🔹 Team Management: Leadership and management of a multidisciplinary team focused on inbound marketing strategies, social media, SEO, website development, and paid media.🔹 Results Analysis: Monitoring and analyzing metrics to ensure measurable and consistent outcomes.🔹 Strategic Planning: Development and implementation of digital marketing strategic plans to boost customer engagement and conversion.🔹 Campaign Development: Creation and execution of integrated digital marketing campaigns, including social media content, search engine optimization (SEO), and paid media campaigns.Key Accounts Managed: Comece Com o Pé Direito, Excellence, Flexy, Fábrica de Contabilidade, PsiCont, SurgeryCare, Sercel, Protear, GásBox, Bongi Cubas, Canopy RSS, Vooz, Imobseguros, Colégio Florença and Athlon Racing.

Responsible for consultative sales focused on creating and implementing marketing and sales strategies for businesses, developing acquisition channels in Inbound Marketing, Social Media, and Ads.🔹 Initiating new contacts (cadence flows via phone, WhatsApp, email, and LinkedIn);🔹 Conducting diagnostic and needs assessment meetings;🔹 Preparing and presenting commercial proposals;🔹 Negotiating, following up, and closing sales.

🔹 Team Management: Leadership and management of a multidisciplinary team focused on inbound marketing strategies, social media, SEO, website development, and paid media.🔹 Results Analysis: Monitoring and analyzing metrics to ensure measurable and consistent outcomes.🔹 Strategic Planning: Development and implementation of digital marketing strategic plans to boost customer engagement and conversion.🔹 Campaign Development: Creation and execution of integrated digital marketing campaigns, including social media content, search engine optimization (SEO), and paid media campaigns.Key Accounts Managed: Curso Prova da Ordem, Estasa Seguros, K8 Fintech, VIRO Cosméticos, TRIYO Soluções em Tecnologia, Headlinks Automação e Sistemas, Investfy, Cemitério Jardim da Paz, Clínica SurgeryCare, JB3 Investimentos, YSYCard, Márcio Raposo Imóveis, DentalPrev Assistência Odontológica, Instituto Casa Rara, QAMetrik, and Norden Imóveis.

I offer freelance services specializing in the planning and development of digital marketing strategies tailored to each client's specific objectives.Key services provided include:🔹 Conducting benchmarking of websites, e-commerce platforms, social media, and more;🔹 Designing information architecture and wireframes;🔹 Developing websites and blogs using the WordPress platform;🔹 Strategic planning for B2B and B2C segments;🔹 Creating personas and defining the Ideal Customer Profile (ICP);🔹 Implementing Inbound Marketing strategies, including creating landing pages, mapping the customer journey, building sales funnels, audience segmentation, lead nurturing workflows, and lead scoring systems;🔹 Managing traffic through Google Ads and Facebook Ads campaigns;🔹 Optimizing websites for search engines (SEO), including keyword research, content strategies, and structural site improvements;🔹 Editorial content planning for social media (Social Media);🔹 Data analysis and detailed reporting using Web Analytics tools.I have extensive experience working with renowned brands, including Imaginarium, CNI, SENAR, SENAR eTEC, SENAR-GO, Intelbrás, WEG, FIESC, SESI-SC, SESI Farmácias-SC, SENAI-SC, IEL-SC, UNISOCIESC, SEBRAE-SC, ACAFE, Banco Máxima, Ciclo Cosméticos, Mariotta Calçados, Sadenco, Kathavento, DreamValley, Ecco Energy Drink, Fontes Promotora de Crédito, Saladices, COT Joinville, La Serena Gastronomia, Toca da Garoupa, DentalPrev, Márcio Rapôso Imóveis, Prova da Ordem, Estasa Corretora de Seguros, YSYCard, VIRO Cosméticos, JB3 Investimentos, TRIYO, Headlinks, Jardim da Paz, SurgeryCare, K8 Fintech, Investfy, Instituto Casa Rara, QAMetrik, Norden Imóveis, Comece Com o Pé Direito, Excellence, Flexy, Fábrica de Contabilidade, PsiCont, SERCEL, Canopy RSS, Vooz, Imobseguros, Colégio Florença, and Athlon Racing.

🔹 Structure of the Digital Marketing Hub: Designed and developed the digital marketing hub, creating efficient processes for account management and communication planning.🔹 Client Account Management: Managed communication with clients, identifying their needs and creating creative briefs for the design team.🔹 Project Management: Monitored and coordinated activities with the design team, ensuring the delivery of campaigns aligned with client objectives.🔹 KPI Definition: Established KPIs and clear goals to measure campaign success and guide the team.🔹 Results Reporting: Prepared detailed reports on results and presented them to clients, highlighting the impact of campaigns and areas for improvement.Key Accounts Managed: Fontes Promotora, Saladices, La Serena, COT, among others.

🔹 Communication Management: Account management and communication planning, ensuring alignment between client demands and marketing strategies.🔹 Brief Creation: Development of creative briefs to guide the design and development teams in campaigns.🔹 Team Coordination: Monitoring the activities of the design and development teams to ensure effective campaign execution.🔹 Lead Generation Strategies: Creation of strategies for lead generation and development of email marketing sequences.🔹 KPI Definition: Establishing KPIs and goals to measure campaign performance and guide improvements.🔹 Results Analysis: Preparation and presentation of detailed reports on results, highlighting campaign impact and suggesting optimizations.Key Accounts Managed: EAD SENAR, SENAR eTec, SENAR Goiás, Sebrae/SC, FIESC, SENAI/SC, IEL/SC, SESI/SC, Sesi Farmácias/SC, SEBRAE/SC, Banco Máxima, UniSociesc, among others.

🔹 Strategic Planning: Development of strategic plans in collaboration with the client, aligning business objectives with marketing strategies.🔹 Execution of Tasks: Creation of detailed execution plans for agreed-upon demands, ensuring delivery within established deadlines and quality standards.🔹 KPI and Goal Definition: Establishment of measurable KPIs and goals to monitor campaign success and guide corrective actions.🔹 Team Coordination: Supervision and monitoring of activities of the design and development teams, ensuring efficient implementation of strategies.🔹 Results Analysis: Preparation of detailed reports on results, providing insights and recommendations for continuous optimization.Key Accounts Managed: Imaginarium, Sebrae/SC, Sesi Farmácias/SC, Ciclo Cosméticos, Mariotta Calçados, WEG, ACAFE, Sadenco, CurtaDoc.tv, among others.