WillPOWER Your Day's Plant-Based, Powerfully Delicious snacks are enjoyed by consumers nationwide. The crazy-crunchy, fortifying goodness of mouthwatering Unbelieva-Brittle(R) Seed Crunch and the figure-friendly decadence of Fruit-Sweetened Truffles are prepared from an unprecedented line-up of Mother Nature's finest, luscious, nutrient-rich ingredients. All good, No Guilt! These intensely delicious snacks made from authentic, garden-fresh ingredients provide sensational flavor and outstanding nutrition with abundant protein, minerals, delightful flavor and fiber. We never add any oil, salt or sugar. WillPOWER Your Day snacks will become your healthy indulgence. (Previous CPG and RETAIL industry professional.) Proven ability to increase top and bottom-line performance of retailers and CPGs by developing and implementing customized strategic marketing initiatives that integrate consumer insights, effective pricing, focused assortments, promotional events, loyalty programs and social media. Consumer knowledge, trended research, brand positioning and prioritized growth markets are incorporated into actionable business recommendations. Leverage qualitative and quantitative research to bring strategies from concept to test, to national roll-out. Excellent experience leading trade association studies, bringing new insights to membership. Studies have included high-level strategic plans and providing prioritized tactics for organizations to implement new initiatives.