I am on a life long journey to discover, develop and demystify everything that takes my interest with food. I have spent the last 15 years in all conceivable roles to do with food and have had the opportunity to witness the interaction it has with all of us. I’ve been a fruit picker, a dish pig, a cook, a chef, a waiter, a barman, an event organiser and most recently a wholesaler, marketer, salesman and CEO, all in industries where food and drink was the central focus.I currently manage and represent some of the most successful organic and natural food and beverage brands in Australia, having managed the process from initial launch to national listings in all major supermarkets, Petrol & Convenience chains and thousands of cafe's and food stores across all states in Australia.Specialties: New Product Launches, Australian Path to Market Expertise for Food & Beverage brands, Brand Management, National Key Account Management Grocery and HORECA (Hotels, Restaurants & Cafe's) channels, Food Menu Consultation, Organics Ingredients Sourcing, Recipe formulation,