners.

- Management, artistic direction, and personal advising for emerging artists (Dakil, Marta Tchai, Gallos, Young Forest, Los Intrusos del Savoy, Gutinho)- Booking shows and festivals across Spain- Press releases creation, EPK design, interviews coordinator- Professional photographer for live shows and bands

- Scouting emerging talents in Spain- Online marketing strategy for five music emerging projects- Content creation & copywriting for artists' social media profiles (Instagram, Facebook, Twitter)- Design and submit press releases

- Digital content creation for social media: texts, photography, graphic design- Interviewing curators & artists within temporary exhibitions- Museum newsletter updating: content curation, graphic design and multimedia

Departamento de Colecciones. - Investigación de la colección permanente del museo, manejo de textiles y piezas delicadas.- Actualización de la la base de datos y del material fotográfico. Sección: accesorios- Participación en "Europeana Fashion Project", un programa de red de prácticasque representa a las principales instituciones europeas en el ámbito de la moda.