I help brands tell their story through creative, human-centric insights💡🧠Taking a holistic approach to communications and marketing applying big-picture and strategic thinking.My experience includes content creation, copywriting and brand strategy, focusing on work that will deliver the highest impact.🚀🖌Ideation and creation of high-converting brand strategy deliverables and decks, adapting to various platforms.🤩Awareness of market trends and Gen Z culture insights.✍🏽Content development for blogs, press, social media, aligned with brand’s voice🎓Studies in communication, marketing, e-commerce, planning & creativity. Always open to learning and bringing new projects to life with a collaborative team.💪🏼My skills:ideation | design | sales | copywriting | technology | business strategy | content creation | marketing | insights | audience growth | media industry | entertainment | G Suite | Canva | Microsoft 365🙋🏽♀️My soft skills:passion | leadership | communication | innovative | driven | flexible | analytical | presentation skills | collaborative | Spanish | English
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Brand StrategistDextego Jul 2023 - May 2024New York, United StatesTransforming market insights into compelling brand narratives that drive brand awareness.-Develop and implement comprehensive brand strategies-Conduct market research and competitive analysis-Craft compelling brand narratives and positioning-Design and execute integrated marketing communications-Oversee brand identity and ensure consistency across all channels.-Analyze data and market research to inform strategic decision-making. -
Communications And Marketing LeadFranco Blueprint, Inc. Mar 2022 - Jul 2023Franco Blueprint is an accounting and business management firm that acts as a total support system for businesses that are looking to create sustainable growth and aren’t sure where to start. Adding my talent to craft clear messages and amplify the brand voice.-Develop and implement communication strategies: Define the "what" and "how" of internal and external communications.-Manage all marketing channels: From social media to email marketing, oversee a cohesive brand presence.-Develop and execute content marketing campaigns: Create valuable content that educates, engages, and converts.-Measure and analyze marketing performance: Track results and optimize strategies for success.-Build strong relationships with media and creators: Amplify brand reach through strategic partnerships.-Collaborate with cross-functional teams: Communication is key across departments – I work with everyone to achieve shared goals. -
Content ManagerCasa Dos Chicas Café Nov 2021 - Jun 2023Florida, United StatesAs a Content Manager, I established brand identity and an online presence by creating and diverse multimedia content. -I developed and executed content strategies aligned with both short-term and long-term marketing goals. -Ensure cohesive brand messaging across various platforms. -Created, edited, and repurposed content, authored clear marketing copy, and effectively crafted assets to promote products and services. -
Virtual Office AssistantValatam Nov 2020 - Jul 2022Argentina
Melanie Diaz Monsalve Education Details
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Public Relations, Advertising, And Applied Communication -
Planning + Design Thinking + Creativity -
9 Out Of 10 -
Gerencia En Marketing
Frequently Asked Questions about Melanie Diaz Monsalve
What is Melanie Diaz Monsalve's role at the current company?
Melanie Diaz Monsalve's current role is Transforming market insights into compelling brand narratives | Communications & Marketing.
What schools did Melanie Diaz Monsalve attend?
Melanie Diaz Monsalve attended Miami Ad School Buenos Aires, Brother Escuela De Creativos, Universidad De Buenos Aires, Instituto Internacional De Estudios Globales Para El Desarrollo Humano.
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