Diego Palma Email and Phone Number
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With over 10 years of experience in digital strategy, I help ambitious brands and curious teams unlock growth opportunities. I have a broad and deep knowledge of brand and advertising strategy, digital media buy, sales, operations, marketing automation, data analysis, and business process improvement.As the founder of Level Ground, a digital strategy partner for hospitality and consumer brands, I collaborate with clients to design and execute tailored solutions that align with their vision, values, and goals. I leverage my expertise in search, social, and programmatic channels, as well as my technical skills in web development and analytics, to deliver measurable results.
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FounderLevel Ground Jan 2023 - PresentPortland, Oregon, United States
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Chief Digital Strategy OfficerSustainable Restaurant Group Oct 2021 - Jan 2023Portland, Oregon, United StatesCollaborated with business operators, sales, marketing, and finance teams in designing and executing brand strategies, and in building the foundational tech stack to support an ecosystem of hospitality brands (coffee shops, restaurants, hotels, and barbershops) at scale. Designed measurement plans, lifecycle marketing programs, and executed paid media campaigns across social, search, and programmatic channels.Brands: Bamboo Sushi, Rudy's Barbershop, Fellow Barber, Water Avenue Coffee, See See Motorcycles, The Woodlark Hotel, Submarine Hospitality -
Digital Strategy DirectorWlcr.Io Oct 2020 - Oct 2021Portland, Oregon, United StatesLead the demand generation team, with a focus on growing our partners direct-to-consumer channels, efficient revenue generation, new customer acquisition, and retention. Translate our partners product portfolios and business strategy into paid campaign architectures and funnels, with an always-on campaign mindset. Apply a technical expertise with digital tools and services, including research and audience insights, to fuel strategic thinking.Brands: Jacobsen Salt, Bamboo Sushi, Rudy's, The Comedy Store, Wyld, See See Motorcycles, Blue Star Donuts, Proud Mary, OPULUS Beauty Labs, Modern Macrame -
Digital Strategy Director (Contract)Kinetic Theory Jan 2020 - Nov 2020Austin, Texas, United States -
Senior Digital StrategistFort West Mar 2019 - May 2020Portland, Oregon AreaIntegrated business strategy, analytics, and content strategy to help companies increase their visibility and engage with customers. Developed multichannel digital marketing campaigns with a special focus on campaign architecture and media attribution. Utilized quantitative and qualitative research to generate meaningful and intuitive insights that informed digital strategy, and drove creative concepts and digital products.Brands: Providence Health Plan, Ayin, Cascadia Vehicle Tents, SafeGuard Cyber, Pani -
Content StrategistCampbell Ewald Oct 2017 - Nov 2018Greater New York City AreaLead content strategy team for Campbell-Ewald's Hispanic arm, SociedAD. Developed culturally relevant digital marketing campaigns and website content. Translated cultural insights to inform content strategy, digital products and marketing campaigns. Developed hyper-targeting strategies to deliver customized messages to specific interest-based and multicultural audiences. Aligned content optimization with language-based targeting.Brands: HBO, MilkPEP, Bayer, Sour Patch Kids -
Digital StrategistUnited Nations Aug 2014 - Jan 2017Greater New York City AreaLed the redesign of multiple UN websites: UN official website, UN Ebola Response, International Decade for People of African Descent, UN Refugees and Migrants Crisis. All UN websites comply with the UN multilingual standards in the six official languages and with the Web Content Accessibility Guidelines (WCAG) to make sites and content fully accessible for people with disabilities. -
Social Media StrategistUnited Nations Apr 2013 - Jul 2014Greater New York City AreaAssisted in assembling an action plan to help increase broadcast and new media partners including researching broadcasters' and new media partner profiles and media trends. Promoted news and media UN products (UNTV, UN Radio, UN Photo and UN News Centre) on social media channels.Generated detailed statistics report about a website's traffic (Google Analytics), compiled and prepared data on product usage including information from various databases and measuring tools (Salesforce)Translated United Nations' TV and Radio promotional material from English to Spanish
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Editorial & Publishing AssociateUnited Nations Nov 2010 - Mar 2013Greater New York City AreaTop qualifier for the 2010 Entry Test for Editorial Desktop Publishing (EDP)Edited official UN documents translated to Spanish for accuracy and coherenceResponsible for Spanish language publications of General Assembly and Security Council resolutions, presidential statements, meeting records and press releases. Strong knowledge of desktop systems and databases, including the United Nations Multilingual Terminology Database.Full command of United Nations editorial guidelines and terminology
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Production ManagerMetropolis Films Oct 2006 - May 2010Uruguay/ArgentinaSupervised all aspects of physical production, including personnel, budgeting and scheduling for international clients such as Coca Cola, Nestle, Procter and Gamble, AT&T, PepsiCo, UNICEF, CNN and other major international brands. Launched company's websiteDeveloped social media campaigns targeting current and potential clientsRan social media campaigns on Facebook and Google promoting international DVD sales of Uruguayan documentary films.
Diego Palma Skills
Diego Palma Education Details
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Web/Multimedia Management And Webmaster -
Management In Broadcast Media -
Journalism And Broadcast Media
Frequently Asked Questions about Diego Palma
What company does Diego Palma work for?
Diego Palma works for Level Ground
What is Diego Palma's role at the current company?
Diego Palma's current role is Founder @ Level Ground | Digital Strategy, System Integration, Paid Media.
What is Diego Palma's email address?
Diego Palma's email address is di****@****c-e.com
What is Diego Palma's direct phone number?
Diego Palma's direct phone number is +191754*****
What schools did Diego Palma attend?
Diego Palma attended General Assembly, Ieem - Escuela De Negocios, Universidad De Montevideo.
What are some of Diego Palma's interests?
Diego Palma has interest in 0 And Social Media, New Technology, Film Industry, Literature, Music, Web 2, Movies.
What skills is Diego Palma known for?
Diego Palma has skills like Journalism, Social Media Marketing, Social Media, Spanish, Web Design, Film Production, Css, Digital Journalism, Digital Strategy, Digital Media, Wordpress, Javascript.
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Diego Palma
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