Diana Laboy-Rush Email and Phone Number
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With a robust 20-year tenure in product management, my expertise lies in steering the course of innovation management and navigating the waters of emerging technologies. My professional journey began with a solid foundation in electrical engineering, which evolved into a passion for the Internet of Things (IoT) and Machine Learning (ML), disciplines that are central to my product development strategies.In leading product strategy, I have been pivotal in spurring growth and catalyzing innovation. My efforts have translated into enhanced product efficiencies and significant revenue upticks through well-targeted strategic initiatives. By combining strategic partnerships with a data-driven mindset, I create ecosystems where innovation thrives and where creative and collaborative spirits are the driving force.My leadership hinges on transparency and setting clear goals, fostering successful project delivery. I empower teams to excel, aligning shared visions with personal growth ambitions.Recognized for my capacity to articulate and drive strategic initiatives, I am adept at connecting with stakeholders at all organizational levels, promoting innovative growth with a relentless focus on crafting user-centric solutions that resonate deeply with our target audience.Key Competencies:► Product Development: Web and Mobile Product Analytics | Feature Prioritization | Strategic Partnerships | Business Intelligence | Project & Program Management | Process Improvement | Program and Product Roadmap | Business Analysis | Product Lifecycle | Usability Testing | Strategic Planning | Training | Workflows | Vision & Mission | UI – UX | Agile Development | Scrum Certified | KPI Development and Monitoring | Prototype and MVP Development ► Product Marketing: Strategic Messaging | Data Analytics | Market & Competitive Analysis | Inbound / Outbound Marketing | Promotions | Insights | Voice of Customer | Qualitative & Quantitative Market Research ► Technology: Jira | Atlassian | Confluence | GitHub | Smartsheet | Salesforce | SAP | Microsoft Dynamics | Microsoft Office (PowerPoint – Excel – Word) | Asana | Tableau | InVision | Figma | Aha! ► Areas of Expertise: Mobile Applications | Educational Technology | Semiconductor Test Equipment | IoT Applications | Factory Automation | Biotechnology Instruments | AI | Machine Learning | Data Analytics► Leadership: Coaching & Mentoring | Cross-Functional Teams | Stakeholder Relations► Industry Knowledge: SaaS Software Development | Education Technology | IoT Hardware | Emerging Technologies
Dot Innovation Lab
View- Website:
- razstationery.carrd.co
- Employees:
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Principal Product ConsultantDot Innovation LabOldsmar, Fl, Us
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Senior Product ManagerSenva, Inc. Apr 2024 - PresentBeaverton, Oregon, Us• Directing the full product lifecycle of toxic gas detection and environmental sensor offerings, ensuring alignment with quality standards and rapid delivery of customer-centric solutions to maintain market competitiveness; crafting and disseminating key sales and training materials to bolster product understanding and support capabilities. -
Director Of Product ManagementInterscan Corporation Mar 2023 - Mar 2024Camas, Washington, UsSpearheaded product strategy and development across three distinct brands, I led a team of five in crafting product roadmaps, driving product growth, and overseeing the launch of new products. My portfolio included over 100 gas analysis systems and sensors for diverse industrial applications.• Analyzed market dynamics and industry trends to integrate a newly acquired product line, while engineering a sensor adapter that revitalized an existing gas analyzer series, securing $300,000 in annual revenue.• Led the creation of two innovative gas analyzers designed to increase annual revenue by $2 million and launched a subscription-based sensor program with a projected $2 million in annual recurring revenue.• Developed a KPI dashboard to guide data-driven decisions post-acquisition and improved product development efficiency by 30% by implementing a hybrid agile/stage-gate process. -
Director Of Product ManagementCid Bio-Science, Inc. Dec 2021 - Mar 2024Camas, Wa, UsLed product strategy and development, I oversaw a team focused on developing product roadmaps, ensuring product growth, and launching new products. My portfolio included 8 biotechnology instruments for plant physiology research.- Boosted product development efficiency by 30% through a hybrid agile/stage-gate process.- Significantly increased potential market adoption for the Multi-Spectral AI-powered Root Imager by over 50%, integrating user-centric features for enhanced usability.- Managed the beta trial of a partner-developed AI root tracing platform, informing the strategic go-to-market strategy. -
Director Of Product ManagementFelix Instruments - Applied Food Science Dec 2021 - Mar 2024Camas, Wa, UsGuided product development and strategy, I managed a team dedicated to evolving product roadmaps, nurturing product growth, and launching innovative products. My oversight extended to 11 biotechnology instruments tailored for food science research.- Enhanced product development efficiency by 30% through a hybrid agile/stage-gate process.- Secured a $650K development contract within 5 months by forging strategic partnerships.- Directed a client development project from concept to beta stage, aligning with product and stakeholder requirements at each development phase. -
Senior Product Marketing ManagerThe Math Learning Center Jun 2019 - Aug 2020Salem, Oregon, UsRecruited to develop marketing strategy for nonprofit serving elementary schools. Managed product strategy, packaging, promotion, and launch of curriculum bundles.- Elevated online sales of curriculum by establishing distribution channel on Amazon.com.- Enhanced forecasting accuracy by creating KPI dashboards with views of product performance.- Reduced adoption budget 75% and timeline 2 months by developing sampler kit for district reviews. -
Senior Product ManagerRedimark Jan 2018 - Apr 2019Wilsonville, Or, UsManaged date code printer product for start-up division. Oversaw lifecycle of TC12 product and managed 25+ engineers on globally distributed product development team (Sweden; Costa Rica; and Oregon, USA). Led cross-functional team of 5 to establish formal procedures for product returns, repairs, inventory, and warranty. - Generated $300K in annual revenue and pipeline of > $800K with TC12 date code printer, which lowered cost of ownership 65% by simplifying product and streamlining ink replacement process.- Successfully developed R219, second generation printer, by identifying/prioritizing product features. -
Senior Product Marketing ManagerAirship Jul 2016 - Nov 2017Portland, Oregon, UsRecruited by SaaS mobile app company that supported 8 major verticals. Tasked with developing go-to-market strategy for flagship product (ENGAGE), which provided push notifications.- Introduced 10 product features to support updates from Apple’s iOS10, iOS11, tvOS, and Android Oreo.- Improved product feature development, strategic messaging, and customer success processes by spearheading competitive analysis to identify competitor weaknesses.- Profitably launched new product Web Notify by leading strategy for launch, messaging, positioning, sales and service training, and inbound/outbound marketing tactics.- Generated >1,500 leads and 400 sales opportunities for web notification product content marketing. -
App Developer EvangelistAruba, A Hewlett Packard Enterprise Company Mar 2015 - May 2016San Jose, California, UsDirected marketing and strategic partnerships for Aruba mobile engagement SaaS solution, location-based software development kit used in wayfinding and navigation for indoor locations. Persuaded partners to use software in their products and demonstrated how it would benefit their customers. Served as liaison between partners and internal stakeholders on customer development projects using Meridian Software Development Kit (SDK). - Increased market adoption of Aruba Mobile Engagement SaaS solution 30%+ in large public-facing verticals. - Established 200+ partnerships with app development agencies globally through relationship building. -
Product Management ConsultantAuthenticstem Oct 2011 - Mar 2015• Offered strategic product management and product development consulting services for clients in the SaaS, edtech, biotech, and emerging markets. • Key focus in IoT, AI, and machine learning technologies. • Created working MVP for IoT app Silent Safety, a home security system for the hearing impaired.• Implemented prototype of gender-neutral STEM learning app Codiva to give girls access to engineering and math games.• Developed curriculum map and course materials for software programming courses in Arduino, C#, Objective-C (iOS), Scratch, and Alice.• Coordinated instructional design and product marketing for The Digits, Interactive Math Game for kids.
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Product Manager, Stem SolutionsLearning.Com Oct 2009 - Sep 2011Portland, Oregon, Us• Led development of 15 online STEM curriculum products, including 8 online Textbooks for the Texas Statewide High School Science textbook adoption, and 2 engineering products for Tennessee textbook adoption. • Initiated three key strategic partnerships which resulted in 54% YoY revenue growth.• Generated over 50 district leads from research-based White Paper promoting Hands-on STEM Instruction.• Increased market adoption of Aha!Math product by 35% YoY through Common Core and Response-to-Intervention (RTI) product extensions derived from customer advisory board feedback. -
President And CeoPortland Wiz Kids Mar 2007 - Jan 2010• Led a team of 30 focused on course optimization, client relations, and streamlining student registration processes.• Enhanced enrollment efficiency significantly by implementing a custom website tailored for online student registration.• Achieved sustained enrollment growth over five consecutive quarters via targeted marketing campaigns across social media, radio, and print channels.• Ensured a high course retention rate of 90% by assigning qualified subject matter experts to manage course content and delivery.
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Product ManagerCascade Microtech Mar 2005 - May 2007Beaverton, Oregon, Us• Managed a 150mm probe station product line, overseeing marketing initiatives and lifecycle progression.• Conducted comprehensive training for sales teams and channel partners globally to facilitate the launch of a new product.• Formulated customer-centric product messaging by engaging with university semiconductor research clients to gather qualitative insights. -
Field Applications Engineer, Infineon TechnologiesEarl & Brown Jan 2003 - Mar 2005Beaverton, Or, Us• Delivered product training presentations and provided troubleshooting support, while developing strategies for key account management and conducting competitive market analyses. -
Market Research InternAdidas Aug 2002 - Jan 2003Herzogenaurach, Bavaria, De- Gathered and collated market research insights for Major Footwear leaders including Nike, Reebok, and others. - Compiled regular market analysis report for all divisions of Adidas Salomon Footwear product owners. - Participated in qualitative consumer market research projects and decisions from research. -
Technical Marketing ManagerBell Microproducts Jun 2000 - Jun 2001UsManaged technical direction of West Coast Sales and Account teams. -
Mathematics TeacherMission San Jose High School Sep 1999 - Jun 2000 -
Applications EngineerZilog Feb 1998 - Sep 1999Milpitas, California, Us- Provided global technical marketing and sales support to field engineers and sales force on infrared micro-controller product line; - Identified and qualified marketing opportunities to determine fit with product line strategic focus; - Provided technical support for new and existing products to meet customer specifications; - Responded to customer application design inquiries regarding use of existing product lines.- Contributed to the Universal Remote Control IR Reference Design for use by Device Manufacturers.- Developed Proof-of-Concept designs for Learning Remote and FingerPainter Remote for sending email from a television.
Diana Laboy-Rush Skills
Diana Laboy-Rush Education Details
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Portland State UniversityEngineering Management -
California State University, Long BeachElectrical Engineering
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Boston UniversityGeneral Studies
Frequently Asked Questions about Diana Laboy-Rush
What company does Diana Laboy-Rush work for?
Diana Laboy-Rush works for Dot Innovation Lab
What is Diana Laboy-Rush's role at the current company?
Diana Laboy-Rush's current role is Principal Product Consultant.
What is Diana Laboy-Rush's email address?
Diana Laboy-Rush's email address is dl****@****ail.com
What is Diana Laboy-Rush's direct phone number?
Diana Laboy-Rush's direct phone number is +150395*****
What schools did Diana Laboy-Rush attend?
Diana Laboy-Rush attended Portland State University, California State University, Long Beach, Boston University.
What skills is Diana Laboy-Rush known for?
Diana Laboy-Rush has skills like Leadership, Product Marketing, Presentation Skills, Diversity And Inclusion, Strategic Partnerships, Public Speaking, Industrial Internet Of Things, User Experience, Feature Prioritization, Product Planning, Software As A Service, Mobile Marketing.
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