Diana Finley Email & Phone Number

Bala Cynwyd, Pa, Us

At Innerview Group, we are working with enterprise-sized companies where our expertise is heavily in B2C and B2B2C markets. We have worked extensively in banking, telecommunications, energy, home improvement, luxury retail, manufacturing, media, IoT/connected home, and wireless industries. With our hands-on consulting services - channel strategy, insights, and research through InFront, and channel activation - we are closing the gap between a brand's strategy and customer interaction. We drive sales and marketing success through data-driven insights.As Co-Founder and COO, I am responsible for our internal operations and success, and InFront product development. Finding new ways to improve processes and our offerings to provide our clients with better results is what drives me. To learn more about how we can help you and your team, please visit: https://innerviewgroup.com/.

Incite offers Strategic Sales Activation services to a wide array of clients looking to ensure their company's business objectives are aligned to the knowledge, actions and capabilities of their sales people. Incite translates strategies into relevant messages for front-line salespeople and activates the initiatives with hands-on support. Responsibilities:- Oversight of all client interaction and project deliverables- Maintains constant communication loop between front-line of sales activation programs and corporate/business unit stakeholders- Provides support to Incite resources dispersed in project locations- Handles all client invoicing, project budget management, project resource planning

Philadelphia, Pa, Us

* Comcast Networks' Affiliate Sales and Marketing is a division of Comcast Programming responsible for the domestic distribution of the networks of Comcast Corporation, including E!, Style, G4, The Golf Channel, PBS Kids Sprout, and Versus to cable operators• Led development and implementation of reporting system to track new business within a subscriber base of 85 million, spanning 15 standard, hi-definition and on-demand networks; represents over $6M incremental revenue in 2008• Responsible for regular reporting and reconciling of subscriber gains versus year-end forecasts for national sales group• Integrate monthly subscriber data with Network Distribution and Affiliate Finance team for tracking performance to internal sales goals and external GL budget• Responsible in cross-functional capacity to Regional VPs, Divisional VPs and Executive VP of Affiliate Sales & Marketing for subscriber data and affiliate marketing research used in contract negotiation, budget analysis/sales strategy• Manage one direct report to provide support for all affiliate reporting, affiliate database maintenance and streamlining of sales resources and strategy for 14 field sales representatives

West Chester, Pennsylvania, Us

Prepared and presented comprehensive sales proposals to prospective QVC affiliates; exceeded all sales/marketing goals * Negotiated QVC affiliation agreements focusing on channel positioning and promotional requirements* Developed and maintained relationships with existing and prospective QVC affiliates* Maintained integrity of affiliate database from where all affiliate transactions and agreements were calculated* Responsible for Northwest/Alaska Territory consisting of 4.5 million QVC subscribers; to Northeast/Great Lakes Territory consisting of 9 million QVC subscribers

* Responsible for sales strategies to augment TGC subscribers in Southeast territory driving over $12M in annual revenue* Negotiated barter agreements for local media promotions to achieve desired market ratings for TGC programming* Maximized all public and community relations opportunities for local cable affiliates surrounding TGC productions * Provided product information training for marketing local ad sales groups* Coordinated special events throughout territory including TGC's "Drive, Chip & Putt" junior golf program

* Supported a staff of five Affiliate Sales & Marketing representatives* Coordinated a variety of promotional events with cable affiliates within the Southeast and Central regions* Solicited cable operators in national marketing campaigns, consistently exceeding annual promotional goals* Fulfilled all affiliate requests and maintained regional premium/promotional budgets

Assisted in sales process for the 3 RDV properties (Orlando Magic, Orlando Miracle, Orlando Solar Bears)* Created and distributed sales materials to corporate prospects and participated in comprehensive sales presentations

Princeton, Nj, Us