Marketing, promotions, advertising, community reach, social media, creative materials, management consultation, web and social media consulting

Cornerstones is a neighborhood-based nonprofit that provides a comprehensive array of local, county and state programs and resources to help vulnerable individuals and families to take control of their lives. Working together, our team works to help people rebuild economic security and resiliency, secure affordable housing, obtain valuable education and job skills, and live healthy connected lives in our community.

• Revenue development opportunities from outside the USA;• Build sales strategy for international sales;• Implemented independent international representative network;• Developing and promoting new products for international governments.

• Created revenue and brand awareness strategies internationally for all product lines;• Managed, trained and worked alongside independent international representatives• Negotiated advertising solutions including branding, advocacy, more;• Coordinated successful implementation of solutions with internal teams;• Negotiated Washington Post’s largest international advertising contract for 6 years;• Exceeded sales goals (For 2016: 39% over 2015 digital advertising revenue, 20% over goal for print sales, 11% over goal in the Americas territory).

• Built EFE’s Americas sales organization for the licensing of Spanish content to media; • Implemented sales/service processes, strategies, goals and pricing plans;• Restructured and trained sales and support teams domestic and other countries; • Implemented brand awareness strategies for EFE;• Attended key media conventions and participated in key client contract negotiations;• In 2007, EFE sales in the Americas was 17% over goal.

• Implemented business growth strategies domestic and international;• Directed domestic sales and support teams;• Managed independent international sales representatives; • Negotiated key client and international news information provider contracts;• Transitioned 1,100 PressLink media clients to the NewsCom platform with no loss of clients or business, (recognized with an award from Tribune).