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Diego is an Industrial Engineer, holds a Master's in Marketing and an MBA, and has completed executive programs at Stanford, Harvard, and Duke. He was recognized by Stanford as part of the top 1% of Latino entrepreneurs in the United States. He is the founder PulseUP and co-founder of EPICA, both companies dedicated to developing and implementing artificial intelligence in companies.He has carried out implementations and successful cases with companies such as CocaCola, Unilever, Adidas, Bayer, NFL, AbInbev, Rappi, among others. He is currently a recognized international speaker in the world of technology, and was an Authorized Speaker for Google for 6 years.Diego is also the Director of the Master in Applied AI and other 2 programs in AI in ADEN Business School, and profesor of Applied AI. EPICA was awarded #4 fastest-growing private companies by Inc. Magazine. Named by Forbes top 100 Startups. Winer of 1st Place in Cutting-Edge Technology South Summit and overall winner of the South Summit Pacific Alliance. 500-Startups Singapore Cohort Member. Part of the Red Herring North America Top 100 companies. #1 Most requested startup in Collision 2019, #2 Requested startup in Web Summit 2019. Startup to Watch in the US in 2018.He's also Co-founder of thehomeresolution.com an online retailer and BabyCentro.com a retail digital pure player. Prior to that Diego was Head of Industry and Senior Sales Consultant in Google. When he Joined Google in 2006 he was instrumental in building its sales team that was responsible for growing Google's revenue in Colombia, Central America, the Caribbean and Venezuela. He lead and coached high-performing account teams that use consultative sales skills to understand Google's largest clients needs and deliver measurable solutions. Before taking the role at Google, Diego served as B2B Marketing Manager in Carvajal. Within this capacity, Diego was responsible for the marketing and sales budgets in different geographies like Latin America, USA and part of Europe. He also worked in Business Intelligence and procurement at Wyeth Pharmaceuticals, Logistics and procurement and in Pfizer.
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FounderPulseupBogotá, Bogota, Co -
Board MemberThe Trust For The Americas Oct 2024 - PresentWashington, District Of Columbia, UsThe Trust for the Americas is a non-profit organization affiliated with the Organization of American States (OAS). Established in 1997 to promote public and private partnerships, The Trust has implemented projects in 24 countries and worked with over 1,000 organizations in the region. Our initiatives seek to promote educational and economic opportunities as well as government accountability and transparency.Our unique alliance with the OAS allows us to have access to decision makers within the region. This foundational partnership is the basis through which we create strong networks across member states and the private sector. Through the evolution of our region, The Trust continues to endure by facing challenges through strategic partnerships that promote cooperation for sustainable results. -
FounderPulseup Jun 2022 - Presentlead a team dedicated to transforming businesses through the power of Artificial Intelligence and Data Science. Our mission is to help organizations unlock the potential of their data by providing tailored AI solutions that optimize operations, drive strategic decision-making, and fuel innovation. With a focus on industries like healthcare, CPG, finance, Media, and retail, I oversee the development of cutting-edge AI technologies that enhance customer experiences, automate processes, and deliver measurable results. Passionate about bridging the gap between complex data and business value, I work closely with clients to ensure they stay ahead in an increasingly data-driven world. -
Director Of Ai Programs And Professor In AiAden Business School Jan 2021 - PresentMendoza, Mendoza, ArAs the Professor and Director of Artificial Intelligence Programs at ADE Business School, I lead and develop cutting-edge curriculum focused on the application of AI in business. My role involves: - Designing and delivering comprehensive AI courses tailored for business professionals, emphasizing practical and strategic applications of AI in industries such as finance, marketing, and operations. - Guiding executive-level students in leveraging AI to drive innovation, optimize processes, and make data-driven decisions within their organizations. - Leading a multidisciplinary team of AI experts and industry professionals to ensure our programs stay at the forefront of technological advancements and business needs. - Overseeing program development, including AI for business transformation, machine learning applications, and AI-driven decision-making tools. - Engaging with students, alumni, and industry leaders to foster a dynamic learning environment and ensure the continuous relevance of the programs in an evolving technological landscape. Through my work, I aim to empower business leaders to understand and harness the power of AI, transforming theoretical knowledge into real-world impact. -
Co-FounderEpica Nov 2016 - Dec 2023Miami, Fl, UsEpica is the world's first prediction as a service platform. Companies use Epica to understand their data, detect patterns, and generate epic value! EPICA was awarded #4 fastest-growing private companies by Inc. Magazine. Winner of 1st Place inCutting-Edge Technology South Summit and overall winner of the South Summit Pacific Alliance. 500-Startups Singapore Cohort Member. Shortlisted in Red Herring North America Finalists. Startup to Watch in the US in 2018. -
Senior Sales ManagerGoogle Mar 2013 - Oct 2016Mountain View, Ca, UsLead and develop the current sales team in order to proactively prospect, qualify, grow, and maintain top-tier client opportunities for Google. Develop c-level relationships among Google's clients and serve as a trusted consultant with companies in diverse economic sectors in order to help them optimize their digital advertising expenditure and impact their overall business strategy. Manage cross-functional projects for Colombia and Latam, Co-leader in developing the travel ecosystem in all spanish speaking countries in the region. -
Senior Sales ConsultantGoogle Aug 2011 - Mar 2013Mountain View, Ca, UsOwn the relationships with clients and agencies, targeting, educating and developing clients to grow the business. Develop c-level relationships among Google's clients and serve as a trusted consultant with companies in diverse economic sectors in order to help them optimize their digital advertising expenditure and impact their overall business strategy. Lead and develop the current sales team in order to proactively prospect, qualify, grow, and maintain top-tier client opportunities for Google -
Co-FounderBabycentro.Com Nov 2012 - Oct 2016Co-Founder and board member of retail pure player Baby Centro.com. It's core business in to import the best rated baby/toddler products in the world and make the accesible to the colombian market. It currently has two business lines (B2C retail and brand representation in NOLA countries). Currently Baby Centro represents CloudB y Vulli in Colombia.
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B2B Marketing ManagerPublicar - Publicidad Y Soluciones Multimedia S.A Mar 2010 - Jul 2011Bogotá, CoResponsible for leading the B2B Marketing business development in Latin America, US and Europe with a portfolio of 9 B2B web portals and pan regional magazines, Google Ad words, direct marketing, events and web page building. Defining rates, product engagement strategies, product penetration, sales support strategies product presentations and launches, PR strategies among other responsibilities. -
Internet Marketing Developer Manager - Yellow Pages Latin AmericaPublicar - Publicidad Y Soluciones Multimedia S.A Aug 2008 - Mar 2010Bogotá, CoCreated marketing and product strategies for Internet Business Unit Portfolio paginasamarillas.com (Latin America online yellow pages – 15 countries), mapaspublicar.com (maps platform with layer of Google Maps - 7 countries), Google Adwords for Andean Region and Central America and B2B portfolio for Colombia. -
Product ManagerPublicar - Publicidad Y Soluciones Multimedia S.A Jun 2006 - Aug 2008Bogotá, CoManaged the B2B portfolio for Colombia, Panama and Guatemala. Developed their portfolio of 8 international web portals and 6 printed products. Created marketing plans, sales support and managed the overall marketing budget for three countries. Developed business partners (public and private) in different sectors. -
Business InteligenceWyeth Pharmaceuticals Jun 2004 - Nov 2005New York, New York, UsLead all Market research (quantitative and qualitative) for the entire company. Manage the call center for CRM activities; lead the customer relationship programs and promotional activities. Analyze product and pricing tendencies and strategies with external studies like IMS, Nielsen, Close-up for marketing plans and executive committee strategic planning. -
Purchasing Director Andean RegionWyeth Pharmaceuticals May 2003 - Jun 2004New York, New York, UsNegotiate and procure raw materials, packaging materials for all the company’s affiliates like Whitehall laboratories, AH Robins and Wyeth laboratories for the pharmaceutical production in Colombia, Peru, Ecuador, Venezuela and sporadically Mexico. Also responsible for negotiating and buying all the promotional materials that respond to the marketing objectives in the corporate and LOB’s marketing plans. -
Logistics AnalystWyeth Pharmaceuticals Nov 2002 - May 2003New York, New York, UsManage the logistics service provider in order to guarantee the correct administration of all logistics operations for the company. Control the international trade activity, Inventory management guaranteeing the correct inventory rotation and report generation -
Purchasing AnalistWyeth Pharmaceuticals Jun 2001 - Nov 2002New York, New York, UsNegotiated and executed the procurement of all the promotional material, printed material, packaging material and supplies in Colombia. Ensure the quality, price and supplier characteristics comply with the parameters established by the corporate policies.
Diego Páramo Atalaya Skills
Diego Páramo Atalaya Education Details
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Harvard Business SchoolGeneral -
Duke UniversityGoogle Business Academy -
Universidad De Los AndesGeneral -
Universidad De Los AndesMarketing -
Universidad De La SabanaIndustrial Engineering
Frequently Asked Questions about Diego Páramo Atalaya
What company does Diego Páramo Atalaya work for?
Diego Páramo Atalaya works for Pulseup
What is Diego Páramo Atalaya's role at the current company?
Diego Páramo Atalaya's current role is Founder.
What is Diego Páramo Atalaya's email address?
Diego Páramo Atalaya's email address is pa****@****ail.com
What is Diego Páramo Atalaya's direct phone number?
Diego Páramo Atalaya's direct phone number is +165020*****
What schools did Diego Páramo Atalaya attend?
Diego Páramo Atalaya attended Harvard Business School, Duke University, Universidad De Los Andes, Universidad De Los Andes, Universidad De La Sabana.
What are some of Diego Páramo Atalaya's interests?
Diego Páramo Atalaya has interest in Children, Education, Environment, Poverty Alleviation, Arts And Culture.
What skills is Diego Páramo Atalaya known for?
Diego Páramo Atalaya has skills like Estrategia Empresarial, Publicidad En Internet, Estrategia De Mercadotecnia, Marketing En Internet, Marketing Digital, Google Adwords, Business Strategy, Entrepreneurship, Google Analytics, Estrategia, Marketing Strategy, Online Marketing.
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