Dicle Ceylan Memisoglu Email & Phone Number

Istanbul, Tr

- Marketplace Category Planning- Category Management for Flower & Bonnyfood- New Product Introduction Management

Türkiye

Leading a team of 8 reportees● Forecasting demand and sales for upcoming periods to optimize inventory and salesstrategies● Determining the strategy for each half-year for the category and work on the targets● Analyzing sales, profitability, and other performance metrics to identify areas forimprovement and develop strategies● Collaborating with the marketing team to plan the marketing calendar, taking into accountthe category's commercial goals and conditions● Analyzing data and prepare reports to monitor business performance and providedata-driven insights for decision-making (e.g., sales analysis, conversion rate analysis)● Monitoring market and industry trends to develop strategies that offer a competitiveadvantage● Collaborating with growth, marketing, digital marketing, CRM, design, SEO, customerexperience, and finance teams on behalf of the category team to achieve business goals witha holistic approach● Developing competitive pricing strategies to increase market share and ensure customersatisfaction

İstanbul, Türkiye

Leading a team of 5 reportees● Planning and setting strategies for the categories in line with the goals of the marketplace.Placing products in the correct categories and organizing categories to ensure the platform isuser-friendly.● Managing product offerings in the jewelry, watch, and accessory categories to meetcustomer preferences and expectations, as well as sales and profitability targets.● Preparing category strategy plans and annual commercial targets in collaboration with theplanning team● Implementing actions aligned with key commercial periods and marketing calendar toachieve budget and profitability goals.● Conducting profitability analyses and managing budgets based on historical data. Analyzingsales data and developing strategies to optimize the performance of the categories.● Understanding consumer needs and managing operations to maximize customer satisfactionin all commercial activities.● Managing relationships with suppliers related to the category and collaborating to add newproducts to the platform. Setting the pricing of products in the category and determiningpromotional strategies.● Negotiating and executing supplier agreements/contracts, collaborating with cross-functionalstakeholders and suppliers on contract terms and conditions.● Ensuring category pages and product pages are user-friendly and appealing, evaluatingcustomer feedback, and making improvements.● Keeping up with market and consumer trends specific to the category and offering productsand campaigns in line with these trends.● Developing mechanisms and metrics to track supplier performance related to forecasting,delivery, quality, and cost.Monitoring and regularly reporting category performance, settinggoals, and tracking progress.

İstanbul, Türkiye

Leading a team of supply chain executives and store task force team● Main responsible from procurement / stock planning and budgeting● Managing the replenishment processes and efficient inventory management● Optimizing the quality of stocks by controlling the stock depreciation value● Stock procurement and commercial negotiation with the suppliers● Main POC of cross functional project teams (Category, Sales, Finance, E-Comm, Marketing)● Working closely with the visual merchandising to plan store merchandising● Supporting stock operations and store merchandising

Supplying the demands of stores and customers● Weekly replenishment and punctual animation orders due to the targets● Managing the planning process of products and ensuring on time delivery● Reviewing databases and ensuring accuracy of master data (Product status, Prices etc.)● Preparing Supply Chain reports to support management decisions● Ensuring that store assortment in the system is aligned with decisions of CategoryDepartment● Ensuring balance between OSA (on shelf availability), supplier fill rate and financial stocklevels● Taking action ensuring depreciation level in line with company target (organize returnprocess, reporting critical products to sales and marketing team etc.)● Analyzing sales/stock performance of the products and taking necessary actions andinforming related departments.● Managing in store stock transfers

Turkey

Ensuring that orders and collections are processed within required time-scales across allNestlé businesses to get products delivered to the right people at the right time● Dealing and working with key account customers● Having responsibility for liaising across the business with the sales team● Logistics and Planning and for developing and maintaining excellent partnerships both withinand outside the business, to maximize customer service and customer fulfillment

Istanbul, Turkey

Product management process (Pricing, Sales Performance Analysis)● Monitoring operational performance of procedures● Monitoring sales performance, product sales and inventory processes● Reporting and making analysis of brands and SKUs● Making stock control and required stock operations (store transfers and stock assortments)

Bachelor Of Engineering (Be), Industrial Engineering

5.00, Fen Bilimleri, 1St Degree