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Andreas Bernhardt personal email
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Digital Marketing enthusiast with 10+ years of experience in online performance marketing and professional client services. Skilled in interdisciplinary communication and a keen perception in digital media as well as passion for analytical and technical projects.
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Marketing DirectorProsenioHamburg, Hh, De
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Head Of Performance MarketingProsenio Mar 2024 - PresentRemote & Berlin
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Head Of Performance MarketingDeutsche Pop Aug 2022 - Dec 2023Hamburg & RemoteResponsibility for the entire performance marketing in DE, AT, NLand Online Campus in strategy, implementation, 7#-budget, landing pages.• Insolvency of the corporate group end of 2023• 42% CPA in SEA | -34% CPA in paid social | +27% event registrations• Team leadership, project management, management of agencies and freelancers• Operational implementation and optimization of performance marketing campaigns -
Senior Digital Marketing ManagerImmowelt Hamburg Gmbh May 2021 - Jul 2022Hamburg, DeutschlandResumption of previous position with 8#-budget responsibility.• -35% CPC in SEA real estate search | -31% CPA in SEA relocation auction (Umzugsauktion) -
Senior Sea ManagerFfg Finanzcheck Finanzportale Gmbh Feb 2021 - Apr 2021Hamburg, Deutschland• Responsible for Finanzcheck.de in SEA strategy, team leadership of juniors and project management. • Mass layoffs after acquisition by Smava GmbH -
Senior Digital Marketing ManagerImmowelt Hamburg Gmbh Jul 2019 - Jan 2021Hamburg Und Umgebung, Deutschland• Close cooperation with Brand Marketing and Product Management for the launch of new strategies, products and campaigns (e.g. market- and data analysis, website, marketing mix: SEA, GDN, YouTube)• Market and data analyses, optimization of landing pages• Development of a target group database for lead funnel optimization
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Digital Marketing ManagerImmowelt Hamburg Gmbh Dec 2017 - Jun 2019Hamburg Und Umgebung, Deutschland• Responsibility for Immowelt.de, Immonet.de und Umzugsauktion.de – both in operational campaign management and in strategic orientation.• Implementation of campaigns in SEA, GDN, YouTube and native ads• Development of strategic concepts and advisement of stakeholders• Establishment of new project management standards for communication between SEA-teams in Hamburg and Nuremberg (e.g. wiki documentation, protocols, Jira)
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Online Marketing ManagerJungheinrich Profishop Ag & Co. Kg Jun 2017 - Nov 2017Hamburg, Hamburg, DeutschlandSEA responsibility for logistics and warehouse requirements, on-site planning and cross-product retargeting (GDN, Meta, Criteo). -
Associate Account Manager / Digital MarketingAdobe Systems Gmbh Jan 2015 - Dec 2016Hamburg Und Umgebung, Deutschland• Conception and management of digital marketing activities of retail, travel, finance and automotive clients using Adobe Media Optimizer (managed and full-service), international and German clients (e.g. DAX-40, MDAX)• Campaign planning in SEA, Shopping, GDN as well as Facebook Ads and Instagram• Market analysis, strategy and budget planning of online marketing activities• KPI analysis and performance optimization; customer facing reports and forecasts• Regular business reviews and consulting of customers regarding new milestones -
Online Marketing Manager (Sea)Adzlocal Gmbh Jul 2013 - Jan 2015Hamburg Und Umgebung, Deutschland• Conception and management of full-service online marketing campaigns (SEA, GDN)• Market analyses (>25 SME markets), budget planning and campaign management• KPI analysis and performance optimization of campaigns for over 200 SME clients• Creation of landing pages and banners for GDN• Trained colleagues in landingpage and banner ad creation to increase team productivity -
Game Design » Social Online GamesGoodgame Studios Jan 2012 - May 2013Hamburg Und Umgebung, Deutschland• Conception and documentation of game mechanics for the development team• Optimization and monetization (free-to-play) of features based on KPI analyses and agreements with community management• User experience design• Market and target group analysis -
Game Design & Balancing (Intern)Daedalic Entertainment Gmbh Mar 2011 - May 2011Hamburg Und Umgebung, DeutschlandGame design, balancing (mathematical analysis), UX-Design, usability and competitive analysis for the social game “Typing Tales” on Facebook. -
Studioassistent (Student Job)Spiegel Tv Produktion Gmbh Dec 2010 - Mar 2011Hamburg Und Umgebung, DeutschlandStudioassistent at the production of "Johannes B. Kerner" on Sat.1 (German TV-Channel).
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Digital Media » 3D, Animation, Post-Production (Intern)Electric Umbrella Interaktive Medien Gmbh Oct 2008 - Oct 2009Hamburg Und Umgebung, DeutschlandCreation and visualisation of 3D multimedia products for diverse online-campaigns of well-known customers such as Adidas, Audi, Panasonic, Volkswagen, Alcina Kosmetik, Interhyp, Salzburger Land.
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Voluntary Year Of Social ServiceStädtische Galerie Nordhorn / Nordhorn Art Gallery Aug 2004 - Jul 2005Nordhorn Und Umgebung, DeutschlandOrganisation, administration and setup of several projects and exhibitions of national and international artists.
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Voluntary Year Of Social ServiceEv. Erwachsenenbildung Emsland/Bentheim Aug 2004 - Jul 2005Nordhorn Und Umgebung, DeutschlandOrganisation, administration and setup of adult education courses. Assistance at a Montessori primary school in Nordhorn.
Andreas Bernhardt Skills
Andreas Bernhardt Education Details
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9/10, Cum Laude, Ing. -
Ferris State University, Kendall College, Grand Rapids, UsaA / 4.0 Gpa -
Technikgymnasium / Technical Highschool W/ Focus On: Information Technology, Nordhorn, Germany2,6
Frequently Asked Questions about Andreas Bernhardt
What company does Andreas Bernhardt work for?
Andreas Bernhardt works for Prosenio
What is Andreas Bernhardt's role at the current company?
Andreas Bernhardt's current role is Marketing Director.
What is Andreas Bernhardt's email address?
Andreas Bernhardt's email address is ab****@****ail.com
What is Andreas Bernhardt's direct phone number?
Andreas Bernhardt's direct phone number is (408) 536*****
What schools did Andreas Bernhardt attend?
Andreas Bernhardt attended Hochschule Für Angewandte Wissenschaften Hamburg (Haw Hamburg), Saxion University Of Applied Sciences, Ferris State University, Kendall College, Grand Rapids, Usa, Technikgymnasium / Technical Highschool W/ Focus On: Information Technology, Nordhorn, Germany.
What are some of Andreas Bernhardt's interests?
Andreas Bernhardt has interest in Rewarded Movies, Gamification, Backpacking, Education, Online And Social Media, Craftbeer, History.
What skills is Andreas Bernhardt known for?
Andreas Bernhardt has skills like Online Marketing, Sem, Sea, Social Media Marketing, Performance Marketing, E Commerce, Usability, Gamification, Digitales Marketing, Strategische Planung, Scrum, Digitale Medien.
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1q-perior.com -
2ndsatcom.com, business-experience.net -
Andreas Bernhardt
Germany -
Andreas Bernhardt
Lindau
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