Diego Fajardo Email and Phone Number
● Business Administration graduate with over 10 years of experience in account management and business development, working with large companies in the industrial and service sectors.● Expertise in creating and implementing winning strategies that maximize market presence and key account share, focusing on profitability and customer satisfaction.● Proven experience in leading high-performance teams, promoting employee development and skill-building through continuous training and feedback, with a focus on identifying individual talents and skills.● Strong background in market and competitor analysis, leveraging data and trends to support strategic decisions and optimize outcomes.● Solid knowledge in client portfolio management, building long-term relationships and ensuring excellent service.● Skilled in aligning distribution strategies with market objectives, effectively collaborating with departments like marketing, logistics, and operations to ensure integrated action plans.● Highly capable of providing consultative support to key accounts, with a client-centric approach aimed at delivering solutions tailored to specific needs. Organized, responsible, and adaptable, committed to achieving challenging goals and contributing to sustainable business growth.Keywords: Business administration, key account management, account management, business development, strategic planning, maximizing results, customer satisfaction, team leadership, market analysis, client portfolio management, strategy alignment, consultative support, sustainable growth, training, process optimization, management reporting.
Electrolux Group
View- Website:
- electroluxgroup.com
- Employees:
- 30251
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Executivo De Vendas SêniorElectrolux GroupState Of Paraná, Brazil
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Account ManagerElectrolux Jun 2019 - PresentCuritiba, Paraná● Collaborating directly with Marketing, Logistics, Controlling, and Finance departments to ensure an effective response to customer demands and precise execution of operations;● Strategically managing relationships with key distributors, strengthening alliances, and increasing sales volume nationwide;● Developing and implementing customized business plans for distributors, focusing on meeting the company's sales targets and aligning with corporate objectives;● Analyzing purchase values, defining Sell Out campaigns, and creating detailed annual forecasts, optimizing item availability and forecast accuracy;● Monitoring key account performance through Sell In and Sell Out analyses, as well as tracking Forecast vs. Actual and ABC product curve, enabling the identification of new opportunities and strategic adjustments;● Conducting regular meetings with clients and senior management to present results and collaboratively develop future action plans.Main clientes: Refrigeração Dufrio Comércio e Importação Ltda, Frigelar Comercio e Distribuição S.A, Friorio Distribuidor de Peças para Refrigeração e Máquina de Lavar Ltda, and Samatec Comércio Serviços e Peças Ltda.Main results: (1) Led the Electrolux Select Channels project, achieving a 75% increase in Net Sales and generating over R$60 million in additional revenue within 24 months. (2) Expanded revenue from major accounts by over 130% year-on-year. (3) Developed and implemented an Account Planning model, replicated across various channels within the company.
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Major Accounts ManagerSabor E Sabor Indústria De Alimentos Aug 2017 - Jun 2019Curitiba E Região, Brasil● Developing and implementing a commercial strategy focused on distribution, ensuring greater coherence in market activities and strengthening relationships with commercial partners;● Managing and expanding a portfolio of large clients, optimizing results through effective negotiations and strategic partnerships;● Conducting comprehensive market and competitive analyses, including product ABC curve analysis, to guide sales tactics and maximize performance;● Overseeing the development of new products to meet specific market demands and diversify the company’s portfolio;● Identifying and consolidating new B2B partnerships to enhance market presence and reinforce the brand’s competitive position.Main results: (1) Structured the commercial policy for distributors and created a competitive pricing table. (2) Implemented the "Go to Market" strategy to expand market presence;
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OwnerFk Confecções Ltda Jul 2015 - Aug 2017Curitiba, Paraná● Active participation in all areas of the company, focusing on research and hiring suppliers, evaluating quality, delivery time and cost-benefit;● Development of products aligned with the demand of the target audience, ensuring competitiveness and innovation;● Definition of sales and logistics strategies, including sales approaches and billing and receiving procedures;● Financial management, with banking relationships and strategic decision-making for the company's sustainability and growth.
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Commercial/Administrative ManagerGracie Barra Apr 2013 - Aug 2017Curitiba E Região, Brasil● Structuring and defining pricing tables, optimizing the attractiveness of products and services offered;● Launching promotional campaigns and engagement actions for clients and employees, encouraging greater adherence and loyalty;● Organizing events and competitions, including negotiations with suppliers and sponsors to ensure the success of initiatives;● Prospecting new partnerships and agreements, expanding business opportunities and brand recognition;● Leading expansion efforts by opening five new branches, driving growth of 700 new students and increasing revenue by over 400%. -
Real Estate Credit ManagerBradesco Dec 2010 - Apr 2013Curitba● Acting as an immediate replacement for the agency's General Manager, assuming his duties in his absence;● Invitation by the board to participate in a pilot project of Real Estate Partnerships, aiming to increase market share in real estate credit;● Promotion to Manager of the Real Estate Credit Centralization of Curitiba and Region, with responsibility for training internal and external customers and managing the department's operational team. -
Corporate Account ManagerBradesco Mar 2008 - Dec 2010● Invitation to act as "Portfolio Trainer" – Corporate Account Manager, with the aim of building and consolidating a client portfolio;● Development of a robust commercial profile to attract and retain customers;● Carrying out credit analysis and making strategic decisions for portfolio growth.
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Administrative SupervisorBradesco Jan 2006 - Mar 2008● Development of administrative skills, including vacation scheduling, supplier management and daily cash checking;● Working in the agency's collections area, with negotiation activities with clients and coordination of processes with notary offices.
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CashierBradesco Jan 2003 - Dec 2005● Improvement in customer service, focusing on understanding and meeting their needs;● Beginning of experience in the commercial area, strengthening relationship and sales skills.
Diego Fajardo Education Details
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Business Administration
Frequently Asked Questions about Diego Fajardo
What company does Diego Fajardo work for?
Diego Fajardo works for Electrolux Group
What is Diego Fajardo's role at the current company?
Diego Fajardo's current role is Executivo de Vendas Sênior.
What schools did Diego Fajardo attend?
Diego Fajardo attended Fesp - Faculdade De Educação Superior Do Paraná.
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