Diana Kearns-Manolatos (She/Her) Email & Phone Number

Worldwide, Oo

I currently lead the CIR’s research on digital and technology transformation, developing new and differentiated insights on strategy, technology and workforce transformation to increase brand position, share of voice, and client engagement for the $50B+ revenue firm. I am a subject matter expert in technology innovation and deepen Deloitte relationships by presenting to clients and through event platforms about my research. I speak regularly on topics including: AI, Agile, Augmented Reality, Blockchain/DLT, Cloud, Digital Strategy, Digital trust, Cyber security, Cryptography, Data, Digital Ecosystems, Edge Computing, FinTech, GenAI, Industry Clouds, IoT, Internal talent marketplaces, 5G, Machine Learning, Metaverse, RFID, Software engineering, Tech value, Virtual Reality, Workforce ecosystems, Quantum Computing, and others. My research and insights have been featured in MIT Tech Review, Sloan Management Review, Harvard Business Review, Business Insider, WSJ, Forbes, Information Week, Computer Weekly, DevOps.com, CIO Dive, PSMG Centrum, Boss Magazine, Aviation Today, Deloitte Capital H, Deloitte On Cloud, and Deloitte Insights.

New York, Ny, Us

As an Executive Leader, I developed global, integrated marketing strategies (brand, communications, commercial and digital) aligned with business goals that helped drive $250 million in new revenue in 3 years, contributing to $500 million in global revenue and $1 billion+ valuation. I managed a 22-person team across NA, UK/EMEA, and APAC with nine direct reports and developed and launched Synechron’s Accelerating Digital branding and Employee2020 Employer Value Proposition. Drawing on my subject-matter expertise and communications specialization, I developed award-winning, marketing content and campaigns - authoring, co-authoring or editing 9 books (detailing 70+ solution prototypes), 6 deeply-researched insight reports, 120+ thought leadership articles, 30+ infographics, 35+ videos, 75+ brochures, 100+ case studies, quarterly webinars, an internal magazine and a new website. This content earned 12 industry awards for marketing excellence across branding, PR, and Digital/Video. I launched Synechron’s first demand generation strategy, generating hundreds of qualified leads and creating a library of 50+ email marketing assets. I dramatically expanded Synechron’s media relations, analyst influencer and awards programs (with hundreds of press mentions and 26 award wins in 2018) and increased share of voice and reputation around key themes (AI, Blockchain, InsurTech, WealthTech, Data Science, RegTech, and Ecosystems). Additionally, I managed 100+ annual corporate, industry, client and partner events (across 30+ alliances) to amplify speaker platforms. My digital campaigns resulted in an increase from 15K to 160K+ LinkedIn followers and a differentiated video capability. I am certified in account-based marketing and developed 12+ campaigns that deepened relationships and won business. I also served as a consultant to Synechron’s top clients, an innovation lab ambassador, an industry speaker and a diversity & inclusion advocate.

New York, Ny, Us

New York, Ny, Us

At Articulate, I managed a $1.25 million global portfolio (North America, UK/EMEA, APAC) of 12 B2B technology and financial services clients, working with C-level executives and 2-5 person account teams to develop and deliver measurable communications strategies. My aggressive, integrated campaigns brought together brand, communications, thought leadership, media relations, analyst relations, case studies, events, awards and digital / social media strategies to achieve break-through broadcast, mainstream, and trade coverage that increased share of voice and brand recognition.This helped drive business value & $9.5B+ in M&A deals: - Interactive Data ($5.2B ICE), - Sapient ($3.7B Publicis), - Portware($265M FactSet), - Avoka($245M Temenos), - Solovis (undisclosed NASDAQ) - Savi ($20M SGS), - Mambu(€8 M funding). I led media training and messaging workshops, global company and product launches, crisis communications campaigns, and complex thought leadership programs, and my account work won Articulate's best case study award. I also managed new business across the sales lifecycle (prospecting, presenting, and contracting) and account utilization to exceed client expectations while managing profitability. Clients included: - Interactive Data, - BAE Systems, - Sapient Global Markets, - National Stock Exchange, - Lucera, - SenaHill, - EDM Council, - Portware, - Trendrating, - PDQ, - Mambu, - Artivest, - Solovis, - Avoka, - FSMLabs, - Abacus Group, - Sapient Government Services, - Teleware, - Clarabridge, - Stratacache, - Global Good, - Savi, - The Roberts Group, - Orangefield Columbus, - Verdande, and - Robert Mazur.Key themes/sectors: Capital Markets, FinTech, Regulation, Data, Cybersecurity, Cloud, Venture Capital, Private Equity, Market Structure, AI, Smart Beta, Asset Management, Retail Banking, Accounting, HFT, Account Opening, Hedge Funds, Digital, Social Listening, Market Data, Fund Admin, Healthcare, and KYC/AML.

New York, Ny, Us

London, England, Gb

At Aspectus PR, I managed a $1 million portfolio of North American fintech clients (US/Canada) and delivered business-impacting GTM messaging, external communications and digital campaigns across 11 clients. I managed 2-4 person teams for each account with integrated communications programs (press releases, pitches, bylines, social media) that exceeded expectations and drove results. For one client account, we achieved 137 global clips and 38 tier-one features, including Bloomberg TV. For another, 20 media pitches yielded 89 interviews, 96 tier-one articles, 255 clips earning me Aspectus' “coverage of the month” award. Clients included: - Fidessa (acquired by ION Investment Group)- eFront (acquired by Blackrock), - G2 Systems / TaxGopher (acquired by KPMG), - NICE Actimize, - AltExchange Alliance, - MoneyGuidePro, - Cordium / HedgeOp, - Sammons Retirement Solutions, - Quadron Data Solutions, - LaserApp Software, - Insurance Technologies, - TechLeaders Conference, - Maitland, - Andera, and - Omega ATS. This allowed me to build up subject matter expertise across key financial services and B2B technology themes and sectors including: Private equity, Tax & Accounting, Cybersecurity, FinTech, Compliance, Non-profit, Financial Planning, Hedge Fund Administration, Consulting, Retirement, Annuities, IRAs, Wealth Management, Independent Broker Dealers, Investment Advisors, Account Opening, Insurance, Market Structure.

As the Director of Marketing and Public Relations, I guided ACI through a corporate rebrand and the launch of its compliance vertical in 2009 with the passage of Dodd-Frank. I developed marketing and thought leadership content to support demand generation and top-of-funnel marketing initiatives which generated $1 million in qualified sales leads, converting $250,000 and increased brand recognition. I drove external communications strategies, achieving a consistent brand narrative with new messaging, website, sales sheets, e-blasts, bylines, ads, comment letters, blogs, etc. To build visibility and align the company with key compliance issues, I secured ten speaking engagements and six feature articles over 12 months, launched a client/prospect event series with 20-50 attendees and brokered 14 co-branded marketing partnerships.

Detroit, Michigan , Us

At Crain Communications (Financial Week), I worked with the publisher, editor and head of sales to support brand, audience engagement and sales initiatives. Brand: I conceptualized (wrote and designed) integrated advertising campaigns, managed strategic alliances, and developed promo items to create and elevate the brand identity. By negotiating 25 partner contracts and bringing design work in-house, I achieved $1M in free annual exposure and $150,000 annual savings that significantly expanded the impact of my $250,000 budget.Sales enablement: I developed media kits, custom marketing collateral and award programs to support sales RFPs, securing $250,000 in new advertisers and Neal and Sabew award wins. Audience Engagement and Activation: I managed marketing and editorial e-newsletter distribution and analytics reporting using Cheetah mail, sponsored webinars using On24, and a website redesign including Omniture analytics reporting. These activities resulted in a 200% increase in web traffic over 3 months.

New York, Ny, Us

At the GCI Group (Cohn & Wolfe aka Burson Cohn & Wolfe - BCW Global), I interned for the Head of Insights and Evaluations where I:- conducted academic and secondary desk research on industry trends related to marketplace shifts (challenges/opportunities) to develop top-line insight reports and inform client positioning and comms strategies, - performed competitive analyses on messaging and share of voice metrics, and - analyzed BtoC demographics and behavioral trends for market-sizing and strategy development This work helped to inform communications campaign strategies across Corporate, Consumer and Health/Pharma clients including Bayer, Payless, Habitat for Humanity, Neutrogena and Playtex. Then, using resources such as Factiva, I measured campaign reach, sentiment and share-of-voice to demonstrate campaign ROI.

New York, Ny, Us

At Maslansky + Partners, a market research and communications consultancy, I helped financial, health and consumer brands to develop strategic internal and external communications informed by quantitative and qualitative analysis (surveys, focus groups, live polling, sentiment analysis, user interviews). I worked to support client initiatives for UBS, Microsoft, Pfizer, and Marc Ecko Enterprises which ranged from the launch of a new corporate card and cloud platform respectively to internal communications related to executive leadership and organizational change management.

B.A., English, History

M.A., History