Strategist, team collaborator, and creator of marketing campaigns and branding.

Division dedicated to the placement of workforce as needed in remote and populated areas throughout the U.S.A. Responsible for creating of all advertising ads, promotional products, tradeshow logistics, website management.Supervise departmental budget.Track, supervise and report monthly ROI of all marketing efforts and advertising campaigns.

•Increased new business by 63% over last year through web collateral, SEO analysis and non-paid/organic initiatives.•Track and manage cross-media advertising campaigns for ROI.•Manage, create and supervise cross-media campaigns for CHA, CHA Residential Services and CHA Crew Logistics.•Initiated full logistics & planning of off-site events from planning, venue selection, contract negotiation, training & presentation at trade shows, symposiums, and other events.•Proficient in evaluating and developing personnel through soft and technical skills training as well as in leadership development.•Created skills assessment matrix, training materials, and manuals.•Restructured overall marketing strategy strengthening positioning as the industries’ largest provider of temporary housing in Northwest Houston.•Implemented social media strategy, managing daily operations and maintenance of multi-channels.•Content writing for a blog, website, press releases & social media channels as well as managing vendor participation and contributions.•Supervised creation of new company logo and re-branded product line to strengthen cohesive company identity and direction.

Responsible for branding, creative design, production of collateral, social media management, blogging, creating landing pages, and citations.