I’m a Product Designer based in Sao Paulo, Brazil. I have almost 10 years of experience helping to create products and finding creative solutions for complex problems.I started my career working with graphic design, advertising and web, over the years, I changed the focus of my studies to digital interfaces, user experience and their interaction on sites and applications. I also have some experience with development, which allows me to work effectively through design and development teams, communicate between project stakeholders and help with business problems.My main goal is to create great experiences for users. Translating business needs into intuitive digital products. I believe that finding the balance between business and customer is fundamental for success and that a good experience is about understanding how to delight and amaze, from a well-done architecture to thoughtful micro-interactions.