Diego Lattanzio Email & Phone Number

Ontario, Canada

Establishing Pointclickcare as a thought leader in the Life Sciences RWD/ RWE and develop a robust pipeline in the industry. By expanding the utilization of our expansive data sets in life sciences, we will advance discoveries, treatments and cures.

Pharmaceutical industry consultant focused on maximizing commercial opportunities in Canada. Centered on Operations, Sales/ Trade and new product entries.

Toronto, Canada Area

• Adapt Pharma was acquired by Emergent BioSolutions. Adapt Pharma was an innovative, privately-held pharmaceutical company headquartered in Ireland with offices in Canada and the US (adaptpharma.com). The company’s.
• Reporting to the GM Canada and driving national sales and service by developing new business and leading service to existing accounts including retailers, wholesalers and group purchasers such as law enforcement.
• Managing all aspects of the sales process including market segmentation, prospecting, lead generation, qualification, quotes, close, order management, and account management and care;
• Collaborating in optimizing and building out the company’s sales strategy, processes, infrastructure and team;
• Assessing client needs, aligning solutions and building value for products;
• Supporting the GM, the US team and external consultants with projects and national sales-related reports (i.e. scorecards, account updates, sales performance data, product sales tracking, etc.);

Toronto, Canada Area

• Bayer is a global multinational chemical, pharmaceutical and life sciences company with revenues over $46B, 115,000 employees and 30+ consolidated subsidiaries in 78 countries (www.bayer.com).
• As a key member of the Commercial Operations Leadership team, led strategic account management and commercial operations for national retailers, wholesaler and strategic business partners with a focus on growing.
• As a key member of the Commercial Operations Leadership team, led strategic account management and commercial operations for national retailers, wholesaler and strategic business partners with a focus on growing.
• Led strategies to increase commercialization of brands, including developing and administering ground-breaking new trade terms for a specialty product (Eylea) projected to deliver $50M in top line and bottom-line impact;
• Managed contract relationships with Group Purchasing Organizations, retail chains and major hospital buying groups including Medbuy and HealthPRO;
• Oversaw new product launches, forecasting, inventory control, supply chain, pricing, etc.;

Toronto, Canada Area

• Founded in 2011 and headquartered in London with presence in Europe, Africa, Asia and North America, Pro Bono Bio is the world's leading nanotechnology company offering cutting-edge health and lifestyle products.
• Reported directly to the CEO and led the launch and commercialization of products in Canada, the US and LATAM;
• Identified, recommended and implemented a sustainable business model and market… Show more Founded in 2011 and headquartered in London with presence in Europe, Africa, Asia and North America, Pro Bono Bio is the.
• Identified, recommended and implemented a sustainable business model and market entry strategy with emphasis on the US that targeted priority channels and retailers for Flexiseq (Rx, Drug, Mass, Grocery, Other) and.
• Sourced and led an North American RFP process that identified and selected a ‘contract manufacturing organization’ able to service the North American forecasts and reduce the overall cost of goods and services.
• Led discussions and negotiations with US retailers and buyers;

Toronto, Canada Area

• (See above company overview)
• Led a 6-person team and managed a $3M budget and the development/execution of strategies across Drug, Grocery, Club and Mass Merch channels;
• Member of the Consumer Care Senior Leadership Team that established and implemented the strategy, vision and culture for the 100+ employee division with accountability for budget and P&L commitments;
• Established sales strategies and tactics by channel and retail account, including sales… Show more (See above company overview)
• Established sales strategies and tactics by channel and retail account, including sales incentive plans and account allocations ($9.1M in P&L responsibilities, $5M in Fixed Trade, $2.5M in secondary data including.
• Managed the National Divisional Meeting initiative, a $600K budget and development of content to reflect divisional strategies, culture and vision that ensured engagement and productivity;

Toronto, Canada Area

• (See above company overview)
• Built and managed relationships with key customers within the Pharma distribution channel and identified/secured/realized opportunities to improve distribution, awareness and compliance of 15 HealthCare Pharmaceuticals.
• Managed a 5-person team and contract relationships with Group Purchasing Organizations, five retailers and major hospital buying groups including Medbuy and… Show more (See above company overview)
• Managed a 5-person team and contract relationships with Group Purchasing Organizations, five retailers and major hospital buying groups including Medbuy and HealthPRO;
• Maintained the data requirements for pharma products in the retail environment;
• Contributed as a key member of a) the Execution team for a unique distribution agreement with a generic manufacturer (Teva) – Adalat XL and b) the Development & Execution team for a unique brand distribution.

Toronto, Canada Area

• (See above company overview)
• Drove sales of 7 products (Adalat XL Plus, ASPIRIN 81mg, YAZ, Mirena, Angeliq, Levitra & Cipro XL) in Ontario to cardiologists, internal medicine, nephrologists, OB/GYN and urologists in a territory encompassing.

Toronto, Canada Area

• (See above company overview)
• Developed sales, business opportunities and hospital formulary listings for Avelox (I.V. & Oral) and Sativex products in Niagara Falls, St. Catherine's, Hamilton, London and Windsor to deliver $4M in sales;
• Targeted and developed KOLs and drove business across 200 customer accounts including General Surgeons, ENTs, Gastroenterologists, Respirologists, Directors of Pharmacies, Emergency Physicians, Internal Medicine.
• Targeted and developed KOLs and drove business across 200 customer accounts including General Surgeons, ENTs, Gastroenterologists, Respirologists, Directors of Pharmacies, Emergency Physicians, Internal Medicine.

Toronto, Canada Area

• (See above company overview)
• Developed and implemented innovative sales strategies to reach "hard-to-see" doctors, challenging accounts and high-prescribing MDs and influencers in three areas and ASM Management styles across Kitchener/Waterloo.
• Performed Cardiology, Internal Medicine and Urology Specialist responsibilities in remote areas (Owen Sound), including developing/maintaining relationships with practitioners, leading… Show more (See above company.
• Performed Cardiology, Internal Medicine and Urology Specialist responsibilities in remote areas (Owen Sound), including developing/maintaining relationships with practitioners, leading product education (i.e. features.

Toronto, Canada Area

• Stratagem was an entrepreneurial company focused on the development and export of consumer electronics.
• Founded, built, operated and eventually sold a very profitable direct-to-consumer electronics business serving a niche market and 10,000 customers across North America;
• Led sales, marketing, distribution, forecasting, inventory, outsourced manufacturing and a team of 7 employees.

Toronto, Canada Area

• Bayer is a global multinational chemical, pharmaceutical and life sciences company with revenues over $46B, 115,000 employees and 30+ consolidated subsidiaries in 78 countries (www.bayer.com).
• Developed and led strategies and programs to drive business and product sales through a Mass OTC Channel and five major retail and wholesale accounts including Walmart and Zellers;
• Established and implemented Account Business Plans and led retail partnership… Show more Bayer is a global multinational chemical, pharmaceutical and life sciences company with revenues over $46B, 115,000 employees and.
• Established and implemented Account Business Plans and led retail partnership promotions to improve growth and profitability;
• Led Category Management for account, channel and therapeutic area;
• Developed and maintained “Velocity Trend” reports on a weekly basis. Show less

Toronto, Canada Area

• (See above company overview)
• Planned, led and coordinated marketing efforts to key accounts including Costco, Safeway, Loblaw’s, Westfair, London Drugs and Overwaitea;
• Ensured sufficient inventory to support regular and promotional sales and minimize backorder situations;
• Enhanced business development planning processes including the creation of optimized templates, trade funding budgets based on key accounts, and improved communications to field sales… Show more (See above company.
• Enhanced business development planning processes including the creation of optimized templates, trade funding budgets based on key accounts, and improved communications to field sales representatives;
• Key member of the Product Development and Launch teams for ONE-A-DAY HERBALS (awarded the 2000 President’s Gold Cross for “Capitalizing on Unique Canadian Opportunities”). Show less

Toronto, Canada Area

• (See above company overview)
• Drove revenues and distribution of Consumer & Health Care products through selling, displays, merchandising and pharmacist relationships as the Key Account Rep for Sobeys (Agora Foods) and Shoppers Drug Mart Corporate.
• Served as Sales Representative Trainer for the Ontario/Atlantic team.