Didier Ouzaid Email & Phone Number

London, England, United Kingdom

London, United Kingdom

-Building up the commercial marketing function within the Large Scale Events division at IQPC London, with a focus on client retention/acquisition, increased market engagement and revenue growth.-Involved in the digital transformation of our solutions to the virtual space, with the goals to further business agility and commercial opportunities.-Using analytics and CRM practices, I develop, test and manage multichannel outbound/inbound engagement, retention and lead generation strategies for all our global products through all owned, organic and paid channels.-KPIs include engagement metrics, leads (email, direct & paid), website traffic, CVR and ROMI.-Close work with cross-functional teams, understanding and integration of all necessary modern marketing practices.

Cyprus

-Planning and execution of global B2B email and social media campaigns across a portfolio of investment management, IT, life science and manufacturing products.-Responsibility for the entire marketing funnels, marketing analytics & strategy and CRM.-Part of a cross-functional team that helped develop in-house CRM system.-Content creation (marketing briefs, case studies, etc.).-Making the relationship between marketing, sales and key account managers as fruitful as possible.-Worked with numerous email/lead generation/CRM platforms.

-Email marketing campaigns for a portfolio of investment management products.-Client retention and acquisition responsibilities.-Introduction of social media into the marketing mix (upper funnel only).-Support sales teams globally (reports, content creation).-Contacts acquisition through list mining and data research.-Market research - business environment and competitive analysis, trends monitoring.

European Union funding opportunities (EU-level, local) for Cypriot companies and Cypriot research organizations.Helping Cyprus-based organizations get research/development grants from the EU, either at the EU level (ENPI CBCMED, EAC programs) or locally (IPE).EU project drafting – research/development rationale, team building and stakeholders reaching, budget forecasting.EU project implementation - acting as a point of contact with the funding authority, organization of research trips and stakeholder meetings, monitoring of project budget and research/development milestones, communication on research findings and business achievements.

Msc, International Business - Finance & Marketing Focus

Master, International Business & Corporate Strategy

Ll.B., Private Law

Bachelor, English Literature And Us Economic History