Digby Richards Email & Phone Number

A brand expert with deep leadership experience across blue chip and start up brands.- 15 years as a CEO of MNC (Bates Asia) and two successful start ups (David & Richards Rose)- Strong leadership in driving cultural and operational change- 10 years of cross-border experience – Global, Asia and Australia- Long term brand strategy experience for quality businesses including Stan,DBS Bank, Disney, Motorola, Singapore Airlines, Dell, Perpetual, Great Southern Bank, Mitsubishi Motors, Campari Group, RAMS, Goodman Fielder, Unilever, NewsCorp, Nivea, Wild Turkey, University of Adelaide, MLC, COLORBOND & Lindt- Extensive whole-of-business brand transformation experience- Leadership experience in developing not for profit brands, including Kids' Cancer Project and Sister 2 Sister (at risk teenage mentoring program)- Co-founder and Director of doozy drinks; a lo-carb alcohol brand and innovation platform - Active in the AFL Community (at grass roots and with AFL club, the Giants, in an advisory capacity)

Listed skills include Integrated Marketing, Marketing Communications, Marketing Strategy, Creative Strategy, and 6 others.