Mexican, father of three, bike rider, business owner & entrepreneur, focused on innovation and implementation of technology for shows and massive events, storyteller and expert on the creation of living experiencesDiego studied Business Administration at university but his passion for music led him to organize the first electronic music parties in Guadalajara MEXICO, creating Drea Producciones leading event production company in Mexico with more than 23 years of experience. At the begging of its history it had a social profile, organizing weddings and big parties for celebrities, as the project matured Diego was able to attract several brands that trusted his team’s capacity, thus stands, fashion shows, concerts, shows, sports events, government events and brand activations were created. To exceed his client’s expectations Drea, invests each year in high quality equipment and a constant improvement on its human capital. Game changer of his environment starting with his own company, he is committed on creating positive impact around him, by creating opportunities adapted to the communities’ needs thus generating economic growth.