Diego Castelli

Diego Castelli Email and Phone Number

International Business Development @ K'nadian
Oakville, ON, CA
Diego Castelli's Location
Oakville, Ontario, Canada, Canada
Diego Castelli's Contact Details
About Diego Castelli

Facing growth challenges or struggling to stay competitive in today’s market?With 25+ years of leadership experience, I specialize in driving transformations, growth, and international expansion for multinational corporations and SMEs. Whether revitalizing a brand or navigating complex markets, I deliver results that matter—driving profitable growth and long-term success.As a fractional and interim executive, I provide companies with senior-level expertise without the long-term commitment. My approach is built on clear direction, decisive leadership, and sustainable impact.How I Can Help:➤ Fractional Leadership – Stepping in to provide immediate strategic and operational leadership across general management, marketing, and business development.➤ Transformations – Leading businesses through critical changes that drive growth, improve efficiency, and enhance market position.➤ International Expansion – Guiding companies as they break into new markets and scale for sustainable growth.Fluent in 4.5 languages, I thrive in cross-cultural environments and complex business landscapes. Let’s connect to explore how I can help your business overcome its challenges and drive profitable growth.

Diego Castelli's Current Company Details
K'nadian

K'Nadian

View
International Business Development
Oakville, ON, CA
Website:
knadian.com
Employees:
12
Diego Castelli Work Experience Details
  • K'Nadian
    International Business Development
    K'Nadian
    Oakville, On, Ca
  • Level Eleven Consulting
    Principal Consultant
    Level Eleven Consulting 2014 - Present
    Oakville , Ontario , Ca
    I provide fractional and interim executive leadership, stepping into critical roles such as COO, GM and MD. With 25+ years of global, multi-industry experience, I specialize in driving growth, strategic transformations, and international expansion for companies navigating pivotal transitions and high-stakes challenges. My hands-on leadership delivers measurable growth and sustainable impact.Recent Interim Mandates: ➤ Business Development, BlueSide (Auto Parts) ➤ CMO, Pearle Hospitality ➤ MD, HarperCollins Japan (Publishing) ➤ COO, Avantune (SaaS) ➤ COO, Bluberi (Gaming)
  • Pearle Hospitality
    Interim Cmo / Special Projects Consultant
    Pearle Hospitality Nov 2022 - Dec 2023
    Ancaster, Ontario, Ca
    As a key member of Pearle Hospitality's leadership team, I led strategic marketing initiatives across 9 properties (2 hotels, 6 restaurants, and 1 golf course). I spearheaded the rebranding of Bardō Restaurant and Pearle's Cafe, and developed tailored brand guidelines for each property to maintain their unique identities. This included refreshing the brand across properties, from digital platforms to signage. My ability to quickly adapt to the hospitality industry allowed me to enhance brand cohesion and operational efficiency while working closely with executive management to deliver impactful results.
  • Applyboard
    Director Of Sales, Latin America & South East Asia
    Applyboard 2020 - 2022
    Kitchener, Ontario, Ca
    Joining ApplyBoard during a period of hypergrowth, I took on my first leadership role at a unicorn company recognized as North America's 14th fastest-growing tech firm. Despite the challenges of the pandemic, I scaled operations in Latin America and Southeast Asia, tripling sales and expanding market share in key regions. I hired, coached, and led high-performance regional teams, implementing key account strategies that cemented ApplyBoard’s presence in these fast-growing markets. This experience showcased my ability to thrive in the education technology sector, quickly adapting to high-pressure environments and delivering significant growth during uncertain times.
  • Iovate Health Sciences International Inc.
    Associate Director, International Business Development
    Iovate Health Sciences International Inc. Jul 2017 - Sep 2018
    Oakville, Ontario, Ca
    I led global expansion efforts for Muscletech, Hydroxycut, and Purely Inspired, driving revenue growth through strategic partnerships. A key achievement was securing a manufacturing and retail deal in Japan, enabling significant market expansion in a highly competitive region. This role showcased my ability to quickly adapt to new industries and lead successful international growth strategies.
  • Harpercollins Publishers
    Interim Managing Director
    Harpercollins Publishers 2017 - 2017
    New York, New York, Us
    On short notice, my former boss from Harlequin (now HarperCollins) asked if I could step in as Interim Managing Director for HarperCollins Japan. Within a week, I was on my way to Tokyo, a city I quickly grew to love and hope to return to in the future. While there, I helped recruit my replacement, the permanent Managing Director, and the Editorial Director—both critical roles for the company’s future. I also delivered a 3-year strategic plan that was approved by the head office, setting the company up for long-term growth in Japan’s competitive publishing market. My cultural adaptability, strong people skills, and leadership were essential in managing this transition and ensuring a smooth handover in a high-stakes environment.
  • Avantune
    Interim Chief Operating Officer
    Avantune 2016 - 2016
    Toronto, Ontario, Ca
    I led the local sales and marketing team and worked closely with the Founder/CEO and the Italian head office to develop the business in North America. This included segmenting the market to target key industries and companies. I also drove brand activation through seminars, trade shows, and other events, improving communication to the market and positioning the company for growth. This role highlighted my ability to quickly adapt in a tech-driven environment and deliver strategic clarity.
  • Bluberi
    Interim Chief Operating Officer
    Bluberi 2015 - 2015
    Las Vegas, Nevada, Us
    I led a complex turnaround mandate in the highly regulated slot machine segment of the casino industry, reporting directly to the Board of Directors while working closely with both the owner and lending company as the business faced financial distress. Operating across the U.S., Canada, and a few international markets, I restructured operations, implemented efficiency measures, and restored profitability after 3 years of losses. This role highlighted my ability to navigate challenging turnaround situations and drive operational improvements in a highly regulated environment.
  • Harlequin
    Vice-President, International
    Harlequin 2003 - 2014
    Toronto, Ontario, Ca
    I managed six independent companies based in Madrid, Milan, Warsaw, Athens, Stockholm, and Rio de Janeiro, covering 20 markets across Europe and Latin America. Three of these companies were joint ventures with leading local publishers, where I served as a board director, representing Harlequin’s interests. With full P&L responsibility for a $70M business and a team of 120, I was responsible for full operation management, including strategy and talent development. Key achievements include leading the revitalization of the Harlequin brand across markets, driving the e-book transformation, launching a new business in Brazil, doubling EBITDA in Scandinavia, and converting the Greek joint venture into a profitable licensing business.
  • Canadian Imperial Bank Of Commerce
    Director Retail Banking
    Canadian Imperial Bank Of Commerce Oct 2001 - Dec 2002
    Toronto, Ontario, Ca
    As my first role after immigrating to Canada, I seamlessly transitioned into the banking sector by leveraging the strategic and marketing expertise I developed at leading CPGs. In this leadership position, I was responsible for developing and executing the retail customer strategy across all distribution channels, driving product, pricing, and service innovations. My ability to quickly adapt to a new industry enabled me to successfully lead a broad portfolio while enhancing customer experience and driving profitability.
  • L'Oreal (France & Mexico)
    Managing Director Lancome
    L'Oreal (France & Mexico) Feb 2000 - Jul 2001
    Paris, Fr
    Recruited to the Lancôme International Marketing team in Paris, I was then sent to Mexico to run the Lancôme business, managing full P&L for a $40M operation and a team of 250, including marketing, sales, beauty advisors, makeup artists, and training. We successfully launched multiple new products across skin care, makeup, and fragrances, solidifying Lancôme’s leadership in the competitive Mexican market. A key achievement was the record-setting launch of Lancôme Miracle perfume, winning the prestigious Palacio de Hierro’s “Fragrances & Beauty Festival” by a 42% margin over runner-up Estée Lauder.
  • British American Tobacco (Switzerland)
    Brand Group Marketing Manager
    British American Tobacco (Switzerland) Jul 1998 - Dec 1999
    London, Gb
    Head-hunted for this role, my first expat experience, I transitioned into the highly regulated tobacco industry, managing a portfolio of brands that accounted for 65% of the company’s turnover and profit. Leading a cross-functional team of 10, I developed and executed marketing strategies, including consumer insights, product innovation, advertising, sponsorships, and public relations. I also played a key role in the European development of the Barclay brand. On a personal note, we loved living in Geneva and have fond memories of our time there, where we made lasting friendships.
  • Unilever (Mexico)
    Marketing Manager
    Unilever (Mexico) Jan 1991 - Jun 1998
    Blackfriars, London, Gb
    Recruited out of university as a management trainee, I quickly rose to manage a diverse portfolio of personal care products, overseeing 50% of the division’s turnover and a cross-functional team of 20 people. A key achievement was doubling Suave’s market share, making it profitable in its first year after Unilever’s global acquisition of Helene Curtis. I also doubled Axe’s market share, propelling Unilever’s position from 5th to 2nd in deodorants. This role underscored my ability to navigate different consumer markets and drive growth through strategic marketing initiatives.

Diego Castelli Skills

Strategy Cross Functional Team Leadership Marketing Strategy Strategic Planning Business Strategy Brand Management Customer Insight Fmcg Marketing Product Development P&l Management Advertising Global Marketing Digital Marketing Business Planning Trade Marketing International Marketing Change Management Management Business Development Leadership Global Management Publishing Organization Transformation Strategic Vision Tennis Fast Moving Consumer Goods Luxury Brand Marketing Start Ups Marketing Management Product Marketing Competitive Analysis Banking Cloud Applications Disruptive Technologies Recruitment And Development Team Leadership Social Media Marketing Consulting Product Innovation Project Management Brand Equity Customer Service Training And Development Product Management Social Media Managerial Finance Interpersonal Skills Multi Channel Marketing Growth Strategies

Diego Castelli Education Details

  • Insead
    Insead
    Senior Management Course
  • Tecnológico De Monterrey
    Tecnológico De Monterrey
    Industrial Engineering And Systems

Frequently Asked Questions about Diego Castelli

What company does Diego Castelli work for?

Diego Castelli works for K'nadian

What is Diego Castelli's role at the current company?

Diego Castelli's current role is International Business Development.

What is Diego Castelli's email address?

Diego Castelli's email address is di****@****quin.ca

What schools did Diego Castelli attend?

Diego Castelli attended Insead, Tecnológico De Monterrey.

What are some of Diego Castelli's interests?

Diego Castelli has interest in Leadership, Luxury, Cars, Personal Development, New Technologies, Playing The Bass Guitar, Golf, See 5, Industry Disruption, Health.

What skills is Diego Castelli known for?

Diego Castelli has skills like Strategy, Cross Functional Team Leadership, Marketing Strategy, Strategic Planning, Business Strategy, Brand Management, Customer Insight, Fmcg, Marketing, Product Development, P&l Management, Advertising.

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