Dianna Lloyd Email & Phone Number

Maryland, United States

Washington D.C. Metro Area

Manage $18M-$20M in sales while providing strong coaching and leadership to my team Meet with store managers & market managers to sell in promotions and conduct Business Reviews Advocate practices that result in all sales personnel conducting themselves in a manner that promotes safety Partner with Distribution Center Manager to ensure efficient flow of merchandise Develop and implement execution strategies to achieve sales goals, market share, and market growth targets Utilize key information from multiple sources to analyze and identify root causes of issues to remove barriers to achieve sales goals Align with Customer teams and leading sales team to execute plans that deliver profitable sales, distribution and display goals across all categories (Cookies, Crackers, Wholesome, Fruit Snacks & Salty) Actively develop our customers through negotiating programs to better facilitate sales at store level Recruit, hire, and train direct retail sales representatives Conduct formal coaching sessions on an ongoing basis and hold the team accountable to achieve goals through gap plan setting and employee development Monitor retail Key Performance indicators (KPIs) including sales volume, unsaleables, returns and refusals through insights and reporting and partnering with account teams to drive business Lead monthly district sales meetings to communicate promotional activity, new product introductions, develop gap plans and other training as required Effective communicator across all level Proficiency in Microsoft office, Word, Power Point, and Excel applications DM of the Year 2013, #1 in Zone 2014, #2 in Zone 2015

Balt/Wash

Wrote customer orders and credits Executed business plans & used data to fact-based sell Provided best in class customer service Negotiated with store personnel to achieve win-win results and forge strong customer relationships Trained and mentored new employees Demonstrated the ability to forecast, persuade, communicate and negotiate Delivered financial results Sold creative displays to maximize sales Demonstrated and adhered to safe work practices and policies Power of K- Fuel for School Grand Prize Winner 2010 Territory Manager of the Year 2010, 2011, 2012

Rockville, Md

Made key account calls on Costco Wholesale, Giant Food, Safeway, Shoppers,Whole Foods Market, Military Commissaries, and 7-11 Systematically called on stores from above chains to increase sales, decrease returns, managed service opportunities Analyzed reports to set monthly/quarterly sales goals for each chain Hired, trained, and managed staff of 6-10 demonstrators Identified potential new products for LPB distribution Assisted w/ in-house product development Coordinated special events ex: Vintage Virginia Wine Festival, Annapolis Jazz Festival,Annapolis Striders Annual Walk, Trade Shows, and Warehouse Club Roadshows Communicated daily w/ Route Sales Reps and Distribution Sold bagel distribution to 13 Whole Foods Markets generating an increase in sales of over $40K per month Developed and sold a Deli Bread Program to Safeway increasing chain sales by 5% Eliminated the need for a Military Broker by obtaining an in-house DeCA contract number

Oxon Hill, Md

Introduced new items and promotions at Shoppers Headquarters Visited and sold to all Shoppers stores a minimum of twice weekly Communicated w/ distribution network to ensure accurate deliveries Assisted store management with weekly/holiday orders Managed new store openings/resets Coordinated product demonstrations Played an integral part in Heartlands Farms obtaining the Shoppers Food Warehouse private label bread program.

Baltimore, Md

Sold and built displays in all Shoppers Food Warehouse stores and select Independent Retailers in the DC Metro RegionGenerated weekly/holiday orders Managed resets Account Collections