Diego Gonzalez Email & Phone Number

• Led assessment of incentive and benefit structure and developed new goaling strategy for global AWS Sales and AWS Partners focused on improving collaboration and customer satisfaction• Developed and led the global, long-term, lead management strategy for APN Customer Engagements (ACE) program to increase partner satisfaction (3.3 to 3.6 CSAT) and to improve attribution data gathering for AWS Partner Marketing and AWS Marketplace, increasing marketing attribution from 1% to 23% in 12… Show more • Led assessment of incentive and benefit structure and developed new goaling strategy for global AWS Sales and AWS Partners focused on improving collaboration and customer satisfaction• Developed and led the global, long-term, lead management strategy for APN Customer Engagements (ACE) program to increase partner satisfaction (3.3 to 3.6 CSAT) and to improve attribution data gathering for AWS Partner Marketing and AWS Marketplace, increasing marketing attribution from 1% to 23% in 12 months.• Led integration between APN Customer Engagements (ACE) program and the Professional Services organization leading to a simplified way for AWS Partners to collaborate and submit opportunities, and with the Partner Funding Portal, reducing multiple entry points for Partners and enabling proactive alerts when opportunities qualify for benefits Show less

Austin, Texas Area

• Managed team of 10+ direct reports across all regions supporting Demand Acceleration and Revenue Enablement, overseeing $400M+ in revenue/year, $1B+ in open pipeline, and 6000+ loans/year• Developed future-state strategy and operations plan for the global program and oversaw global compliance and performance • Launched Social Impact program to give back to our community by giving away some of our aged inventory

Austin, Texas Area

• Developed global consolidation and improvement strategy for Demo Depot program and acted as trusted advisor for leadership teams in 5+ organizations • Brought together a group of 20+ depot managers in 3+ organizations under new Global Demo Depot team• Led integration strategy of systems, processes, and workflows for merging separate programs to enable consistent sales/customer/partner experience & cost savings

Austin, Texas Area

• Developed and executed strategy of $100M+ spend with 10+ Dell partners globally; Responsibilities included a mix of business development, strategic sourcing, and program management activities• Led a difficult negotiation with a strategic partner and successfully closed deal with exclusivity for Dell, 60% price reduction from initial offer resulting in ~$12.5M in cost avoidance, and ~$7.5M in cost savings over three years• Led and completed Control Self-Assessment program with Global… Show more • Developed and executed strategy of $100M+ spend with 10+ Dell partners globally; Responsibilities included a mix of business development, strategic sourcing, and program management activities• Led a difficult negotiation with a strategic partner and successfully closed deal with exclusivity for Dell, 60% price reduction from initial offer resulting in ~$12.5M in cost avoidance, and ~$7.5M in cost savings over three years• Led and completed Control Self-Assessment program with Global Audit Team as program manager for the software organization to review and evaluate controls, communicate changes, and advise on next steps based on results Show less

Austin, Texas Metropolitan Area

• Developed and led sourcing strategy for Dell SecureWorks by leading strategic cross-functional teams, aligning segments, and setting strategies across multiple lines of business• Led an accurate assessment of cost interlock opportunities that led to documented savings of +$5.5M per year• Led Pan-Dell negotiations with vendors that led to valuable cost savings of ~$10M per year

Austin, Texas Area

• Designed exercise to gather data on time-spent on targeted 200+ resources located in all business regions; interviewed, collected, analyzed, and reported findings and trending• Identified and differentiated standard from unique activities performed by Account Operations Managers on each of the accounts to better enhance customer experience• Recommended changes on time-spent with customer to increase internal productivity

Houston, Texas Area

• Interviewed senior management to establish requirements and coordinated with project management to determine how to obtain/process relevant facility data outputs• Developed dashboard and suggested a methodology to aggregate data so as to enable real-time updates

Monterrey Area, Mexico

• Developed Acarfree from formula to final presentation for costumer; conducted market research and competitor analysis needed for product placement and organized consumer focus-groups to develop product image• Led the company from start-up to achieve nationwide presence and brand-recognition; negotiated with retailers and managed to achieve nationwide presence in the first two years of life of the product, increasing presence from one retailer in one city to nationwide presence in more… Show more • Developed Acarfree from formula to final presentation for costumer; conducted market research and competitor analysis needed for product placement and organized consumer focus-groups to develop product image• Led the company from start-up to achieve nationwide presence and brand-recognition; negotiated with retailers and managed to achieve nationwide presence in the first two years of life of the product, increasing presence from one retailer in one city to nationwide presence in more than eight retailers• Cut operating costs 30% by successfully optimizing the bottling process by changing it from a manual batch process to a semi-automatic batch bottling process which allowed the bottling process to be in production with less operators • Optimized supply chain to deal with nationwide distribution by having a volume-approach, allowing the company to negotiate deals with better vendors based on pricing and efficiency instead of location• Cut inventory costs 40% by successfully forecasting sales and planning accordingly which allowed us to have less inventory of finished products while maintaining the same delivery time-rates and customer satisfaction• Increased sales 65% by applying a rotation-based marketing campaign for sales staff in the major retailers Show less

Monterrey Area, Mexico

• Organized and analyzed inventory records for a South American consumer products company to distinguish between useful and non-useful data to be used in forecasting• Calculated forecast error using analysis tools such as random-walk average by grouping data in ABC groups; used error as base for future inventory and sales planning; used ABC groups to assign inventory priority

Stuttgart Area, Germany

• R&D of a process to mold parts by injection of pulverized metal; led experimental design of the process for five months• Obtained a final mixture that could withstand the “de-binding” process in order to separate the plastic from the metal, creating a finished product with the characteristics of molten metal; Bosch was the first company to achieve this

Master Of Business Administration (Mba)

Activities and Societies: Operations Practicum with ConocoPhillips in Materials/Inventory Management (MM/IM) VP: Sigma Fellows, Latin.

Bachelor Of Science (Bs), Chemical Engineering With A Minor In Business Administration, 91/100

Graduated with honors Academic Merit Scholarship

Business Administration, Management And Operations