Diego Handera

Diego Handera Email and Phone Number

Senior Commercial Leader, Digital News Media & Advisory Member of the Board (ADEPA). @ Goodlymedia SRL
buenos aires, argentina
Diego Handera's Location
Argentina, Argentina
Diego Handera's Contact Details

Diego Handera work email

Diego Handera personal email

About Diego Handera

• 28 years of successful leadership and commercial experience working in the corporate, news media,, internet start ups and telecommunications departments within ABN AMRO, Grupo Clarin, Grupo Perfil, Grupo America and other media sources both off-line and on-line in Latin America.• Have successfully commercial expansion across Latin America, from Mexico, Central America and all the major markets including Brazil.• Founded Grupo Clarin’s commercial presence in Brazil.• Strong commercial, business and management experience leading multiple disciplinary teams.• Executive Manager of the Internet Department of Grupo Perfil Argentina. Successfully developed the whole department during the timeline assigned to the objectives.• Responsible for the strategic planning process of Clarin Newspaper and its secondary operations, within the corporate structure.• Expertise in how to create and build digital business modes in order to monetize audiences.• Senior Management experience leading teams between 60 - 200 people.• Know-how in Mergers and Acquisitions and C-Level negotiations across the Americas.• Advisory and board member of several media companies and Business Chambers.• Strong Relationship with shareholders and Senior Management.• Fluent and clear communication skills, both written and verbal, in English, Spanish and Portuguese.

Diego Handera's Current Company Details
Goodlymedia SRL

Goodlymedia Srl

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Senior Commercial Leader, Digital News Media & Advisory Member of the Board (ADEPA).
buenos aires, argentina
Website:
goodlymedia.com
Employees:
1
Diego Handera Work Experience Details
  • Goodlymedia Srl
    Executive Sales Director
    Goodlymedia Srl Apr 2018 - Present
    United States
    Regional Media Netwok that provides business solutions to our Regional, National and Local Media Clients.More than 70 media partners as Grupo Cronica, OLX and Forbes Regionals,, Montevideo.com.uy, Subrayado, El Deber of Bolivia, DIB, El Destape, TyC Sports, Radio Continental, Grupo Norte del Chaco, La Capital de Rosario, The Happening (Mexico) and other partners that trust on us in Programmatic and SEO Articles and other businesses looking for the best RPM possible. Dashboard… Show more Regional Media Netwok that provides business solutions to our Regional, National and Local Media Clients.More than 70 media partners as Grupo Cronica, OLX and Forbes Regionals,, Montevideo.com.uy, Subrayado, El Deber of Bolivia, DIB, El Destape, TyC Sports, Radio Continental, Grupo Norte del Chaco, La Capital de Rosario, The Happening (Mexico) and other partners that trust on us in Programmatic and SEO Articles and other businesses looking for the best RPM possible. Dashboard included.My role is deligned as stockholder. https://www.goodlymedia.comPartnership with Google, Dailymotion, Cuponstar, Harren Media, NGL, HCode and other players, Show less
  • Asociación De Entidades Periodísticas Argentinas (Adepa)
    Advisory Member To The Board Of The Institution.
    Asociación De Entidades Periodísticas Argentinas (Adepa) Oct 2014 - Present
    Caba
    Advisoring Member of the Board in Innovation, Commercial, Technology and Management issues in News Companies related with the Association.Active role in decisions related to the strategic issues of the industry in the digital environment, innovation, dynamic changes and how to deal with new challenges and situations that affect our competitive situation.Industry and Government Negotiations on demand.Advisory role to media owners.Member of the Executive Committe (as advisor).
  • Eldiariosur.Com
    Coo And Cro
    Eldiariosur.Com May 2021 - Present
    Gran Buenos Aires Sur - Canning
    Turn around of the on line and off line operation.Changes in the way they work and cultural challenges.The organiziation needs a person that help the stockholders to improve big changes in how to manage the company and modernize the vision of the business, as well as the technological tools they have to put in practise.Complete changes in sales and audiencie view. Churn, newsroom agenda, and develope a strategic agenda. It´s a situaton that a familiar but big company needs a new… Show more Turn around of the on line and off line operation.Changes in the way they work and cultural challenges.The organiziation needs a person that help the stockholders to improve big changes in how to manage the company and modernize the vision of the business, as well as the technological tools they have to put in practise.Complete changes in sales and audiencie view. Churn, newsroom agenda, and develope a strategic agenda. It´s a situaton that a familiar but big company needs a new aggenda, vision and organization. Report to the Mayor Stockholder.in Charge of the tools that all the issues described before. Deadline of change: June 2022.Political Negotiation with the National, States and local Candidates.Lobby.Be one step beyond the necessities of the Board. It´s a well known and powerfull regional Multimedia Operation in Great Buenos Aires Area with 6 MM people living there.CRM´s CMS and admanager tools imporving right now.We won the Innovation Challenge of Facebook that finance much of these technological changes.Corportate Relationship with Google, Facebook and the whole SAAS Data and CMS market.Men Working..... Show less
  • Bigbangnews
    Chief Revenue Officer
    Bigbangnews May 2016 - May 2021
    Palermo, Bs As
    In charge in Grupo Jorge Rial´s business developement of Big Bang News and Jorge Rial's Social Networks and other Businesess related with tech activity of the company.Corporate Media Sector relationship with Google, Facebook, Dailymotion, Charbeat, News Agencies,Build and follow up the National and Provincial Government, in terms of revenues and growth of incomes and contacts inside the adiministartion.Same situation with private sector (Telecomunications, Retailing, Shoppings… Show more In charge in Grupo Jorge Rial´s business developement of Big Bang News and Jorge Rial's Social Networks and other Businesess related with tech activity of the company.Corporate Media Sector relationship with Google, Facebook, Dailymotion, Charbeat, News Agencies,Build and follow up the National and Provincial Government, in terms of revenues and growth of incomes and contacts inside the adiministartion.Same situation with private sector (Telecomunications, Retailing, Shoppings, Cinemas, Hotels, Tourism, Transportation, Beberage, Food and other sectors).Follow the RPM developed by the audience. Programmatic (ADEX and other networks), native content and Membership Income Model (Trial).Encourage the boradd to adopt IA and BIG DATA tools.Analytics as a basic and daily tool to manage the daily news agenda.Develop the business relationship with Private Agencies, Direct Clients, National, Regional and Local states governments with the highest autorities.New Business ProductsCable TV Programs.Branded Content.Mobile Market and VR actions.Movements in technology and relationships with the digital market.Technology Platforms.Negotiations with suppliers.Manage the relationship with the stokeholder and the newsroom.Negociate the CMS SAAS Platform Mustang and other technological suppliers.Follow up the News Industry in Chambers related with our Sector (ADEPA, ADIRA, AED, FOPEA and IAB).Confidential Negociations).Break Even in Pandemia increasing sales with deep falls in the site traffic. https://www.bigbangnews.com Show less
  • Diariosynoticias
    Member To The Board. In Charge Of The Commercial And New Products Areas
    Diariosynoticias Jun 2013 - Nov 2017
    Argentina
    Open new markets in and out of Argentina. And new revenue streams.New Products Launchment: Video and Infography.Report to the Board of the company.Commercial Turn Around of the company.New Video and Multimedia Operations Development.50 new clients in 3 years.
  • Adsplotion.Com
    Ceo
    Adsplotion.Com Aug 2010 - Jun 2016
    San Isidro, Bs As, Argentina.
    Customers:Main Media Groups and portals in the region.- Grupo Perfil (2012).- Terra Netwoks: development digital commercial area and strategy (2011).- Grupo Unomedios: development digital commercial area (2010-2011).- Grupo America: Development digital commercial area (2010-11).- Grupo El Mercurio de Chile. (2011).- El Cronista Comercial (2010-2013).- Diario La Republica de San Luis (2011).- Psicofxp.com (2011-2012).- Agencia DYN (2013).- GAMA… Show more Customers:Main Media Groups and portals in the region.- Grupo Perfil (2012).- Terra Netwoks: development digital commercial area and strategy (2011).- Grupo Unomedios: development digital commercial area (2010-2011).- Grupo America: Development digital commercial area (2010-11).- Grupo El Mercurio de Chile. (2011).- El Cronista Comercial (2010-2013).- Diario La Republica de San Luis (2011).- Psicofxp.com (2011-2012).- Agencia DYN (2013).- GAMA Constructura (2013).- Grupo de Diarios Boanerenses (2014)Others,Organizational Strategy.Digital Commercial Strategy and representation.General Counselling in Digital Media Management.Negotiations with Media Players, Digital Agencies and GovernmentsDigital Commercial Development. Show less
  • Psicofxp
    Comercial Director.
    Psicofxp Aug 2011 - Dec 2012
    Bs. As
    - Regional comercial strategy.- Local and off shore comercial operations. Income increase of 400% in 9 month in the whole region- Partnership with Media and trading desk partners in order to increase the products portfolio.- Relationship with stakeholders and investors.- Development the relationship with Local and abroad advertising agencies. * Carat. * Havas. * Starcom Media Vest. * MEC. * Latinmedios. * BrandConnection. *… Show more - Regional comercial strategy.- Local and off shore comercial operations. Income increase of 400% in 9 month in the whole region- Partnership with Media and trading desk partners in order to increase the products portfolio.- Relationship with stakeholders and investors.- Development the relationship with Local and abroad advertising agencies. * Carat. * Havas. * Starcom Media Vest. * MEC. * Latinmedios. * BrandConnection. * Zenith. * GlobalMInd. * PHD. * Direct Buyers (Corporations).- Show less
  • Perfil.Com
    Executive Manager
    Perfil.Com Feb 2006 - May 2008
    Buenos Aires
    Develope the whole company since the beginning.16 portals in 6 months.Start the commercial area.Mnge the complete operation.Mobile and Video Strategy. One of the Mobile Content leader in Adult Segment in 1 years.Video Strategy applied in the web site company in Brazil.Report directly to the owner of the company.In charge of the negociation to sell the tradebrand CLARO in Argentina to America MobileOther Corporate Businesses.
  • Vonage
    Vonage General Manager Argentina
    Vonage Jun 2005 - Feb 2006
    Buenos Aires, Provincia De Buenos Aires, Argentina
    Development the company structure.Business Plan.Commercial StrategyRegulations requirements to obtain the telecommunication licences to be legally available to operate as an ip telco.Legal representant of the company.
  • Clarin
    Vice General Manager Brazil Operation
    Clarin Mar 2003 - Jun 2005
    São Paulo, Brasil
    Develope Commercial Strategy in order to reach the break even and stability of the company in Brazil.Representant in Brazil of Grupo Clarin S.A.Reach the break even point of the Digital Brazilian Operation. Responsible to develope the revenue and detect possible adquisitions (Editora Tres).Other lobby functions related with the brazilian market and goverment.Closing of Share holders Contract for u$s 20 MM under American Law. Running for the IPO in NYSE.
  • Prima - Ciudad Internet
    Commercial Manager - New Business Operations
    Prima - Ciudad Internet Feb 1999 - Jan 2003
    Buenos Aires, Argentina.
    Developement of a new commercial strategy in the company, according to the crisis in Argentina 2000-2003.Responsible for the introduction of new products inside the commercial structure.Resizing the structure.Encoraging the inner country market. At the end 2002, it was 50% of the monthly sales in the company.People in charge: 40 directly and 300 indirectly.Business Development Manager of the On Line companies of Grupo Clarin. Regional development of the project in its… Show more Developement of a new commercial strategy in the company, according to the crisis in Argentina 2000-2003.Responsible for the introduction of new products inside the commercial structure.Resizing the structure.Encoraging the inner country market. At the end 2002, it was 50% of the monthly sales in the company.People in charge: 40 directly and 300 indirectly.Business Development Manager of the On Line companies of Grupo Clarin. Regional development of the project in its embryonic state in conjunction with Booz Allen & Hamilton and Deutsche Bank. In charge of partnerships with media sources in Latin America and M&A of ISPs in the region. • Closing of contracts under American law terms with Group O Dia MVS Rio de Janeiro and the Federal District of Mexico. MOU with Grupo Bandeirantes do Sao Paulo. • Acquisition under exclusive use of the contents of Editora Camelot, the 4th most important Magazine Publisher at the time in Brazil. • Signing of NDA by 200,000 subscribers to ISPs across the region. • Negotiations with the Brazilian government. • Minor negotiations in Brazil, Mexico, and Colombia. Show less
  • Unidad Internet Del Grupo Clarin
    Commercial Manager
    Unidad Internet Del Grupo Clarin 1999 - 2003
    Buenos Aures
  • Clarin Digital
    Clarin.Com Internet Sales Manager
    Clarin Digital Feb 2002 - Dec 2002
    Downsizing the whole area.Develope new commercial strategies for the whole industry in the country.Break even point in 8 mounth in an operation of 100 employees.Concentrate the internet advertising investment in the country.Optimal Sinergy with the Publishing Direction.
  • Grupo Clarín
    Sr. Analyst
    Grupo Clarín Apr 1994 - Jun 1999
    Buenos Aires, Argentina
    - Founder Member of Clarin.com and PRIMA S.A: (Ciudad Internet).-Strategic Planning Division within the Corporation of Grupo Clarin. The area has the responsibility of building the agenda of strategic issues for the Corporation and the Business Units that compose it, of developing and finding alternative decisions in conjunction with the Directors of the Group and those most responsible for the UDN's, as well as the monitoring of decisions taken and their variances throughout the year… Show more - Founder Member of Clarin.com and PRIMA S.A: (Ciudad Internet).-Strategic Planning Division within the Corporation of Grupo Clarin. The area has the responsibility of building the agenda of strategic issues for the Corporation and the Business Units that compose it, of developing and finding alternative decisions in conjunction with the Directors of the Group and those most responsible for the UDN's, as well as the monitoring of decisions taken and their variances throughout the year. Specifically, my work focused on: • AGEA S.A. and its Business Departments as associated to the paper. • The Digital Unit, with Ciudad City, Clarin.com and other minor businesses. • The strategical analysis of the portfolio of UdNs of Grupo Clarin, in conjunction with Ashridge Institute in London. • Punctual analysis in the area of Telecommunications and Television Content for Sports. • Specific requirements of the Board of Grupo Clarin. Show less

Diego Handera Skills

Digital Media E Commerce Strategy Online Advertising Management Telecommunications Advertising New Media Negotiation Marketing Strategy Digital Strategy Mobile Devices Digital Marketing Business Planning Business Development Marketing New Business Development Online Marketing Business Strategy Start Ups Social Media Marketing Mobile Marketing Leadership Product Management Strategic Planning Mergers And Acquisitions Web Analytics Sem Product Development Google Analytics

Diego Handera Education Details

Frequently Asked Questions about Diego Handera

What company does Diego Handera work for?

Diego Handera works for Goodlymedia Srl

What is Diego Handera's role at the current company?

Diego Handera's current role is Senior Commercial Leader, Digital News Media & Advisory Member of the Board (ADEPA)..

What is Diego Handera's email address?

Diego Handera's email address is dh****@****ail.com

What schools did Diego Handera attend?

Diego Handera attended Universidad De San Andrés, Universidad Del Salvador, Massachusetts Institute Of Technology, Uade, Digital Media Latam Wan Ifra 2014, 2015, 2016, 2017, 2028, 2020 Y 2021.

What skills is Diego Handera known for?

Diego Handera has skills like Digital Media, E Commerce, Strategy, Online Advertising, Management, Telecommunications, Advertising, New Media, Negotiation, Marketing Strategy, Digital Strategy, Mobile Devices.

Who are Diego Handera's colleagues?

Diego Handera's colleagues are Dany Kneler, Gabriela Strilchuk, Gabriela Strilchuk, Maricel Buchillo, Maria Alejandra Chinni, Ezequiel Rossi, Iara Miranda De Carvalho.

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