Who is Diana C. Ruano Charlite? Overview
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Diana C. Ruano Charlite is listed as SMB Marketing at Amazon, based in New York, United States. AeroLeads shows a matched LinkedIn profile for Diana C. Ruano Charlite.
Diana C. Ruano Charlite previously worked as Gen AI Strategist at Ambicion Group and Career transition at Verizon. Diana C. Ruano Charlite holds Master Of Business Administration (Mba) from Nyu Stern School Of Business.
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Profile bio
About Diana C. Ruano Charlite
Delivered $100M+ in value by developing and executing strategies leveraging AI, machine learning, and personalization to drive business objectives. Product leadership experience delivering technology products in B2C and B2B SaaS. Experience building, mentoring, and developing high-performing teams; while nurturing diverse skill sets across product, marketing, analytics, sales, finance, & customer success. Possessing a track record of turning data driven insights into strategies to launch innovative products & campaigns that drive revenue growth. Coupled with operational experience and P&L responsibility, generated over $350M to the bottom line throughout my career.Specialties: Product Management, Product Marketing, Product Strategies, Product Roadmap, Market Trends, Cross-functional Teams, Prioritization, User and Competitive Research, Change ManagementDomains: Generative AI, Conversational AI, Language AI, Machine Learning, Conversational Interfaces, Multimodal, LLMs, NLP, AI Transformation, Digital Transformation
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15 roles
Diana C. Ruano Charlite work experience
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Gen Ai Strategist
CurrentEstablished a consultancy focused on AI enablement. My work falls within the following buckets:(1) shape go-to-market strategies and develop execution plans(2) evaluate and develop new AI powered capabilities across clients’ operations(3) Strategic advisory
Jan 2024 - Present
Career Transition
My team was impacted by restructuring. I took a sabbatical to spend time with family, travel, plan our wedding, and strategize what is next for me in my career.
Mar 2023 - Dec 2023
Director: Product Management, Ai
• Developed a product strategy rooted in AI for the call center customer experience organization; the product roadmap delivered $74M value in savings & revenue across service, support operations, & inside sales.• Built a new team and led them to execute the product roadmap to digitally transform call center operations. Oversaw product lifecycle from insights to business case development, defining requirements, planning, delivery, adoption, and optimization post launch. • Established new Agile ceremonies to drive execution in close partnership with technology & multiple product owner teams; streamlined communication & prioritization delivered $6M quick win • Successfully aligned plan to drive platform scale of CCAI voicebot in the IVR; new automated voice flows delivered $20M in call deflection savings • Delivered $83M in retained revenue leveraging AI personalization platform intelligence, IVR, & marketing campaigns targeting high propensity to churn segments
Nov 2021 - Mar 2023
Commercial Integration Lead: Go To Market
• Tapped to serve in the special assignment leading due diligence for key acquisitions • As the lead for Go to Market, led strategic planning and served as an advisor to the Verizon & TracFone executive team. Built a vision for Verizon’s competitive positioning in the value market to deliver growth & meet revenue targets of the $6.9 billion deal across digital and retail. • Partnered with cross-functional team leaders to develop go-to-market plans, including positioning and cross-channel activation; successfully delivered plans to unlock $187M in revenue and product adoption goals
Nov 2020 - Dec 2021
Director: Product Management, Marketing Personalization Strategy
• Promoted to build a new team of 7 & establish product-led growth within the CRM team• Launched a digital experiences product roadmap that addressed customer attrition and poor customer experiences by leveraging machine learning (ML) and large data models to deliver personalization; increased revenue by $20M • Hired and coached a team across product, marketing, and analytics functions; instilled a strong product culture, promoting agile best practices, and driving continuous improvement in team workflows
May 2018 - Nov 2020
Product Marketing Manager, Growth
• Increased email leads 30% through enhanced email collection and remarketing efforts; saved $1.5 M annually in list costs• Transformed all email communications to customers; managed and streamlined a centralized messaging strategy, partnered with creative & IT to ensure visual assets were connected to digital funnels, and aligned to our brand identity and tone. Delivered $200K incremental sales.• Worked with IT teams to implement APIs to support dynamic email creative and landing environments• Pioneered personalization tactics to steamline acquisition journeys online
Aug 2016 - May 2018
Product Manager, New Products
• Leveraged customer journey frameworks during product ideation & roadmap planning to unlock 15% revenue opportunity• Partnered with engineering & design to develop prototypes to inform MVP testing for 5G and new advertising formats
Aug 2015 - Aug 2016
Product Management, Sales, & Marketing Industry Coach
Career coach for a cohort of 15 to 25 undergraduate students navigating the summer internship process from recruitment to interviewing to performance on the job.
Apr 2021 - Sep 2023
Co-Founder & Cmo
Feb 2017 - Sep 2018
Mba Summer Intern
* Partnered with PR, design, & marketing teams to develop an integrated sample management solution; implemented & delivered $2 M cost savings & $1 M revenue
Jun 2014 - Aug 2014
Brand Management Intern
• Support brand management team for licensed brands: Kenneth Cole, Sperry Top-Sider, Ted Baker, Tommy Bahama, and Breil• Led brand repositioning for Sperry Top-Sider watches; focused on simplifying the product line, pricing strategy, & product design to define the brand's strategy & voice
Jan 2014 - May 2014
Senior Analyst: Global Call Center Operations
• Implemented new annual budget planning process for 1,600 agent North America call center based in Jamaica to align with workforce management, marketing and regional priorities• Promoted to global lead with dotted line reporting into the customer service VP; successfully rolled out the process globally across 3 additional call centers in Germany, Tunisia, and India with a workforce of 3,500 agents• Delivered cost savings of $8M to reinvest in customer experience initiatives & grew revenue +7%
Oct 2011 - Jul 2013
Global Analyst, New Product Innovation
• Led financial analysis and cost forecast for new product development and innovation globally in the Shave Care category across the Gillette and Venus brands• Built strong relationships with third party manufacturers and initiated a cost savings effort to deliver operational efficiencies totaling $4M• Delivered operational efficiencies across the business totally an additional $16M
Jun 2007 - Oct 2011
Ib Analyst, Global Finance Analytics
Jul 2006 - Sep 2006
2 education records
Diana C. Ruano Charlite education
Master Of Business Administration (Mba)
Nyu Stern School Of Business
Bachelor Of Science, Applied Economics & Management
Cornell University
FAQ
Frequently asked questions about Diana C. Ruano Charlite
Quick answers generated from the profile data available on this page.
What company does Diana C. Ruano Charlite work for?
Diana C. Ruano Charlite works for Amazon.
What is Diana C. Ruano Charlite's role at Amazon?
Diana C. Ruano Charlite is listed as SMB Marketing at Amazon.
Where is Diana C. Ruano Charlite based?
Diana C. Ruano Charlite is based in New York, United States while working with Amazon.
What companies has Diana C. Ruano Charlite worked for?
Diana C. Ruano Charlite has worked for Amazon, Ambicion Group, Verizon, Seo (Sponsors For Educational Opportunity), and Alas Travel Co.
How can I contact Diana C. Ruano Charlite?
You can use AeroLeads to view verified contact signals for Diana C. Ruano Charlite at Amazon, including work email, phone, and LinkedIn data when available.
What schools did Diana C. Ruano Charlite attend?
Diana C. Ruano Charlite holds Master Of Business Administration (Mba) from Nyu Stern School Of Business.
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