• Identifying and executing projects to capture business opportunities. • Pursue revenue growth across Ouedkniss.com and Autobip.com• Monetization strategy and growth for emerging market sites.

• Product requirements definition, research, metrics analysis, technical specifications, development, testing, and launch efforts.• Dashboards to monitor business performance, covering entire product line: Desktop & Mobile.• Business level communication management, creative strategies, budget sourcing, and coordination for visual design, customer journey design, and editorial productions.• End to end project process flow from scoping, prioritization, resourcing, delivering and measuring by coordinating with internal designers, developers, external vendors and creative platforms/tools.• Creative team performance reports on the main metrics for global alignment and workflow improvement.

• Market research studies and findings analyze to understand customer and market opportunities.• Part of the product and UX teams, in addition to growth, marketing, and communications.• Careful planning, attention to detail, effective delegation, efficient decision making.• Collaborated with the principal stakeholders in neighboring engineering groups to drive near and long term product decisions.

• The go-to-market strategy for the Ouedkniss brand launch and managed its delivery, including system build, online experience, product, pricing for its Ads products, distribution, customer support, marking communications and reporting by collaborating with numerous stakeholders.• On-line marketing campaigns optimizations based on analytics, driven by ROI.• Cost reduction per acquisition by 50% through better channel selection, better Ads spot targeting, better Ads creative conveying, based on analytics optimization. Channels include Search Ads (SEM&SEO), Display Ads, Affiliates, SMS, Email.• Tracking & Implementation for on-line marketing campaigns (DoubleClick / Google Analytics )• Collaborate with partner teams to ensure internal policies documentations.• Strategy for Ouedkniss properties content: site navigation, online instructions, product description, help center.