I am currently leading a data visualization migration project, transitioning from an in-house platform to Power BI. My role involves collecting and analyzing data from various Chinese e-commerce platforms, developing the underlying logic for the reports, and contributing to the design and structure of the final dashboards. I work closely with stakeholders to ensure a seamless migration and enhanced reporting capabilities that drive business insights and performance improvements.

- Accomplished a product sales analysis that led to a cross-selling strategy in the webstore. Increasing the average ticket of the channel by 15%. - In charge of building and organizing the e-commerce sales base. Showing the marketing and ecommerce team a clear vision of their situation and possible opportunities. - Achieved a product and content debugging improving the functioning of the website.- Analyzed the web traffic to find weaknesses in the content performance, finding… Show more - Accomplished a product sales analysis that led to a cross-selling strategy in the webstore. Increasing the average ticket of the channel by 15%. - In charge of building and organizing the e-commerce sales base. Showing the marketing and ecommerce team a clear vision of their situation and possible opportunities. - Achieved a product and content debugging improving the functioning of the website.- Analyzed the web traffic to find weaknesses in the content performance, finding insights for the marketing and desing teams to improve the user experience.- Developed a BI dashboard that automated the sales analysis for the ecommerce and marketing teams. Show less

- Developed a product sales BI Report, extracting meaningful information for the country manager to track goal achievement and plan future strategies.- Created and automated a sells report for the regional managers, improving the communication flow and tracking of the main KPIs. - Organized the main data base.- Analyzed sells of the main customers optimizing inventorys and purchase orders.