David Morin

David Morin Email and Phone Number

Fundraising Leader | Board Member | Entrepreneur @ IFCJ Canada
David Morin's Location
Canada, Canada
About David Morin

A people-focused leader experienced in developing high-performing teams that meet their professional and organizational goals. A thought-leading digital marketer and fundraiser with a track-record of developing sector-leading digital experiences and products, identifying and responding to challenges and opportunities. Experienced in managing close to $600,000 in media spend and generating $2.5M in revenue per year. 15 years of digital product experience in the non-profit sector.

David Morin's Current Company Details
IFCJ Canada

Ifcj Canada

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Fundraising Leader | Board Member | Entrepreneur
David Morin Work Experience Details
  • Ifcj Canada
    Director Of Integrated Fundraising And Marketing
    Ifcj Canada May 2024 - Present
    Toronto, Ca
    Our Vision: That Christians and Jews would reverse their 2,000-year history of discord and replace it with a relationship marked by dialogue, better understanding, respect, fellowship, and active cooperation on issues of shared concern.๐——๐—ถ๐—ฟ๐—ฒ๐—ฐ๐˜ ๐—ฅ๐—ฒ๐˜€๐—ฝ๐—ผ๐—ป๐˜€๐—ฒ ๐—™๐˜‚๐—ป๐—ฑ๐—ฟ๐—ฎ๐—ถ๐˜€๐—ถ๐—ป๐—ดโ€ข Develop and execute integrated fundraising strategies across multiple channels: web, email, direct mail, social media, radio, and television and ensure all KPIs are met.โ€ข Develop annual plans and provide monthly and quarterly reporting on channel performance.๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฎ๐—ป๐—ฑ ๐—–๐—ผ๐—บ๐—บ๐˜‚๐—ป๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€โ€ข Define and enhance IFCJ Canadaโ€™s brand and its impact on current and potential donors.โ€ข Develop marketing and communications strategy plans.๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐—ถ๐—ฐ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ ๐—ฎ๐—ป๐—ฑ ๐—ข๐—ฝ๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜โ€ข Assist in the development and management of the annual budget.โ€ข Ensure department strategies support and align with organizational strategic plan.โ€ข Develop, lead and mentor high performing teams through effective collaboration and communication.
  • Huntington Society Of Canada
    Board Member (Chair, Fundraising Committee)
    Huntington Society Of Canada Nov 2023 - Present
    Waterloo, On, Ca
    Serving on the Board of Directors for HSC, a charitable organization that raises funds for research, counselling, and other support services for individuals affected by Huntington's Disease (HD). Envisioning and working towards a world free of HD.Honoured to be serving as Chair of the Fundraising Committee.
  • Blue North Strategies
    Senior Digital Fundraising Strategist
    Blue North Strategies Mar 2021 - Apr 2024
    Guelph, Ontario, Ca
    โ€ข Manage media budget of $600,000 per year across multiple clientsโ€ข Responsible for raising more than $2.5M in 2023 across various digital sourcesโ€ข Provide strategic digital support for clients across the sectorโ€ข Strategic multi-platform campaign direction including email, automation, social media, search, grant, and SMS.โ€ข Defined testing strategies for: Digital ads, email marketing, audience definitions, journey variations, and creative and copy tests.โ€ข Responsible for strategic design of various campaign types including: Single gift fundraising, Monthly donor conversion and acquisition, New donor acquisition, Lapsed donor win-back, and Lead generation campaigns.โ€ข Reported on and advised on continual testing and optimization of digital products and programs.โ€ข Responsible for platform recommendations and new platform testing.โ€ข Design and execute loyalty-building webinars.โ€ข Consult on UX strategies and checkout optimization โ€ข inspired fundraisers from charities across the sector to think bigger about their digital fundraising possibilities.โ€ข Advised on digital support for direct mail campaigns.โ€ข Provide leadership to other strategists, and strategic guidance to copy writers, designers, and email specialists.
  • Mythroll Armory
    Co-Founder
    Mythroll Armory Mar 2020 - Apr 2024
    Bringing ideas to like and launching them through Kickstarter.Product ideation, prototyping, and global fulfilment of physical accessories for the tabletop gaming industry. Successfully raised $720,000 for new product development with a proven method for reliably raising $100,000+ for new product development within two week campaigns.Oversaw product design, packaging design, customer service, and global fulfilment of thousands of orders around the world.
  • Digital Carrots
    President
    Digital Carrots Mar 2016 - Dec 2020
    We provide strategic recommendations for revenue growth across a range of industries. We help to take your business objectives and effectively translate them across channels, measuring, analyzing, and improving results.Through thorough User Experience Design including Funnel Optimization, we help ensure that your customers can easily do what they want while guiding their experience towards what you want. We develop solutions that remove barriers and enable successes.Through SEO & SEM, we have seen incredible organic traffic growth for various clients that have delivered an incredible RIO. We can walk you through the necessary site structure changes and content writing strategies, including content marketing techniques, to ensure your potential customers find you.We have developed and grown client social media channels and effectively monetized them while. We can help you define goals and measure the success of your channels. After all, your social media services are not likely intended to be a public service and you need to know how they're making you money. If they are intended to be a public service, we'll make sure the right people are getting your message.
  • Crossroads Christian Communications Inc.
    Director, Mass Donor Development
    Crossroads Christian Communications Inc. Sep 2019 - Aug 2020
    Burlington, Ontario, Ca
    Lead the creation of donor journeys for new single and monthly donors, existing donors, lapsed donors, and at-risk donors.Lead the design and execution of omnichannel fundraising strategies including direct mail, online, email, long-form on-air broadcast, and outbound calling.Responsible for new donor acquisition strategies across multiple channels, donor retention strategies for existing donors, and recapturing strategies for lapsed or at risk donors.Implemented enhanced measurements and testing strategies across channels to improve product and communication effectiveness.Lead a team of talented coordinators and specialists through their own professional growth and success, as well as the growth and success of the organization.
  • Crossroads Christian Communications Inc.
    Senior Manager, Mass Donor Development
    Crossroads Christian Communications Inc. Dec 2018 - Aug 2019
    Burlington, Ontario, Ca
  • World Vision Canada
    Digital Design And User Experience Specialist
    World Vision Canada Nov 2014 - Sep 2018
    Mississauga, On, Ca
    Responsible for assisting with the development, and overseeing the integration, of digital experience strategies, digital experience standards, industry best practices and usability standards within the digital properties and communications designed for use by new and current sponsors. This includes the authenticated pages and web applications primarily within MyWorldVision and Connecting with Communities as well as stand-alone landing pages supporting the sponsor journey.Also responsible to act as the key project partner and liaison between Supporter Experience and the internal Technology and Innovation team as well as any outside consultants and agencies hired to assist with the design and execution of digital assets in support of projects under Supporter Experience.
  • World Vision Canada
    Manager, Digital User Experience Design
    World Vision Canada May 2016 - Feb 2017
    Mississauga, On, Ca
    Responsible for leading and overseeing the integration of digital experience strategies, digital experience standards, industry best practices, and usability standards within the digital properties and communications designed for use by new and current sponsors. This includes email, the authenticated pages of My World Vision, and Connecting with Communities, as well as stand-alone fundraising and landing pages in support of the sponsor's journey.Key project partner and liaison between business partners, internal Technology and Innovation team, and outside consultants and agencies hired to assist with the design and execution of digital assets and communications, in support of projects under Supporter Experience.Manage the design, development, and efficient execution of World Vision Canada's supporter-facing emails.
  • Thrillworks
    Front End Developer
    Thrillworks May 2014 - Nov 2014
    Greater Toronto Area, Ontario, Ca
    Produce standards-compliant, accessible code for a variety of CMS solutions or flat sites.Coding of CSS, JavaScript, jQuery, HTML/5, and occasionally PHP.Quoting of jobs and keep detailed records of time management while working on multiple projects.Recommendation of frameworks, plugins, and other solutions.Work with back end team, project managers, creative, and content teams to bring projects to completion.Organized Bocce tournament. This was very important. References available.
  • World Vision Canada
    Web Developer
    World Vision Canada Apr 2008 - May 2014
    Mississauga, On, Ca
    Develop landing pages and websites based on designs provided by agencies or internal designers. Work with project coordinators, clients, agencies and other developers to modify existing sites, update content or make recommendations of possible improvements. Cross-train coworkers on the latest web technology trends and techniques in order to improve our products. Integration of Google Analytics or Web Trends tracking code including page view and action tracking.
  • Artech Communications Inc.
    Productions Manager
    Artech Communications Inc. Feb 2006 - Apr 2008
    Technical event production manager for shows across Canada.Design and implementation of audio, lighting, staging and video systems for various productions ranging from small church events, outdoor concerts, Kingswood Theatre Canada's Wonderland, and various arenas from Hershey Centre to Air Canada Centre.Responsible for technical design, staffing, and venue and client relations.
  • Bliss Technologies
    Systems Technician
    Bliss Technologies Sep 2004 - Feb 2006
    Ca
    Support of office network infrastructure and systems including Unix, Apple, and Windows desktops and servers. Other tasks included Cisco systems management, VoIP system setup, vehicle asset GPS tracking systems, and hosting solutions.
  • Silverbirch Studios
    Systems Administrator
    Silverbirch Studios 2002 - 2004
    Toronto, Ontario, Ca
    Design, build, configure, and administrate an environment of Linux (Redhat, Fedora) web and email servers.Manage mixed network of MacOS, Windows, and Linux workstations.Configuration and administration of PBX.

David Morin Education Details

  • Humber College
    Humber College
    Multimedia Design & Production
  • Computer Technology Institute
    Computer Technology Institute
    Microsoft And Cisco Network Administration Certifications

Frequently Asked Questions about David Morin

What company does David Morin work for?

David Morin works for Ifcj Canada

What is David Morin's role at the current company?

David Morin's current role is Fundraising Leader | Board Member | Entrepreneur.

What schools did David Morin attend?

David Morin attended Humber College, Computer Technology Institute.

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