Diana has been drawn into concept stages of the projects as a team leader and creative force for some International Award-winning Agencies and Multibrand Companies to promote and to develop projects as well as hand work off to designers, directing them through completion. She was also responsible to provide the branding knowledge to the creative staff and process to be in-touch with the client, to maintain the creative protection and to extend the concept direction due to the brand consistency.She's an image creation/processing expert for illustration and visualization/retouch. There are branding, marketing and advertising values she has to use in her work to structure and optimize the creative process. There is the knowledge enables to realize the pre-production and post-production control. Communication skills permit to build proper relationship up to make working process optimized. These clear fundamental understandings make possible to achieve appropriate balance between product unique characteristics and competently built presentation to align visual identity to business objectives.