Diarmaid Mac Mathúna

Diarmaid Mac Mathúna Email and Phone Number

Communications Manager | Strategic Communications | Integrated Campaigns @ indiepics
Diarmaid Mac Mathúna's Location
Dublin, County Dublin, Ireland, Ireland
Diarmaid Mac Mathúna's Contact Details

Diarmaid Mac Mathúna work email

Diarmaid Mac Mathúna personal email

n/a
About Diarmaid Mac Mathúna

I'm a highly motivated and results orientated Communications Manager with over 15 years of experience in strategic communications and integrated campaigns. I advise on strategic communications and implement integrated campaigns for EU agencies and institutions as well as Irish government clients, and also work on corporate communications for business clients. I've been named a Top 30 Business Tweeter by the Sunday Independent and I'm fluent in both English and Irish.I have advised on strategic communications, run multi-channel campaigns and carried out social media marketing for clients including the Commission for Communications Regulation (ComReg), the Competition and Consumer Protection Commission (CCPC), the European Commission, the European Parliament, the European Institute for Gender Equality (EIGE), the European Training Foundation (ETF), EFSA, EIOPA, Zurich, SMBC Aviation Capital, and the Irish Cancer Society as well as developing television documentary ideas for RTÉ and the BBC.I have delivered exceptional results from strategy through to creative content production (including leading video production, graphic design and copywriting) and social media marketing, as well as TV and radio. This includes managing the agency team of 5 people and using in-house and external resources efficiently. Through audience-focused strategy, based on research and data, combined with communications planning and storytelling creativity, I have successfully implemented many innovative campaigns that engaged target audiences and delivered measurable results.I'm a member of the Public Relations Institute of Ireland (PRII) and I've judged the Marketing Institute of Ireland's AIM Awards. I regularly speak at Irish and European events, including at the European Parliament about fighting disinformation. I've also been quoted in the Irish Times, interviewed by RTÉ and contributed to the publications Communication Director, Irish Marketing Journal and The Market.Driven and hardworking, I have a strong interest in strategic communications and integrated campaigns given my background and experience with EU and top tier corporate clients. Educated to Masters level in Physics with a demonstrated track record in continued professional development including an Executive Diploma in Strategic Digital Marketing with TU Dublin and The Marketing Institute of Ireland. Comfortable both working collaboratively in a team and working independently, managing workload effectively. Fluent in English and Irish.Outside of work, I'm a mentor at my local GAA club and a keen cyclist.

Diarmaid Mac Mathúna's Current Company Details
indiepics

Indiepics

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Communications Manager | Strategic Communications | Integrated Campaigns
Diarmaid Mac Mathúna Work Experience Details
  • Indiepics
    Director-Communications Agency
    Indiepics Jan 2012 - Present
    Dublin, Ireland
    - Strategic Communications: Developing strategies for communications initiatives including integrated campaigns and creative content production to engage diverse target audiences. Client target audiences include both internal and external stakeholders. - Integrated Campaign Planning, Production and Promotion: Development and implementation of campaign strategies based on research and data-driven audience insights. Including detailed communications planning, creative content production and strategic media buying across a wide range of channels and platforms from social media marketing to television and radio advertising. - Audience Engagement: Extensive experience of creating content strategically to drive content sharing and engagement as well as building online communities.- Creative Storytelling: Working with clients and contributors to find the “angle” to their stories, simplifying complex messaging and ensuring a creative narrative flow to content.- Stakeholder Collaboration: Working collaboratively with senior client stakeholders to agree priorities and ensure that proposed communications initiatives and solutions complement and align with overarching business objectives.- Extensive Communications Experience: Clients include ComReg, CCPC, Zurich, IDA Ireland, Trinity College Dublin, UCD, open eir, the European Banking Authority and the European Commission.
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  • Agtel
    Head Of Production
    Agtel Jan 2007 - Dec 2011
    Dublin, Ireland
    -Strategic Planning: Collaborating with the CEO in setting and driving organisational vision, operational strategy and hiring needs.-Operational Implementation: Developing actionable business plans that ensure alignment with short-term and long-term strategic objectives.-Communications Strategy: Partnering with businesses and organisations across private, public and nonprofit sectors to produce video content in line with their creative strategy and communication plans.-Team Growth: Overseeing business unit operations and employee productivity, building a highly inclusive culture ensuring team members thrive and organizational outcomes are met. Ensuring effective recruiting, onboarding, professional development, performance management, and retention.-Scriptwriting: Writing compelling scripts to ensure content would engage target audiences through storytelling by distilling complex information.-Directing Communication Strategy and Visuals: Leading the film crew on location to capture the best visuals and media training interviewees for best performances.-Project Management: Directly overseeing video and digital projects from a creative, production and financial point of view.-Performance Management: Monitoring performance with tracking and establishing corrective measures as needed and preparing detailed reports.-Relationship Building: Maintaining and building trusted relationships with key customers, clients, partners, suppliers, freelancers and stakeholders.
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  • Agtel
    Producer/Director
    Agtel Apr 2004 - Dec 2006
    Dublin, Ireland
    -Producing and Directing: A hands-on role leading video and digital projects. Supervising the implementation of projects, ensuring the creative approach I developed was brought to life in an efficient way with the wider production team.-Creative Concepts Development: Developing creative approaches to communicate topics in an appealing way using video and digital techniques.-Scriptwriting: Writing compelling scripts to ensure content would engage target audiences through storytelling by distilling complex information.-Directing Communication and Visuals: Leading the film crew on location to capture the best visuals and bring out the best in the interviewees.-Stakeholder Management: Liaising with senior client stakeholders throughout the production process, including C-suite interviewees on location, to ensure client satisfaction.-Financial Management: Ensuring projects stayed on budget and any potential cost overruns were mitigated.
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  • Indiepics
    Television Researcher
    Indiepics Jul 2002 - Mar 2004
    Dublin, Ireland
    -Journalism: Finding and telling good stories that have a “hook” for television audiences-Contributor sourcing: Finding and casting strong contributors and interviewees-Research: Researching stories from a wide range of information sources-Writing: Fact checking, writing proposals and developing research briefs-Communicating: Distilling complex information into summary briefing notes-Compliance: Ensuring editorial and legal compliance-Working to deadlines: Fast-turnaround of story research for weekly TV series
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  • Cruinneog
    Founder
    Cruinneog Jan 2002 - Present
    County Dublin, Ireland
    -Marketing Communications Strategy: Led a data-driven overhaul of our online presence and communications marketing strategy to boost sales and streamline online automatic delivery of our software products.-Competitive Market Positioning: Customer-centric approach has achieved and maintained 1st place ranking within our software category against significant competition from Microsoft and others.-Sales Channel Development: Constant UX improvements based on insight from analytics and user feedback. Strong focus and drive in this area has led to an increased conversion rate.-Google Ranking (SEO): Utilising internal resources delivered an effective brand strategy to maximise visibility and rankings.-Digital Marketing: Developed an online marketing communications strategy (PPC, display, email, social, web) that delivered our sales targets.

Diarmaid Mac Mathúna Skills

Digital Media Video Production Video Social Media Television Digital Marketing Broadcast Social Media Marketing Web Video Editing Marketing Science Communication Multimedia Internal Communications Marketing Communications Film Hd Video Producing E Learning Television Production Publishing Marketing Strategy Content Strategy Tv Production Corporate Communications Online Marketing Public Relations Media Relations Leadership Strategic Planning Nonprofit Organizations Strategic Communications Online Video Marketing Internal And External Communications Presentation Skills Press Releases Management Project Management Journalism Customer Relationship Management Microsoft Excel Microsoft Office Customer Service Strategy Blogging Change Management Budgets Business Strategy

Diarmaid Mac Mathúna Education Details

Frequently Asked Questions about Diarmaid Mac Mathúna

What company does Diarmaid Mac Mathúna work for?

Diarmaid Mac Mathúna works for Indiepics

What is Diarmaid Mac Mathúna's role at the current company?

Diarmaid Mac Mathúna's current role is Communications Manager | Strategic Communications | Integrated Campaigns.

What is Diarmaid Mac Mathúna's email address?

Diarmaid Mac Mathúna's email address is di****@****gtel.ie

What schools did Diarmaid Mac Mathúna attend?

Diarmaid Mac Mathúna attended Trinity College, Dublin, Technological University Dublin, Screen Producers Ireland / Medialawyer, Public Relations Institute Of Ireland, University Of Pennsylvania, Screen Training Ireland, Údarás Na Gaeltachta, Trinity College, Dublin, Scoil Caitríona, University Of Pennsylvania.

What are some of Diarmaid Mac Mathúna's interests?

Diarmaid Mac Mathúna has interest in Online Video, Video Production, Civil Rights And Social Action, Environment, Education, Cycling, Advocacy, Television Production, Science And Technology, Communications.

What skills is Diarmaid Mac Mathúna known for?

Diarmaid Mac Mathúna has skills like Digital Media, Video Production, Video, Social Media, Television, Digital Marketing, Broadcast, Social Media Marketing, Web Video, Editing, Marketing, Science Communication.

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