Diego Castro Email & Phone Number

Charlotte, Nc, Us

Orlando, Florida, Us

· Track and analyze performance across diverse paid search, social, and CTV campaigns.. · Maintain partner-facing and internal comprehensive reports, catering to optimizations, budget forecasting, and addressing ad hoc requests.· Develop monthly dashboards offering performance insights, employing data visualization tools like Looker Studio and Excel. Additionally, craft quarterly presentations.· Oversee monthly budgets exceeding $100k for partners, ensuring campaigns align with optimal spending thresholds while meeting KPI objectives.· Foster robust partnerships, both externally with partners and internally, to maintain efficient workflows.

New York, Ny, Us

· Oversaw weekly budget allocation for 40+ regional markets, enhancing Return on Ad Spend (ROAS) by 50% while consistently achieving quarterly objectives.· Strategized and implemented keyword optimizations across 240+ campaigns, analyzing performance and expanding coverage by 20%.· Produced and delivered comprehensive weekly insight reports using Excel, highlighting key performance indicators (KPIs) and recommending optimizations, resulting in a 50% improvement in account performance.· Crafted industry trend reports, presenting lucrative opportunities to clients and elevating client satisfaction ratings by 11%.· Cultivated and strengthened relationships with search engine

New Brunswick, New Jersey, Us

Responsibilities:Strategized, developed, and managed organic digital marketing campaigns across Facebook, Instagram, Twitter, and YouTube.Created reporting around social media channels and leveraged this reporting to incrementally improve our subscribers, content, and impressions.Crafted email campaigns based on customer interactions, and using A/B testing that increased email subscribers.Attend networking events and actively seek out mutually beneficial relationships with individuals and organizations in order to increase the gallery’s visibility and drive more traffic to it both physically and online.Promote the gallery’s facilities rental programAchievements:• Helped develop virtual exhibitions during Covid-19 closures for social media that increased audience reach by 70% on Facebook and Instagram.• Developed a SWOT Analysis for the gallery.